Pokémon-shaped Cheeto, ‘Cheetozard,’ sells at auction for $87,840
NEW YORK (AP) — A Cheeto shaped like the beloved Pokémon Charizard has sold at auction for a total cost of $87,840.
The Goldin auction house listed the snack as sold on Sunday.
“Presented is a 3-inch long Flamin’ Hot Cheeto in the shape of the Pokémon Charizard, affixed to a customized Pokémon card and encapsulated in a clear card storage box,” the auction’s description states. “It was initially discovered and preserved sometime between 2018-2022 by 1st & Goal Collectibles. The Cheeto surged in popularity on social media platforms in late 2024.”
There were 60 bids on the uniquely shaped snack, according to the listing. The winning bid was $72,000 plus a buyer’s premium.
More Stories
From Scotland Yard Commander to Global Security Entrepreneur: Dr Ali Dizaei’s Leadership Story
There are career journeys that follow a straight line, predictable, uniform, and comfortable. And then there are journeys shaped by...
The Naughty AI President: A New Age of Governance
In the race to build better systems of governance, humanity has always chased an impossible ideal: the perfect ruler. Rational,...
Sends shares Q1 2026 business update and product progress
Sends reported Q1 2026 updates sharing news on digital cards, app redesign, ClearBank integration, and fintech industry recognition. Sends, a...
Government doubles down on gaming with £30m funding package as sector eyes global growth
The government has fired the starting gun on a £30 million funding offensive aimed at Britain’s video games sector, urging...
Rising energy costs from Middle East conflict set to leave UK households £480 worse off this year
Rising energy costs triggered by the escalating Middle East conflict are on course to strip nearly £500 from the finances...
UK firms risk being left behind as AI adoption gap widens, warns PwC
British businesses are in danger of being left stranded in the middle of the pack on artificial intelligence, with a...