The Tesla Model Y holds 20.4% of the Norwegian market in March.

The Norwegian new car market sinks -49.7% year-on-year in March to just 9,750 units. This way the Q1 volume is off -22.4% 22,252. BEV sales are down -48.2% to 89.3% share vs. 86.8% a year ago, and hold 90.2% share year-to-date. HEVs are down -53.2% to 557, PHEV off -74.9% to 210, petrol holds 0.8% of the market and diesel 2%. Tesla (-71.7%) falls heavily year-on-year but at 22.9% it easily holds onto the brands top spot for the month. As a reminder March 2023 was an absolute record for the brand at 40.8% share. Toyota (-53.5%), Volkswagen (-43.8%) and Volvo (-51.9%) follow like last month. Hyundai (-10.9%) resists well at #4 while MG (+112.3%) surges at #6. Other gainers include Suzuki (+335.6%), BYD (+193.5%), Xpeng (+1460%) and Honda (+13700%).

Model-wise, the Tesla Model Y (-73.2%) reigns supreme at 20.4% share vs. a record 38.4% a year ago. It distances the Toyota bZ4X (-25.7%), VW ID.4 (-27.7%) and the new Volvo EX30 as it was also the case in February. The Suzuki SX4 S-Cross (+1646.2%) is the best-selling non-EV at #9 and the biggest gainer in the Top 10. The MG 4 (+246.3%) also stuns at #8 with the Audi Q4 e-Tron (+9.3%) and Hyundai Kona (+0.8%) also in positive. Reversely the VW ID.3 (-52.6%) and Tesla Model 3 (-51.5%) suffer.

Previous month: Norway February 2024: Tesla Model Y at 23.7% share, Volvo EX30 up to #4

One year ago: Norway March 2023: Tesla Model Y holds 38.4% share, signs highest monthly volume in history

Full March 2024 Top 44 All brands and Top 157 All models below.

Norway March 2024 – brands:

PosBrandMar-24%/23Feb2024%/23PosFY231Tesla2,23422.9%– 71.7%15,12123.0%– 45.9%112Toyota  1,16211.9%– 53.5%22,22610.0%– 42.8%223Volkswagen9529.8%– 43.8%31,9468.7%– 44.1%334Volvo  6086.2%– 51.9%41,3766.2%– 36.6%445Hyundai5455.6%– 10.9%61,3286.0%+ 48.0%576MG3974.1%+ 112.3%79934.5%+ 178.2%7127Nissan3673.8%– 47.0%51,2705.7%+ 39.9%688Audi3663.8%– 12.2%118433.8%+ 3.7%9109Skoda  3463.5%– 33.7%97513.4%– 28.2%10510BMW3343.4%– 42.4%88653.9%+ 8.7%8611Mercedes3273.4%– 41.4%106893.1%– 17.1%11912Suzuki2572.6%+ 335.6%223281.5%+ 171.1%162113BYD1821.9%+ 193.5%124842.2%+ 404.2%121814Ford1791.8%– 63.5%134822.2%– 28.2%131115XPeng1561.6%+ 1460.0%202911.3%+ 2810.0%192216Honda1381.4%+ 13700.0%341660.7%+ 1085.7%233417Lexus1361.4%+ 37.4%143351.5%+ 40.8%151918Peugeot1351.4%– 75.2%153561.6%– 60.2%141419Kia1271.3%– 37.1%163271.5%+ 21.1%171320Polestar1221.3%+ 37.1%193001.3%+ 55.4%181621Mazda 941.0%+ 42.4%172851.3%+ 21.8%201722Subaru920.9%+ 557.1%182060.9%+ 881.0%212423Mitsubishi710.7%+ 545.5%40760.3%+ 484.6%303524Maxus600.6%+ 27.7%231520.7%+ 153.3%243025NIO550.6%– 41.5%211750.8%+ 44.6%222326Renault520.5%+ 4.0%28950.4%+ 13.1%292627Fiat390.4%– 25.0%31670.3%– 15.2%312828Porsche380.4%+ 15.2%271190.5%+ 95.1%262529Citroen380.4%– 68.6%251140.5%– 39.4%272030Opel320.3%– 85.4%241250.6%– 64.8%251531Jeep290.3%+ 314.3%261030.5%+ 758.3%283332Land Rover160.2%+ 6.7%35300.1%+ 7.1%352933JAC150.2%+ 15.4%30450.2%+ 150.0%323634Fisker150.2%new33350.2%new343135Seres130.1%new32400.2%new333836Smart60.1%n/a37190.1%n/a374437Ssangyong40.0%n/a38140.1%n/a395438Lotus30.0%n/a4580.0%n/a414339Hongqi20.0%+ 0.0%4440.0%+ 100.0%454840Bus20.0%+ 100.0% –20.0%+ 0.0%495741Voyah10.0%new29220.1%new364042DFSK10.0%n/a4150.0%n/a434243Lucid10.0%new –20.0%new485944Ferrari10.0%– 50.0% –10.0%– 50.0%5347

