Italy February 2025: Fiat (-16.1%) embattled but in the lead
First Top 20 finish for the Fiat 600 at home.
It’s another disappointing result for the Italian new car market with February sales off -6.3% year-on-year to 137,922. This brings the year-to-date tally to 271,638, down -6.1% over the same period a year ago and -21% over pre-pandemic 2019. Private sales trail the market this month at -11.2% to 75.626 and 54.3% share vs. 57.1% a year ago, as they do year-to-date at -7.4% to 160,419 and 58.6% vs. 59.1%. Self registrations drop -9.7% to 12,353 for the month and -6% to 23,573 year-to-date. Long term leases (+11.1%) ignore the negative market to 33,449 and 24% share vs. 20.2% last year, and limit their fall to -1% year-to-date at 60,123 and 22% share vs. 20.7% over the same period in 2024. For their part short term rentals sink -17.2% to 9,880 and 7.1% share vs. 8% a year ago and are off -20.2% year-to-date to 14,212 and 5.2% vs. 6.1%.
Looking at sales by alimentation, petrol is down -20.7% to 36,552 and 26.3% share vs. 30.9% in February 2024 and off -18.9% year-to-date to 72,693 and 26.6% share vs. 30.6% a year ago. Diesel implodes -38.5% to 13,574 and 9.7% share vs. 14.8% last year and is off an even steeper -41.6% year-to-date to 26,154 and 9.6% share vs. 15.3%. LPG limits its fall to -5.1% to 13,781 and 9.9% share vs. 9.7% but is down -9.3% year-to-date to 27,496 and 10% share vs. 10.3%. HEV registrations are up 10.3% to 62,149 and 44.6% share vs. 37.8% a year ago. This includes 17,373 full hybrids (+16.6%) and 44,776 mild hybrids (+8%). Year-to-date, HEV sales are up 10.4% to 122,658 and 44.8% share vs. 37.9% including 32,884 full hybrids (+9.3%) and 89,774 mild hybrids (+10.8%). PHEVs surge 31.9% to 6,207 for the month and up 25.4% year-to-date to 11,075. Finally BEVs step up 38.2% to 6,980 and still very limited 5% share vs. 3.4% a year ago and up 70.6% YTD to 13,710 and 5% share vs. 2.7% in 2024.
In the brands charts, Fiat (-16.1%) manages to hold onto the top spot – this is not a given based on the misadventures of the past 6 months – at 10.7% share vs. 11.9% in January and 5.9% in December. Toyota (+1.8%) overtakes Dacia (+14.7%) to take 2nd place overall although Dacia remains at #2 year-to-date vs. #4 over the Full Year 2024. Volkswagen (+3.1%) stays at #4 just as Peugeot (-0.8%) stays 5th. BMW (+5%) edges up to #6, distancing Citroen (-1.5%) and Jeep (-3.1%) both up on their January rankings. Renault (-20.9%) and Audi (-12.7%) struggle and round out the Top 10. Below, MG (+49%), Mercedes (+27.5%) and Nissan (+10.3%) all shine. BYD (+3192.7%) breaks all records at #23 with 1,350 sales, crossing the symbolic 1% share mark.
The entire Top 11 models brave the negative context with year-on-year gains. The Fiat Panda (+4.8%) is the faraway leader again with 8.6% of the market, exactly double all other vehicles in market. The Dacia Sandero (+2.8%) is shy but stays at #2 ahead of the Citroen C3 (+27.5%) and Jeep Avenger (+58.5%). The Toyota Yaris (+20.7%) and Dacia Duster (+25.5%) follow while the MG ZS (+32.8%) is up three spots on January to #7, a ranking record also hit in December 2023 and December 2024. The VW T-Roc (+56.6%) is up 9 spots on last month to #10 and the Nissan Qashqai (+10.3%) up 17 to #11. The Fiat 600 (+2322%) breaks into its home Top 20 for the very first time at #17. The Alfa Romeo Junior (#27) is the best-selling recent launch ahead of the MG 3 (#32) and BYD Seal U (#45) cracking the Top 50 for the first time.
Previous month: Italy January 2025: Fiat back to #1, Dacia breaks share record
One year ago: Italy February 2024: Fiat Panda, Dacia Sandero and Citroen C3 top market up 12.8%
Full February 2025 Top 51 All brands and Top 50 models below.
