Peugeot sales are up 73.2% year-on-year in July.

New car sales in Luxembourg edge down -3.9% year-on-year in July to 4,337 units. However thanks to a strong H1 the year-to-date tally remains in positive at +3.6% to 30,849. BMW (-13.9%) threepeats at #1 with 11.9% share and despite a harsh YoY fall. It distances Volkswagen (-17.6%) far away at 10.2% of the market vs. 12.3% year-to-date where it still leads for now. Mercedes (+1.2%) and Audi (+13.4%) both defy the negative market and round out the Top 5. The biggest gains are below: Peugeot is up 73.2%, Kia up 53.7% and Renault up 20.2%. Further down, notice Fiat (+48%), BYD (+272.7%) and Lamborghini (+100%).

Previous month: Luxembourg June 2026: BMW repeats at #1 in market up 22.6%

One year ago: Luxembourg July 2025: BMW repeats at #1, Dacia (+107.3%) stuns

Full July 2026 Top 51 All brands ranking below.

Luxembourg July 2026 – brands:

PosBrandJul-26%/25Jun2026%/25PosFY251BMW  51611.9%– 13.9%13,47711.3%+ 3.4%222Volkswagen44410.2%– 17.6%23,78412.3%+ 6.3%113Mercedes4209.7%+ 1.2%33,16810.3%+ 11.1%334Audi  3297.6%+ 13.4%42,3717.7%+ 9.9%445Skoda3087.1%– 11.7%51,9446.3%– 2.1%556Renault2916.7%+ 20.2%61,7835.8%+ 17.5%667Peugeot  2726.3%+ 73.2%81,2304.0%– 0.7%888Kia1894.4%+ 53.7%71,1553.7%+ 7.6%999Volvo1272.9%– 3.1%97802.5%+ 2.8%101210Ford  1232.8%– 6.8%121,2694.1%+ 26.6%7711Mini1072.5%+ 13.8%116972.3%+ 16.0%121412Dacia1062.4%– 37.6%137202.3%– 10.8%111113Opel1052.4%– 4.5%156212.0%– 10.4%161314Hyundai872.0%– 13.9%146352.1%– 23.4%151015Fiat741.7%+ 48.0%183781.2%– 21.1%202016Porsche721.7%+ 10.8%165301.7%– 18.7%171517Cupra641.5%+ 3.2%194511.5%– 21.6%181918Toyota641.5%– 46.7%216422.1%– 2.0%141719Seat581.3%– 4.9%203691.2%+ 1.1%212120Citroen461.1%– 32.4%174281.4%– 36.8%191621Mazda431.0%– 12.2%252870.9%– 20.7%242422BYD410.9%+ 272.7%222190.7%+ 85.6%273023Land Rover380.9%– 38.7%232920.9%– 30.0%232324Nissan340.8%– 58.5%263071.0%– 24.4%222225MG270.6%– 18.2%242630.9%+ 75.3%252726Suzuki240.6%– 52.0%281900.6%– 23.1%282527Tesla230.5%– 61.7%106972.3%+ 37.7%131828Alfa Romeo200.5%– 58.3%272340.8%+ 25.8%262629Alpine180.4%– 14.3%30950.3%+ 30.1%323330Jeep180.4%– 57.1%311530.5%– 30.5%292831Lamborghini140.3%+ 100.0%35520.2%– 10.3%383832BAIC130.3%+ 333.3%38520.2%+ 62.5%374233Honda120.3%– 25.0%291280.4%+ 45.5%303134Aston Martin110.3%+ 175.0%42350.1%+ 29.6%414335Polestar110.3%– 21.4%32960.3%– 45.1%312936Ferrari100.2%+ 42.9%33650.2%– 4.4%363437Lexus90.2%– 40.0%34520.2%– 32.5%393538Xpeng80.2%+ 100.0%37760.2%+ 49.0%343939Smart70.2%– 46.2%36670.2%– 33.0%353240Lotus40.1%+ 300.0%44210.1%+ 110.0%444841Subaru40.1%– 42.9%41470.2%– 4.1%404142DS30.1%– 25.0%43240.1%– 68.8%423743Lancia30.1%+ 0.0%39780.3%+ 110.8%334044Bentley20.0%– 33.3% –130.0%+ 18.2%454745Chevrolet20.0%– 33.3% –20.0%– 81.8%554446Maserati20.0%+ 0.0%40230.1%+ 21.1%434547Morgan20.0%n/a4740.0%+ 300.0%515648Dodge10.0%+ 0.0% –10.0%– 66.7%625149Mitsubishi10.0%n/a –50.0%+ 400.0%476250Secma10.0%n/a –10.0%+ 0.0%676451SsangYong10.0%n/a –50.0%n/a4852

Source: Statistiques Luxembourg