South Africa September 2024: Negative sales, Hyundai Exter lands

The Hyundai Exter is just outside the Top 20 for its first month in market.

Fuel price reductions and a first interest rate cut since the pandemic were not enough to push the South African new vehicle market in positive. Indeed September sales are down another -4.1% in September to 44,081 units. The year-to-date tally is now off -5.8% to 377,835. Passenger Cars are up 2% to 30,218 whereas Light Commercials fall -17.1% to 10,914. Exports continue to freefall at a daunting -38.1% year-on-year to just 21,964. Year-to-date, exports are off -19.7% to 232,199.

Toyota (-14.3%) easily remain the best selling manufacturer in the country at 24.7% share and despite a hefty year-on-year loss. The Volkswagen Group (-6.8%) resists better at #2 but still trails the market. In contrast Suzuki (+12.2%) continues to impress at #3 ahead of Ford (+0.6%) and Hyundai (+6.6%) both in positive. Chery (+30.2%) and GWM (+13.6%) deliver the best performances in the Top 10. Further down, Mahindra (+29.3%) shines while newcomer Omoda & Jaecoo stay at 1.1%.

Over in the models ranking, the Toyota Hilux (-9.4%) keeps the lead with 6.7% share vs. 6.4% so far this year. The VW Polo Vivo (-10.8%) overtakes the Ford Ranger (-1.3%) to snap the 2nd place overall with the Toyota Corolla Cross (-9.5%) and Isuzu D-Max (-2.9% rounding out the Top 5. The Toyota Fortuner (+21.6%), Hyundai Grand i10 (+18.7%), Chery Tiggo 4 Pro (+15.4%) and Nissan Magnite (+9%) impress below. Nice also the Suzuki Baleno (+83.9%), Ertiga (+61.9%) and Fronx (+61.3%). #8 last month, the new Toyota Starlet Cross, a Suzuki Fronx clone, is down to a more reasonable #18. For its first month of sales the Hyundai Exter, imported from India,  lands directly at #22.

Previous month: South Africa August 2024: Toyota Starlet Cross breaks into Top 10

One year ago: South Africa September 2023: Haval (+43.7%), Ford (+26.9%) shine in market off -4.1%

Full September 2024 Top 38 All manufacturers and Top 50 models below.

South Africa September 2024 – manufacturers:

PosManufacturerSep-24%/23Aug2024%/23PosFY231Toyota10,89024.7%– 14.3%193,24424.7%– 12.9%112Volkswagen Group5,88513.4%– 6.8%248,99313.0%– 2.2%223Suzuki5,02311.4%+ 12.2%343,05011.4%+ 15.6%334Ford2,8236.4%+ 0.6%424,1236.4%+ 4.9%455Hyundai2,8416.4%+ 6.6%522,0805.8%– 8.8%546Isuzu1,9604.4%– 1.5%617,6144.7%– 1.5%777Chery1,6143.7%+ 30.2%714,6723.9%+ 21.1%8118Nissan1,4253.2%– 33.1%818,8495.0%– 15.5%669GWM (incl. Haval)1,7403.9%+ 13.6%913,5983.6%– 12.2%9910Renault1,4263.2%– 16.2%1011,4783.0%– 30.1%10811Kia1,2842.9%– 24.6%1110,1122.7%– 31.2%111012Mahindra1,0142.3%+ 29.3%129,0252.4%– 1.2%131313BMW Group9612.2%– 7.3%139,3972.5%– 8.8%121214Stellantis5051.1%+ 43.1%144,4551.2%+ 43.7%151615Mercedes5351.2%– 22.7%154,8351.3%– 22.9%141416Omoda and Jaecoo5061.1%new161,3960.4%new2917FAW Trucks4721.1%+ 14.8%173,7071.0%+ 26.3%161718Daimler Trucks3480.8%– 34.7%183,1100.8%– 20.2%171519Scania2660.6%– 10.1%192,3780.6%– 2.6%182220Mazda2040.5%– 8.5%202,3160.6%– 19.2%191821UD Trucks2330.5%– 16.5%211,7390.5%– 7.2%222422Honda2430.6%– 32.1%222,1960.6%– 15.2%201923Jaguar Land Rover3120.7%+ 8.7%232,1490.6%– 17.0%212024Volvo Group1850.4%– 10.6%241,6460.4%– 19.5%232325Mitsubishi1750.4%– 31.4%251,5770.4%– 36.1%242126JAC1420.3%+ 35.2%261,3190.3%+ 60.3%282827Man1340.3%– 43.5%271,4090.4%– 20.6%252528Volvo Cars830.2%– 23.1%281,2650.3%+ 26.8%272729Powerstar1110.3%+ 23.3%297390.2%+ 13.7%323030BAIC2070.5%new301,4410.4%new26 –31Porsche970.2%– 27.1%319420.2%– 13.0%302632Iveco1830.4%+ 120.5%325840.2%– 16.9%342933Proton680.2%– 38.2%337580.2%+ 140.6%313334Tata770.2%+ 28.3%345210.1%– 11.2%333135Sinotruk640.1%+ 540.0%354450.1%+ 709.1%363636Subaru220.0%+ 4.8%364140.1%– 17.4%353237VECV South Africa160.0%– 40.7%371060.0%– 55.8%383538Babcock70.0%– 86.5%381540.0%– 46.5%3734