Norway March 2024 – models:

PosModelMar-24%/23Feb2024%/23PosFY231Tesla Model Y1,99320.4%– 73.2%14,70421.1%– 46.0%112Toyota bZ4X8008.2%– 25.7%21,3246.0%– 23.8%243VW ID.44885.0%– 27.7%39244.2%– 32.7%324Volvo EX303843.9%new47143.2%new52285VW ID.32862.9%– 52.6%135462.5%– 56.3%1086Audi Q4 e-Tron2812.9%+ 9.3%115772.6%+ 19.5%8107Hyundai Kona2592.7%+ 0.8%67633.4%+ 85.2%498MG 42322.4%+ 246.3%75992.7%+ 412.0%7189Suzuki SX4 S-Cross2272.3%+ 1646.2%532591.2%+ 979.2%207010Tesla Model 32202.3%– 51.5%573861.7%– 46.9%141511Nissan Leaf 2012.1%– 53.7%56943.1%+ 19.9%61212Hyundai Ioniq 51932.0%+ 32.2%143491.6%+ 32.2%152013Skoda Enyaq1881.9%– 47.8%124342.0%– 40.5%13314Nissan Ariya1641.7%– 32.2%85532.5%+ 81.9%91115Ford Mustang Mach-E1631.7%– 60.5%104552.0%– 6.6%12616Xpeng G91521.6%new242821.3%new184517Toyota Yaris Cross1511.5%– 48.1%182891.3%– 45.5%171418Volvo XC401481.5%– 84.1%94792.2%– 65.9%11519BYD Tang1261.3%n/a302491.1%n/a244420Honda e:NY11231.3%new901400.6%new3411621Polestar 21221.3%+ 37.1%163001.3%+ 55.4%161622BMW i41141.2%– 56.2%172551.1%– 19.6%211723MG ZS1021.0%+ 628.6%202551.1%+ 571.1%223424Hyundai Ioniq 6931.0%– 55.5%342161.0%– 2.3%263325Subaru Solterra920.9%+ 557.1%152060.9%+ 881.0%274826Mazda MX-30880.9%+ 417.6%192691.2%+ 80.5%193027Mercedes EQB870.9%– 33.6%541270.6%– 31.4%415028Audi Q8 e-Tron800.8%– 36.5%292511.1%+ 44.3%231929Mitsubishi ASX710.7%+ 1083.3%103760.3%+ 1166.7%6011430BMW iX700.7%+ 337.5%222211.0%+ 636.7%255231Mercedes EQA700.7%– 68.6%321520.7%– 51.6%322332Lexus UX680.7%+ 51.1%351390.6%+ 17.8%355633Skoda Octavia680.7%+ 54.5%511080.5%– 8.5%464034VW ID.7680.7%new391740.8%new3010035Skoda Enyaq Coupe640.7%+ 82.9%461320.6%+ 112.9%395436Toyota Corolla Cross620.6%– 76.7%281390.6%– 65.4%362937Kia EV6600.6%– 26.8%251810.8%+ 105.7%292638Lexus RZ600.6%new211870.8%new285139BMW iX2580.6%new48880.4%new53 –40Maxus Euniq6570.6%+ 90.0%371450.7%+ 281.6%337441Toyota Corolla540.6%– 73.0%271240.6%– 53.0%423842BMW ix1530.5%– 77.2%231720.8%– 46.6%311343Peugeot 2008490.5%– 49.5%421380.6%– 63.5%373244Peugeot 208460.5%– 86.3%381100.5%– 70.2%453545Volvo C40450.5%– 68.8%411280.6%– 60.6%402246Kia EV9420.4%new82700.3%new6113547Mercedes EQE SUV420.4%new401030.5%new474648VW ID.5410.4%– 75.4%261140.5%– 58.8%442549Fiat 500390.4%– 25.0%66670.3%– 15.2%646150VW ID.Buzz390.4%– 69.8%55880.4%– 66.7%542151MG Marvel R380.4%– 43.3%61900.4%– 38.4%524352Toyota Yaris380.4%– 83.3%431000.4%– 