Volvo V60 sales are up 125.3% year-on-year in March.

The Finnish new car market endures a 4th consecutive month of year-on-year declines in March at a damning -15.7% to 6,384 sales. This brings the year-to-date tally down -12.3% to just 18,153. Toyota (+4.3%) continues to ignore the negative mood and signs another strong 18.8% share for the month, 20.5% year-to-date. Volvo (+34.5%) enjoys the largest gain in the Top 8 and climbs to #2 both in March and year-to-date whereas it ranked #4 over the Full Year 2023. Skoda (+7.8%) is bumped to #3 despite a strong result. Kia (-6.1%) falls slower than the market to stay at #4 while Mercedes (-15.3%) matches the overall evolution. BMW (-22.7%), Volkswagen (-39.9%) and most strikingly Tesla (-45.7%) all struggle mightily. Reversely Hyundai (+89.3%) and Nissan (+10.4%) shine. Newcomer BYD ranks #17.

Over in the models ranking, the Toyota Corolla (-13.3%) ranks first for the 5th time in the past 6 months with a round 7% share. Having scored its first monthly win in March 2023 on the way to a YTD pole position, the Tesla Model Y (-52.8%) completely implodes and ranks #2 with 5.3% share. It is now #5 year-to-date. Strikingly the next 6 models all vastly outpace the market with at least double-digit gains. The Volvo V60 (+125.3%) is the most impressive, followed by the Toyota Yaris Cross (+71.6%), Yaris (+61.5%), Skoda Octavia (+57.8%), Volvo XC40 (+48.6%) and Nissan Qashqai (+34.9%).

Previous month: Finland February 2024: Sales down -12.7%, Toyota, Hyundai stand out

One year ago: Finland March 2023: Tesla Model Y signs first ever win, Toyota bZ4X up to #6, sales up 2.1%

Full March 2023 Top 30 brands and models below.

Finland March 2024 – brands:

PosBrandMar-24%/23Feb2024%/23PosFY231Toyota1,19918.8%+ 4.3%13,72020.5%+ 6.3%112Volvo70511.0%+ 34.5%31,92910.6%+ 7.8%243Skoda5368.4%+ 7.8%21,89110.4%+ 9.9%324Kia5118.0%– 6.1%41,4327.9%– 5.4%455Tesla4877.6%– 45.7%88944.9%– 32.7%866Volkswagen4767.5%– 39.9%51,2436.8%– 36.8%537Mercedes3876.1%– 15.3%71,1166.1%– 15.1%678BMW3375.3%– 22.7%61,0495.8%– 14.4%789Hyundai3355.2%+ 89.3%107994.4%+ 53.1%101110Nissan3295.2%+ 10.4%98904.9%+ 7.5%91011Ford1782.8%– 31.3%124622.5%– 34.7%121212Audi1722.7%– 46.7%116333.5%– 28.6%11913Opel921.4%– 62.1%191540.8%– 69.8%171414Suzuki821.3%+ 51.9%172021.1%– 2.4%132015Mitsubishi560.9%– 12.5%161731.0%+ 5.5%142116Subaru540.8%+ 107.7%271000.6%+ 16.3%232617BYD530.8%new151540.8%new16n/a18Mazda480.8%– 50.5%181530.8%– 48.7%181619Peugeot450.7%– 76.1%131540.8%– 65.9%151320Dacia430.7%– 37.7%141360.7%– 40.1%191821Renault430.7%+ 0.0%201070.6%– 43.4%211922Land Rover300.5%– 9.1%25770.4%+ 8.5%242323Polestar290.5%+ 26.1%30700.4%– 73.8%271724Lexus240.4%+ 41.2%211020.6%+ 45.7%222425Cupra220.3%– 58.5%26710.4%– 37.2%262226Porsche210.3%– 4.5%24730.4%– 3.9%252727Honda170.3%+ 13.3%22630.3%– 13.7%282928Seat150.2%– 48.3%n/a380.2%– 42.4%302529Citroen120.2%– 92.9%231120.6%– 69.1%201530Fiat90.1%– 52.6%29240.1%– 27.3%313031Mini80.1%– 27.3%28430.2%+ 104.8%292832Alfa Romeo50.1%n/an/a170.1%+ 240.0%32n/a

Finland March 2024 – models:

PosModelMar-24%/23Feb2024%/23PosFY231Toyota Corolla4507.0%– 13.3%11,2296.8%– 28.0%122Tesla Model Y3405.3%– 52.8%46553.6%– 37.3%513Toyota Yaris Cross2544.0%+ 71.6%38084.5%+ 147.1%384Toyota Yaris2393.7%+ 61.5%57013.9%+ 27.5%465Skoda Octavia2323.6%+ 57.8%28804.8%+ 113.6%236Nissan Qashqai1973.1%+ 34.9%75653.1%+ 53.5%6157Volvo V601692.6%+ 125.3%63642.0%+ 15.9%10198Volvo XC401652.6%+ 48.6%85433.0%+ 10.4%779Volvo XC601452.3%– 33.2%104542.5%– 22.3%8510Tesla Model 31402.2%– 17.6%282301.3%– 14.5%181811VW ID.41342.1%– 50.9%n/a1961.1%– 65.4%221012Kia Ceed1292.0%+ 0.8%113211.8%– 3.9%121213Skoda Enyaq1161.8%– 9.4%132971.6%– 35.7%13414Toyota C-HR1101.7%+ 18.3%143692.0%+ 19.8%91415Volvo EX301091.7%new202111.2%new2121016BMW X1851.3%+ 88.9%182201.2%+ 175.0%203317Mercedes GLC831.3%+ 56.6%162681.5%+ 165.3%143918Hyundai Ioniq 5801.3%+ 220.0%262501.4%+ 59.2%164019Kia Niro801.3%+ 48.1%172211.2%+ 1.4%192320Kia Stonic761.2%+ 13.4%311801.0%– 3.2%252221Toyota RAV4731.1%+ 25.9%93421.9%+ 30.0%11922Audi Q4701.1%– 32.0%152531.4%+ 6.3%151623Ford Kuga701.1%+ 6.1%231560.9%– 18.3%283124BMW i4691.1%– 15.9%122391.3%+ 3.9%171125Volvo C40550.9%– 15.4%221931.1%– 18.9%2317n/aKia Sportage530.8%+ 17.8%191851.0%+ 15.6%2430n/aVW ID.7500.8%new321520.8%new29n/an/aHyundai Kona490.8%– 18.3%271510.8%+ 57.3%3041n/aVW Golf460.7%– 47.1%211580.9%– 9.7%2725n/aSkoda Kamiq390.6%+ 5.4%291590.9%– 11.2%2627

Source: AUT