Italy February 2025 – brands:
PosBrandFeb-25%/24Jan2025%/24PosFY241Fiat14,75310.7%– 16.1%130,65611.3%– 8.5%112Toyota11,0848.0%+ 1.8%321,1857.8%+ 0.9%323Dacia10,2897.5%+ 14.7%221,7548.0%+ 12.8%244Volkswagen10,1697.4%+ 3.1%418,6856.9%– 2.9%435Peugeot7,6435.5%– 0.8%514,8875.5%– 6.8%566BMW6,3714.6%+ 5.0%712,7424.7%+ 3.6%677Citroen6,3684.6%– 1.5%1011,9084.4%– 8.3%10118Jeep6,2974.6%– 3.1%912,1894.5%– 11.5%899Renault5,8634.3%– 20.9%811,9784.4%– 9.6%9510Audi5,5914.1%– 12.7%612,4304.6%– 3.8%71011Ford5,3803.9%– 16.8%1110,5903.9%– 16.4%11812MG4,6433.4%+ 49.0%138,7743.2%+ 47.3%121613Mercedes4,3533.2%+ 27.5%128,5823.2%+ 33.9%131214Nissan4,0733.0%+ 10.3%177,2112.7%– 6.0%161915Hyundai4,0592.9%– 19.7%157,8192.9%– 14.0%141316Skoda3,4672.5%+ 8.8%186,4952.4%+ 7.1%171717Kia3,4282.5%– 13.5%147,3842.7%– 3.9%151418Opel3,0352.2%– 26.1%166,3612.3%– 29.0%181519Suzuki2,9302.1%– 29.6%195,6722.1%– 24.7%191820Alfa Romeo2,3081.7%+ 22.2%204,5851.7%+ 19.9%202121DR Motor1,4721.1%+ 35.9%212,8271.0%– 17.2%212322Cupra1,4211.0%– 22.1%222,5490.9%– 10.5%222423BYD1,3501.0%+ 3192.7%272,1770.8%+ 2373.9%243724Volvo1,2320.9%– 27.7%232,3360.9%– 30.6%232225Mini1,2100.9%+ 8.4%252,1530.8%– 9.9%252726Lancia9260.7%– 77.7%261,8160.7%– 77.5%272027Mazda8610.6%– 28.0%241,8220.7%– 36.7%262628Tesla8430.6%– 54.5%351,2510.5%– 44.5%322529Honda7810.6%+ 17.8%291,4430.5%+ 9.4%283130Land Rover6490.5%– 6.2%311,2950.5%– 27.2%302931EVO6430.5%+ 2.7%301,3000.5%+ 17.6%293232Seat5890.4%– 67.6%281,2730.5%– 55.6%312833Lexus5790.4%+ 45.5%341,1010.4%+ 36.8%333334Omoda+Jaecoo5230.4%+ 2277.3%331,0690.4%+ 2445.2%353835Porsche4870.4%– 38.7%321,0790.4%– 30.7%343036DS3670.3%– 15.4%366980.3%– 26.4%363437Mahindra2600.2%+ 1138.1%502860.1%+ 401.8%415038EMC2370.2%+ 125.7%384010.1%+ 76.7%374139Subaru1970.1%+ 65.5%403080.1%+ 22.2%404040Maserati1670.1%– 24.4%393210.1%– 29.1%393941Mitsubishi1410.1%– 36.5%373560.1%+ 9.2%383542Sportequipe1090.1%– 68.1%412160.1%– 51.7%424343Smart950.1%– 54.8%421920.1%– 58.9%433644Ferrari610.0%– 23.8%431420.1%– 4.7%444545Lamborghini430.0%+ 19.4%451020.0%+ 41.7%454646Polestar280.0%+ 211.1%49540.0%+ 390.9%484947Jaguar210.0%– 82.2%46570.0%– 77.7%474448Lotus190.0%– 17.4%48460.0%– 8.0%494849Lynk & Co170.0%– 80.5%44780.0%– 46.2%464250Aston Martin120.0%+ 33.3%51290.0%+ 38.1%515151SsangYong100.0%– 79.6%47410.0%– 53.9%5047 –Others4680.3%+ 147.6% –9330.3%+ 149.5% – –
Italy February 2025 – models:
