Ford Bronco sales more than double year-on-year in October.

New light vehicle sales in the U.S. gain a robust 9.5% year-on-year in October to an estimated 1,327,300 units. Light trucks are up 11.7% to 1,078,600 while passenger cars edge up 1% to 248,700. Among OEMs still reporting monthly, Toyota Motor (-5%) goes agains the positive trend this month whereas Ford Motor (+15.4%) and Hyundai-Kia (+17.4%) impress. American Honda (+2.1%) is weak.

Brand-wise, Ford (+14.4%) remains above Toyota (-5.5%) for the month but is still behind year-to-date. Hyundai (+18.1%) and Kia (+16.5%) surge ahead but not as much as Mazda (+58.7%), Lincoln (+36%) and Genesis (+20.6%).

Among models with available monthly data, the Ford F-Series (+26.1%) posts a stellar year-on-year gain but the Toyota RAV4 (-6.7%) and Honda CR-V (-1.8%) are down The Toyota Camry (+10.8%), Tacoma (+14.4%) and Hyundai Tucson (+26.8%) all shine below, with the Ford Bronco (+104.7%), Ford Transit (+52.7%), Honda Pilot (+45%), Hyundai Elantra (+28.5%) and Mazda CX-5 (+27.7%) also impressive.

Previous post: USA Q3 2024: Market down -2.1%, Chevrolet Trax in Top 10

One year ago: USA October 2023: Market slows its growth to just +1.8%

Selected October 2024 groups, brands and models data for OEMs still reporting monthly below.

USA October 2024 – groups:

GroupOct-24/232023/23Toyota Motor Corporation185,929– 5.0%1,915,452+ 5.0%Ford Motor Co171,672+ 15.4%1,709,448+ 3.9%Hyundai-Kia147,613+ 17.4%1,394,215+ 1.3%American Honda110,346+ 2.1%1,166,841+ 8.2%Subaru54,552+ 1.5%548,164+ 5.2%Mazda37,307+ 58.7%350,759+ 18.5%Volvo Cars9,360– 17.1%98,907– 4.4%

USA October 2024 – brands:

BrandOct-24/232024/23Ford162,323+ 14.4%1,625,569+ 2.9%Toyota159,370– 5.5%1,640,685+ 4.3%Honda99,499+ 2.6%1,058,870+ 10.6%Hyundai71,802+ 18.1%682,296+ 4.0%Kia68,908+ 16.5%653,079– 1.6%Subaru54,552+ 1.5%548,164+ 5.2%Mazda37,307+ 58.7%350,759+ 18.5%Lexus26,559– 2.3%274,767+ 9.3%Acura10,847– 2.8%107,971– 11.3%Volvo9,360– 17.1%98,907– 4.4%Lincoln9,349+ 36.0%83,879+ 26.5%Genesis6,903+ 20.6%58,841+ 4.4%

USA October 2024 – models:

ModelOct-24/232024/23Ford F-Series67,483+ 26.1%618,318– 1.4%Toyota RAV439,387– 6.7%389,718+ 12.9%Honda CR-V30,826– 1.8%328,990+ 12.0%Toyota Camry27,257+ 10.8%254,833+ 5.1%Toyota Tacoma19,971+ 14.4%146,776– 25.5%Hyundai Tucson19,829+ 26.8%165,776– 1.8%Toyota Corolla17,954– 19.4%195,046+ 3.8%Ford Explorer17,145+ 3.1%163,944+ 5.9%Honda Civic16,532– 4.0%204,954+ 24.9%Subaru Crosstrek15,928+ 15.7%147,775+ 15.1%Kia Sportage13,681+ 23.8%132,439+ 11.6%Subaru Outback13,549+ 9.3%139,882+ 3.4%Subaru Forester13,431– 13.2%143,529+ 17.8%Ford Escape12,784+ 1.7%123,260+ 6.1%Toyota Tundra12,639+ 22.4%130,162+ 26.3%Ford Transit12,429+ 52.7%126,710+ 19.3%Hyundai Elantra12,151+ 28.5%113,769– 2.6%Honda Pilot11,927+ 45.0%115,042+ 26.9%Honda Accord  11,612– 24.3%136,301– 18.6%Honda HR-V11,512– 1.6%126,317+ 27.9%Ford Maverick10,865+ 14.0%119,861+ 57.8%Lexus RX10,512+ 22.4%93,853+ 1.9%Mazda CX-510,166+ 27.7%114,221– 7.8%Ford Bronco9,837+ 104.7%86,785– 9.9%Kia Telluride9,694+ 13.6%91,448– 1.2%Hyundai Santa Fe9,644– 0.6%93,325– 11.8%Ford Bronco Sport9,382+ 13.0%103,739– 0.9%Toyota Corolla Cross8,996+ 20.8%76,670+ 35.4%Hyundai Palisade8,983+ 27.0%90,775+ 37.7%Toyota Sienna8,291+ 30.7%59,080+ 9.2%Kia K47,901new10,812newKia Sorento7,841+ 22.7%77,017+ 4.1%Mazda CX-507,771+ 145.3%66,286+ 90.0%Mazda CX-307,216+ 22.1%80,796+ 23.9%Hyundai Sonata6,300+ 156.1%54,730+ 37.5%Honda Odyssey6,041+ 9.8%65,289+ 5.5%Kia K55,818+ 11.9%34,294– 37.4%Lexus NX5,788– 16.5%59,303+ 1.2%Hyundai Kona5,685– 28.3%70,193+ 8.9%Toyota Prius5,505+ 279.1%34,147+ 16.4%Ford Expedition5,267+ 12.0%63,391+ 3.7%Toyota Highlander5,258– 44.9%82,545– 44.1%Mazda CX-905,236+ 40.7%43,798+ 108.7%Ford Ranger5,231+ 1054.7%35,910+ 12.4%Kia Forte4,957– 47.2%106,050+ 0.5%Kia Carnival4,909+ 40.0%39,636+ 8.1%Kia Soul4,622+ 10.3%44,716– 17.6%Hyundai Ioniq 54,498+ 51.0%34,816+ 23.1%Subaru Ascent4,402+ 0.6%47,016– 8.3%Honda Ridgeline4,370+ 5.7%37,404– 14.4%Kia Seltos4,266– 2.0%52,443+ 2.0%Honda Prologue4,130new18,309newAcura MDX3,904+ 7.3%40,749– 16.1%Ford E-Series3,755– 11.0%33,202– 4.4%Acura RDX3,719– 11.5%35,897+ 14.3%Lexus ES3,599+ 16.4%33,883+ 5.8%Mazda33,490+ 58.3%31,558+ 23.4%Ford Mustang Mach-E3,313+ 21.3%38,939+ 23.2%Volvo XC603,156– 4.6%28,934– 10.9%Lexus GX3,047+ 6.8%23,953– 1.6%Volvo XC902,948– 1.7%29,775– 5.2%Lincoln Nautilus2,852+ 116.4%29,155+ 44.2%Genesis GV702,748+ 33.5%23,228+ 11.5%Ford Mustang2,688– 37.0%39,173– 1.0%Lincoln Corsair2,688+ 14.2%22,424+ 13.0%Lincoln Aviator2,629+ 37.6%20,086+ 73.3%Toyota 4Runner2,606– 74.8%91,807– 5.3%Honda Passport2,549– 25.3%26,264– 28.5%Mazda CX-702,517new7,405newSubaru Impreza2,501– 6.0%25,574– 14.3%Toyota Sequoia2,481+ 25.6%21,771+ 22.5%Genesis GV802,446+ 36.6%19,248+ 24.4%Hyundai Santa Cruz2,427– 5.0%27,598– 12.8%Toyota Crown Signia2,421new4,702newFord Edge2,144– 80.5%63,556– 22.2%Volvo XC402,144– 22.4%21,966– 1.9%Toyota Land Cruiser2,135n/a20,431+ 340416.7%Kia EV91,941new17,911newKia EV61,732+ 12.3%17,717+ 8.4%Subaru Legacy1,661– 23.5%16,303– 25.2%Subaru WRX1,637+ 15.3%15,182– 31.0%Kia Niro1,546– 35.8%26,678– 15.3%Acura Integra1,476– 36.8%20,612– 24.1%Hyundai Venue1,444– 17.8%21,287– 13.6%Toyota bZ4X1,401+ 5.7%14,978+ 91.7%Lexus IS1,367– 18.9%15,758– 16.4%Acura ZDX1,212new4,226newLincoln Navigator1,180– 8.7%12,214– 16.8%Subaru Solterra1,078– 10.9%10,215+ 46.5%Genesis G701,016+ 3.5%9,554– 18.1%Mazda MX-5 Miata911+ 71.6%6,691– 17.4%Hyundai Ioniq 6837– 32.4%9,934+ 3.9%Toyota Venza803– 72.3%30,593+ 22.5%Toyota Crown728– 61.8%18,061+ 20.7%Toyota GR86698– 12.1%10,341+ 8.5%Toyota Grand Highlander667– 91.2%56,077+ 75.5%Lexus LX608+ 2.4%5,420– 7.6%Acura TLX536– 45.3%6,487– 55.4%Lexus TX433– 68.7%21,756+ 1472.0%Lexus RZ424– 42.9%8,805+ 170.6%Lexus UX416– 51.1%7,297– 28.6%Subaru BRZ365+ 25.4%2,688– 26.4%Volvo V60349+ 129.6%2,451+ 56.5%Genesis G80312– 33.9%3,415– 28.2%Volvo EX90269new378newVolvo S60249– 84.7%12,609+ 63.4%Genesis GV60203– 42.5%2,201– 14.4%Genesis G90178+ 161.8%1,195+ 9.6%Lexus RC157+ 10.6%1,527+ 4.9%Toyota Supra143+ 68.2%2,472+ 13.3%Lexus LS140– 17.2%1,846– 2.5%Volvo S90127+ 32.3%1,125– 14.6%Volvo C4076– 75.0%1,221– 80.0%Lexus LC68– 54.4%1,362– 8.0%Volvo V9042– 17.6%437– 5.8%Toyota Mirai29– 49.1%375– 85.9%Hyundai Nexo4– 82.6%93– 52.6%

Source: Manufacturers