69.8%502753Mercedes Vito360.4%+ 100.0%331210.5%+ 168.9%436354Toyota RAV4360.4%– 83.3%361020.5%– 69.6%48755Renault Megane350.4%– 14.6%59770.3%+ 6.9%595856BYD Han340.3%+ 0.0%311360.6%+ 195.7%386057Mercedes EQE340.3%+ 78.9%88500.2%+ 117.4%628158Citroen C4330.3%– 54.2%49790.4%– 21.0%573759Peugeot 308330.3%+ 17.9%52790.4%+ 125.7%588260Jeep Avenger290.3%new441010.5%new498461Mercedes EQS SUV270.3%– 51.8%70580.3%– 39.6%665964MG 5250.3%– 35.9%74490.2%– 12.5%638865Opel Astra240.2%+ 41.2%47950.4%+ 239.3%5110266BYD Atto 3220.2%– 21.4%45810.4%+ 62.0%565567Kia Niro190.2%– 76.8%65510.2%– 56.0%703968NIO EL7180.2%+ 0.0%87290.1%– 29.3%8011269Skoda Kodiaq180.2%– 64.7%50560.3%– 37.8%674970Suzuki Vitara180.2%+ 125.0%85290.1%+ 123.1%829062Renault Trafic170.2%n/a –180.1%n/a9422763BMW iX3160.2%– 23.8%72520.2%+ 23.8%685771Porsche Cayenne160.2%+ 128.6%78480.2%+ 269.2%7114572Fisker Ocean150.2%new81350.2%new776673JAC E-JS4150.2%+ 15.4%67450.2%+ 150.0%729974Tesla Model X150.2%+ 1400.0%115190.1%+ 171.4%919575NIO ES8130.1%– 60.6%56660.3%+ 88.6%656576Seres 5130.1%new68400.2%new7411177NIO ET5120.1%– 70.7%77360.2%– 12.2%768578VW Transporter/Caravelle120.1%– 70.7%71280.1%– 80.7%836479Ford Kuga110.1%– 82.5%121150.1%– 90.6%984780Honda Jazz110.1%+ 1000.0% –120.1%+ 200.0%10513881Porsche Cayenne Coupe 110.1%+ 450.0%76520.2%+ 940.0%6914482Suzuki Swift110.1%– 45.0%79290.1%– 46.3%817883Volvo XC60110.1%– 84.7%117180.1%– 90.5%962484Mercedes Sprinter100.1%– 9.1%62340.2%+ 142.9%789685Porsche 911100.1%+ 233.3%112150.1%+ 150.0%9910886Volvo XC9090.1%– 88.8%106150.1%– 90.7%1004287Nio EL680.1%new64370.2%new7515588Opel Mokka80.1%– 70.4%75250.1%– 78.1%864189Skoda Superb80.1%– 75.0%89210.1%– 54.3%906990Toyota Proace Verso80.1%– 84.9%58430.2%– 39.4%737591VW T-Roc80.1%– 38.5%80250.1%– 21.9%878392BMW i560.1%new98160.1%new9710993Kia Soul60.1%– 62.5%73240.1%+ 4.3%889294Range Rover Sport60.1%+ 200.0%113100.0%+ 400.0%1139895Smart #160.1%new104180.1%new9516496Tesla Model S60.1%+ 200.0%114120.1%– 47.8%10810797Toyota Aygo X60.1%– 76.9%165110.0%– 60.7%11011998Volvo V9060.1%– 53.8%105100.0%– 72.2%1167399VW Golf60.1%– 72.7%83320.1%+ 0.0%7994100BMW X150.1%+ 66.7%69270.1%+ 440.0%8479101Citroen C4X50.1%– 79.2%86250.1%+ 4.2%8577102Lexus NX50.1%– 84.8%14860.0%– 93.5%12768103Mercedes GLC50.1%– 80.0%12770.0%– 78.8%12380104Toyota C-HR50.1%– 96.2%63830.4%– 51.2%5531105Volvo V6050.1%– 73.7%116120.1%– 73.9%10986106BMW 