PosModelFeb-25%/24Jan2025%/24PosFY241Fiat Panda11,8968.6%+ 4.8%125,2249.3%+ 12.0%112Dacia Sandero5,8964.3%+ 2.8%211,4734.2%– 7.1%223Citroen C35,7674.2%+ 27.5%410,3323.8%+ 12.0%344Jeep Avenger4,6653.4%+ 58.5%39,3503.4%+ 27.5%435Toyota Yaris3,5672.6%+ 20.7%76,5022.4%+ 40.7%786Dacia Duster3,5122.5%+ 25.5%57,8752.9%+ 35.4%5127MG ZS3,1772.3%+ 32.8%105,6152.1%+ 19.1%8148Peugeot 2083,0862.2%+ 8.2%66,8132.5%+ 15.3%679Toyota Yaris Cross2,9892.2%+ 0.9%95,5622.0%– 17.7%9510VW T-Roc2,7372.0%+ 56.6%194,4701.6%– 10.7%111111Nissan Qashqai2,2571.6%+ 10.3%283,5961.3%– 13.5%202212Renault Captur2,2511.6%– 22.9%84,8261.8%– 10.6%101013Peugeot 20082,1161.5%– 13.6%163,8871.4%– 32.3%161714Opel Corsa2,0641.5%+ 16.2%114,4041.6%+ 8.7%121515Toyota C-HR2,0631.5%+ 57.5%183,8091.4%+ 47.4%182516VW Tiguan2,0161.5%+ 121.3%153,8311.4%+ 92.6%172117Fiat 6001,9861.4%+ 2322.0%213,6351.3%n/a19n/a18Renault Clio1,9651.4%– 29.4%144,1361.5%– 19.5%14619Ford Puma1,9451.4%– 20.6%134,1471.5%– 21.5%131320BMW X11,8841.4%+ 13.8%203,5391.3%+ 6.8%212021VW T-Cross1,8361.3%– 20.6%124,1011.5%+ 23.2%151622Toyota Aygo X1,6131.2%– 26.6%173,3711.2%– 2.0%221923Peugeot 30081,5841.1%+ 47.5%342,6451.0%+ 32.8%273924VW Golf1,5681.1%+ 52.5%312,7081.0%+ 49.0%263125Kia Sportage1,5181.1%– 17.0%233,0561.1%– 17.0%231826Nissan Juke1,4471.0%+ 36.6%252,8651.1%+ 16.3%243527Alfa Romeo Junior1,3621.0%new262,7641.0%new25n/a28Audi A31,2480.9%– 4.6%272,6191.0%– 4.1%283729Hyundai i101,2060.9%– 33.8%332,3280.9%– 25.2%312630Skoda Kamiq1,0970.8%n/a352,1190.8%n/a344931Ford Focus1,0960.8%+ 9.4%441,9110.7%– 3.8%383832MG 31,0880.8%new302,2450.8%new33n/a33Ford Kuga1,0650.8%– 40.0%391,9960.7%– 34.4%373334Suzuki Vitara1,0330.7%– 5.5%362,0180.7%– 7.2%364135Hyundai Tucson1,0100.7%+ 11.1%292,2710.8%+ 33.0%323636Audi Q31,0080.7%– 17.7%222,6181.0%+ 3.2%292337BMW Serie 19740.7%+ 27.0%461,7380.6%+ 2.1%42n/a38Skoda Fabia9720.7%+ 5.3%471,7230.6%+ 21.1%434539Mercedes GLA9570.7%– 5.7%322,0910.8%+ 3.7%352940Kia Picanto9290.7%+ 5.9%242,4000.9%+ 47.8%303441Lancia Ypsilon9260.7%– 77.7%411,8160.7%– 77.5%39942DR 5.09060.7%n/a421,7530.6%n/a414843Ford Tourneo Courier8740.6%+ 77.3%431,6960.6%+ 170.9%44n/a44Suzuki Swift8730.6%– 14.7%481,5700.6%– 6.2%454345BYD Seal U8370.6%newn/a1,3110.5%newn/an/a46Audi A18360.6%+ 24.8%371,8010.7%+ 75.7%40n/a47Jeep Compass8350.6%– 54.0%n/a1,4280.5%– 57.1%482748BMW X28330.6%n/an/a1,4550.5%n/a46n/a49Volvo XC408080.6%n/an/a1,3940.5%n/a505050Jeep Renegade7740.6%– 57.9%n/an/an/an/an/a30n/aAudi Q56420.5%– 10.3%451,4320.5%– 8.3%47n/an/aDacia Spring4600.3%+ 405.5%381,4210.5%+ 434.2%49n/a
Source: UNRAE