South Africa September 2024 – models:

PosModelSep-24%/23Aug2024%/23PosFY231Toyota Hilux2,9426.7%– 9.4%124,2556.4%– 14.4%112VW Polo Vivo2,4075.5%– 10.8%318,6714.9%+ 8.2%333Ford Ranger2,3825.4%– 1.3%219,1645.1%+ 3.1%224Toyota Corolla Cross2,0454.6%– 9.5%515,5764.1%– 7.3%445Isuzu D-Max1,5923.6%– 2.9%414,3163.8%– 3.4%556Hyundai Grand i101,1262.6%+ 18.7%610,1672.7%+ 28.9%8117Toyota Fortuner1,0862.5%+ 21.6%167,5462.0%– 8.3%12128Chery Tiggo 4 Pro9902.2%+ 15.4%109,2992.5%+ 27.1%9139VW Polo9482.2%– 17.4%98,9462.4%+ 0.8%101010Nissan Magnite8692.0%+ 9.0%117,6122.0%+ 21.6%111511Suzuki Fronx8501.9%+ 61.3%184,6541.2%n/a21n/a12Toyota Vitz8141.8%+ 40.1%275,3711.4%+ 152.8%182813GWM Haval Jolion8121.8%+ 29.7%126,1911.6%– 11.6%151414Mahindra Scorpio Pik Up7821.8%+ 35.3%156,5381.7%+ 1.9%131615Renault Kwid7761.8%+ 33.8%233,2900.9%– 30.2%282016Suzuki Baleno7521.7%+ 83.9%215,5871.5%+ 18.8%172117Suzuki Ertiga7171.6%+ 61.9%135,1421.4%n/a19n/a18Toyota Starlet Cross7131.6%new82,4840.7%newn/a –19Kia Sonet7101.6%– 4.4%174,7581.3%+ 1.1%201920Toyota Starlet6261.4%– 49.8%1410,2742.7%– 15.5%7821Suzuki Swift5391.2%– 58.2%711,4273.0%– 9.6%6722Hyundai Exter4531.0%new –4510.3%newn/a –23Nissan Navara4511.0%+ 57.1%254,4581.2%+ 27.3%233024Chery Tiggo 7 Pro4501.0%+ 100.9%303,3270.9%n/a27n/a25Toyota Urban Cruiser4411.0%– 21.4%194,4661.2%+ 8.9%222426Toyota Hiace4231.0%– 71.1%265,7491.5%– 55.8%16627Toyota Corolla Quest4160.9%– 30.4%28n/an/an/an/a2228Suzuki Ciaz4100.9%#DIV/0!44n/an/an/an/an/a29VW T-Cross4090.9%– 14.8%363,7451.0%– 33.1%251830Suzuki DZire3990.9%+ 98.5%43n/an/an/an/an/a31GWM Haval H63870.9%– 14.6%323,1810.8%– 18.6%292532Hyundai Venue3810.9%– 46.0%37n/an/an/an/a2733Renault Kiger3560.8%– 47.3%203,9851.1%– 34.0%241734GWM P-Series3500.8%– 6.9%462,8520.8%– 22.3%35n/a35Omoda C53280.7%new33n/an/anewn/an/a36VW Amarok3250.7%+ 19.0%293,0070.8%n/a32n/a37Suzuki S-Presso3250.7%– 22.6%342,9380.8%– 22.3%342938VW Polo Sedan3100.7%+ 75.1%223,0800.8%n/a30n/a39Hyundai i203030.7%+ 21.2%243,6971.0%+ 6.5%262640Toyota Rumion2980.7%– 30.0%313,0430.8%– 0.7%31n/a41VW Transporter2980.7%n/an/an/an/an/an/an/a42Suzuki Jimny2660.6%n/a352,8270.7%n/an/an/a43Renault Triber2650.6%– 17.2%472,9790.8%– 26.9%332344VW Tiguan2560.6%+ 4.1%n/an/an/an/an/an/a45Kia Pegas2310.5%n/an/an/an/an/an/an/a46Suzuki Grand Vitara2170.5%– 32.2%382,4370.6%n/an/an/a47Suzuki Eeco2150.5%n/an/an/an/an/an/an/a48BMW X12110.5%n/an/an/an/an/an/an/a49Ford Territory2080.5%new40n/an/anewn/an/a50Toyota Land Cruiser 701870.4%– 44.0%41n/an/an/an/an/a

Source: NAAMSA

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