3 Series40.0%– 60.0%92120.1%– 40.0%104103107BMW X540.0%– 75.0%10790.0%– 52.6%11776108Honda E40.0%n/a122130.1%+ 30.0%103139109Mercedes EQS40.0%– 55.6%101100.0%– 9.1%112153110NIO ET740.0%+ 100.0%15770.0%+ 75.0%124189111Range Rover 40.0%– 42.9%95120.1%– 14.3%10793112Ssangyong Korando40.0%n/a96140.1%n/a102222113Xpeng P740.0%– 60.0%16880.0%– 20.0%12191114Audi A330.0%+ 50.0%11860.0%+ 20.0%125129115Lotus Eletre30.0%new14980.0%new119161116Maxus Euniq530.0%– 81.3%15050.0%– 76.2%133121117Mercedes EQV30.0%– 40.0%94120.1%+ 71.4%106148118Mercedes eVito Tourer30.0%+ 50.0%15450.0%+ 25.0%134123119Peugeot 500830.0%– 87.5%130180.1%– 33.3%93101120Peugeot Traveller30.0%+ 50.0%11160.0%+ 200.0%129127121Range Rover Velar30.0%+ 0.0% –30.0%– 25.0%147182122VW Crafter30.0%+ 0.0%97110.0%+ 10.0%111150123Audi e-Tron GT20.0%n/a13360.0%n/a126201124Bus Sprinter20.0%+ 100.0% –20.0%+ 0.0%162239125Ford Explorer20.0%– 60.0% –40.0%– 55.6%137147126Ford F-15020.0%n/a14330.0%n/a142233127Hongqi E-HS920.0%+ 0.0%12340.0%+ 100.0%138200128Land Rover Defender20.0%+ 0.0%14740.0%– 20.0%139165129Lexus RX20.0%– 88.9% –20.0%– 90.5%163106130Mazda CX-3020.0%– 66.7%15140.0%– 63.6%140152131Mazda CX-6020.0%– 94.1%9370.0%– 87.3%12262132Toyota Camry20.0%– 50.0%131100.0%+ 25.0%115141133BMW 2 Series10.0%n/a –10.0%n/a188166134BMW 7 Series10.0%n/a –10.0%n/a189281135BMW X310.0%– 85.7%13920.0%– 71.4%149125136BMW Z410.0%– 50.0% –10.0%– 50.0%190231137DFSK Seres 310.0%n/a10050.0%n/a131216138Ferrari 296 GTB 10.0%+ 0.0% –10.0%+ 0.0%191241139Ford Puma10.0%– 75.0%14450.0%– 28.6%132131140Land Rover Discovery Sport10.0%+ 0.0% –10.0%+ 0.0%192224141Lexus ES10.0%– 66.7% –10.0%– 85.7%193202142Lucid Air10.0%new –20.0%new153243143Mazda MX-510.0%+ 0.0%15230.0%+ 200.0%144177144Mazda210.0%– 66.7%15320.0%– 77.8%155117145Mercedes AMG GT10.0%+ 0.0% –10.0%– 50.0%194199146Mercedes CLE10.0%new –10.0%new195289147Mercedes GLE10.0%– 90.9% –20.0%– 89.5%156105148Mercedes GLS10.0%+ 0.0% –10.0%– 50.0%196206149Mercedes SL10.0%+ 0.0% –10.0%– 66.7%197180150Mercedes V Class10.0%n/a15620.0%+ 100.0%157185151Nissan Qashqai10.0%– 92.9%84140.1%– 30.0%101118152Nissan X-Trail10.0%– 66.7%12890.0%+ 80.0%118160153Peugeot 50810.0%– 50.0%16020.0%+ 0.0%159188154Porsche Macan10.0%n/a –10.0%+ 0.0%198232155Suzuki Across10.0%– 92.3%91100.0%– 44.4%11453156Voyah Free10.0%new60220.1%new89130157VW Tiguan10.0%– 80.0%16730.0%– 83.3%14689

Source: OFV AS