Luxembourg August 2025: Mercedes and BMW neck on neck

Mercedes is the #1 brand in Luxembourg in August.

2,941 new cars hit Luxembourg roads in August, a small 1.1% year-on-year lift, keeping in mind August 2024 was off -14.8% on the year prior. The year-to-date volume is now up an equally discreet 1.4% to 32,718. This month Mercedes (+0.5%) takes the brands lead for the first time in a year, toppling last month’s #1 BMW (+13.8%) for just 5 sales. Still in the YTD pole position, Volkswagen (+13.3%) drops to #3 while Skoda (+20.3%) excels in 4th place and Audi (-7.8%) struggles at #5. Renault (+92.4%), Ford (+23.2%) and Dacia (+13.6%) are all very strong in the remainder of the Top 10.

Previous month: Luxembourg July 2025: BMW repeats at #1, Dacia (+107.3%) stuns

One year ago: Luxembourg August 2024: Mercedes (+25.8%) takes the lead in weak market

Full August 2025 Top 52 All brands ranking below.

Luxembourg August 2025 – brands:

PosBrandAug-25%/24Jul2025%/24PosFY241Mercedes36812.5%+ 0.5%33,2209.8%+ 22.4%332BMW  36312.3%+ 13.8%13,72711.4%+ 0.8%223Volkswagen35011.9%+ 13.3%23,90911.9%– 3.4%114Skoda2257.7%+ 20.3%42,2106.8%+ 11.1%555Audi  2137.2%– 7.8%52,3717.2%+ 3.6%446Renault1525.2%+ 92.4%61,6695.1%+ 18.4%667Kia963.3%– 14.3%111,1693.6%+ 7.4%8108Peugeot  913.1%– 23.5%81,3304.1%+ 37.5%779Ford  852.9%+ 23.2%91,0873.3%+ 35.0%91410Dacia672.3%+ 13.6%78742.7%+ 18.1%111511Hyundai622.1%– 10.1%148912.7%– 19.2%101112Porsche622.1%+ 24.0%187142.2%– 21.1%161213Toyota612.1%– 44.0%127162.2%– 11.3%151314Mini602.0%+ 0.0%156612.0%+ 44.6%171915Opel501.7%– 16.7%137432.3%+ 27.7%131716Volvo481.6%– 56.4%108072.5%– 32.3%12917Cupra481.6%– 14.3%196231.9%+ 22.9%182018Nissan481.6%+ 220.0%164541.4%+ 36.7%222519Citroen451.5%– 6.3%177222.2%+ 25.6%142120Land Rover421.4%– 22.2%204591.4%– 2.1%212321Tesla371.3%– 64.1%225431.7%– 53.9%19822Mazda361.2%+ 100.0%253981.2%+ 16.7%232423Fiat331.1%– 19.5%235121.6%– 33.3%201624Chevrolet321.1%+ 3100.0%45430.1%+ 514.3%415325Alfa Romeo301.0%+ 328.6%262160.7%+ 43.0%273126MG281.0%+ 833.3%281780.5%– 71.7%292227Seat260.9%– 38.1%213911.2%– 33.6%241828Polestar220.7%+ 29.4%321970.6%+ 7.7%282729Suzuki200.7%+ 122.2%242670.8%+ 1.5%252630Jeep120.4%– 58.6%272320.7%+ 51.6%262831BYD120.4%– 25.0%341300.4%– 24.0%303032Alpine120.4%+ 140.0%29850.3%+ 123.7%344033Honda110.4%– 52.2%30990.3%– 39.3%323234Ferrari70.2%+ 40.0%36750.2%+ 10.3%373735Smart60.2%– 50.0%331060.3%– 10.9%313336Subaru60.2%+ 20.0%38550.2%– 42.1%393637BAIC50.2%– 16.7%43370.1%+ 208.3%434538DFSK40.1%– 42.9%35900.3%+ 200.0%333939Lexus30.1%– 72.7%31800.2%– 15.8%353440Lamborghini30.1%– 62.5%37610.2%+ 10.9%383841Xpeng30.1%– 25.0%40540.2%+ 440.0%404442Aston Martin30.1%+ 50.0%41300.1%– 11.8%444343Maserati30.1%+ 0.0%46220.1%– 37.1%464144Bentley20.1%n/a44130.0%– 40.9%474645Dodge20.1%n/a5150.0%n/a516046Lancia10.0%new42380.1%new424947Jaguar10.0%– 83.3%47240.1%– 78.0%453548Lotus10.0%– 66.7%48110.0%– 47.6%484249Alpina10.0%– 50.0%4990.0%+ 0.0%495250Man10.0%n/a–40.0%+ 100.0%525551Caterham10.0%n/a–30.0%n/a546352SsangYong10.0%+ 0.0%–10.0%– 87.5%6451–Others401.4%+ 263.6%–2540.8%+ 161.9%– –

Source: Luxembourg Statistiques

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