New Zealand April 2026: GWM breaks into Top 5
The GWM Haval H6 is up to 6th place in April.
The New Zealand new vehicle market is up 11.6% year-on-year in April to 9,863 units. Passenger vehicles are up 16.7% to 7,110 sales while commercial vehicles are flat at +0.2% to 2,753. The year-to-date tally is now up a sturdy 13.6% to 46,593. Toyota (+4.9%) is at a strong 23.1% share, well above the 19.2% it commands year-to-date. Ford (+10.9%) on the other hand holds a 10.3% share, just below the 10.7% YTD level and despite a larger YoY gain. Mitsubishi (-3.1%) manages to stay #3 despite enduring the only YoY drop in the Top 8.
GWM (+130.7%) more than doubles its sales year-on-year to reach a record 5th place (previous best #6 last December), also hitting all-time high volumes at 489 (366 last December) and share at 5% (3.9%). GWM is the best-selling Chinese brand for the month, distancing BYD (+59%) down two spots on March to #6. MG (+22.3%) and Suzuki (+12.5%) also beat the market in the remainder of the Top 10. Below, Jaecoo (+125.4%) is up to a best ever 12th place, followed by newcomer Chery at #13. Fellow Chinese Zeekr cracks the Top 25 at #24.
Model-wise, the Ford Ranger (+11.7%) reclaims the top spot off the Toyota Hilux (-5.7%) which, as it also is the case in neighbouring Australia, doesn’t seem to benefit fully from the launch of the new generation as it is down -8.9% year-to-date. Also handicapped until now by a lengthy generation changeover, the Toyota RAV4 (-18.5%) climbs back up to #3 despite still falling sharply YoY. The Mitsubishi Triton (+79.9%) soars as do the GWM Haval H6 (+198.8%) and Toyota Corolla Cross (+121.9%). Notice also the Jaecoo J5 at #22 and the Zeekr 7X at #25, both delivering their first Top 25 finish.
Previous month: New Zealand March 2026: Toyota Hilux leads the way, Dongfeng Box lands at #12
One year ago: New Zealand April 2025: Toyota RAV4 back in charge in weak market
Full April 2026 Top 25 brands and Top 25 models below.
New Zealand April 2026 – brands:
PosBrandApr-26%/25Mar2026%/25PosFY251Toyota2,27623.1%+ 4.9%18,93619.2%– 5.9%112Ford 1,01710.3%+ 10.9%24,97110.7%+ 26.5%223Mitsubishi8168.3%– 3.1%34,1508.9%+ 0.8%334Kia6506.6%+ 18.6%53,1026.7%+ 5.8%445GWM4895.0%+ 130.7%111,5713.4%+ 41.0%8116BYD3883.9%+ 59.0%42,0894.5%+ 79.8%5107Suzuki3783.8%+ 12.5%91,5683.4%– 5.4%958MG3683.7%+ 22.3%71,7593.8%+ 20.9%799Mazda2472.5%– 9.5%121,4213.0%+ 4.3%11610Hyundai2042.1%– 21.5%101,5003.2%+ 44.1%10811Honda1861.9%+ 16.3%131,1092.4%– 17.6%121212Jaecoo1601.6%+ 125.4%191600.3%– 40.3%232413Chery1511.5%new158191.8%new132314Audi1451.5%+ 61.1%254711.0%+ 28.3%202115BMW1331.3%+ 22.0%176311.4%– 2.0%161716Isuzu1291.3%+ 37.2%166561.4%+ 12.3%141617Subaru1281.3%– 19.0%226461.4%– 15.2%151418Nissan1221.2%– 69.4%61,9424.2%+ 2.6%6719Volkswagen1141.2%– 37.7%236081.3%– 27.3%181320Mercedes1131.1%– 22.1%216171.3%– 11.6%171521Lexus1061.1%– 1.9%205321.1%+ 3.7%191922Dongfeng1021.0%new14n/an/anewn/a5623Land Rover920.9%– 12.4%18n/an/an/an/a2224Zeekr830.8%n/an/an/an/an/an/a5725Porsche790.8%+ 182.1%n/an/an/an/an/a33
New Zealand April 2026 – models:
PosModelApr-26%/25Mar2026%/25PosFY251Ford Ranger 7537.6%+ 11.7%23,2386.9%+ 31.6%122Toyota Hilux6076.2%– 5.7%12,3034.9%– 8.9%233Toyota RAV45685.8%– 18.5%81,8734.0%– 40.4%314Mitsubishi Triton2682.7%+ 79.9%41,1752.5%+ 1.8%675Mitsubishi Outlander2572.6%+ 1.6%141,0762.3%– 13.6%756GWM Haval H62452.5%+ 198.8%168031.7%+ 81.3%13177Toyota Corolla Cross2132.2%+ 121.9%109752.1%+ 84.7%10208Toyota Hiace2072.1%+ 27.0%61,0602.3%+ 81.8%8109Kia Sportage2042.1%n/a157691.7%n/a142110Mitsubishi ASX1821.8%– 44.7%111,2522.7%– 0.7%4411MG ZS1761.8%+ 16.6%99031.9%+ 29.9%111212Kia Stonic1521.5%+ 46.2%n/an/an/an/an/a2413Toyota Prado1381.4%+ 45.3%n/an/an/an/an/a1814Hyundai Tucson1251.3%+ 27.6%71,0022.2%+ 922.4%91515Suzuki Swift1201.2%– 15.5%225991.3%– 20.8%171616Toyota Corolla1141.2%+ 21.3%21n/an/an/an/a1317GWM Haval Jolion1031.0%n/an/an/an/an/an/an/a18Toyota Yaris1011.0%n/an/an/an/an/an/an/a19Mitsubishi Eclipse Cross991.0%n/a205161.1%n/a18n/a20Toyota Yaris Cross971.0%n/a256531.4%n/a161121Ford Everest951.0%+ 3.3%188611.8%+ 46.9%12622Jaecoo J5890.9%newn/an/an/anewn/a –23Mazda CX-5890.9%– 16.8%265051.1%– 6.1%191924Ford Transit840.9%+ 6.3%n/a4030.9%+ 4.7%n/a2525Zeekr 7X830.8%newn/an/an/an/an/a –n/aBYD Shark 6780.8%– 34.5%174811.0%– 26.9%2014n/aIsuzu D-Max780.8%n/an/a4471.0%n/an/an/an/aKia Tasman550.6%newn/an/an/anewn/an/an/aGWM Cannon440.4%n/an/a2200.5%n/an/an/an/aGeely Riddara RD6380.4%newn/an/an/anewn/a –
Source: Manufacturers
