The Dacia Duster is the best-selling vehicle in Iceland in February.

New car sales in Iceland jump 25% year-on-year in February to 815 units, leading to a year-to-date tally up 76.7% to 2,200. This month Dacia (+868.4%!) takes the lead of the brands charts with a gargantuan 22.6% share, with Kia (+66.7%) in tow at 14.3%. Toyota (-7.7%) suffers but is up two spots on January to #3 ahead of Tesla (+58.5%) up 20 ranks to #4. Leader last month with 30% share, Hyundai (+76%) continues to shoot up YoY but falls to #5. It however remains the #1 brand over the first two months of the year. BYD (+300%), Xpeng (+140%) and MG (+2200%) also find their way into the Top 10.

Over in the models charts, the Dacia Duster shoots up to pole position with 9.4% share and is up to #2 year-to-date, the same ranking it held over the Full Year 2025. The Kia Sportage repeats at #2 ahead of the Tesla Model Y climbing from outside the January Top 20 directly to #3. The Dacia Bigster improves to #4 with the Toyota Yaris Cross rounding out the Top 5. The Toyota bZ4X surges to #6, the BYD Dolphin is #7 and the Xpeng G6 #9. Leader in January, the Hyundai Tucson falls to #8 but remains in the YTD pole position.

Previous month: Iceland January 2026: Hyundai holds 30% of market up 133.6%

One year ago: Iceland February 2025: Suzuki Swift best-seller in recovering market

Full February 2026 Top 34 All brands and Top 20 models below.

Iceland February 2026 – brands:

PosBrandFeb-26%/25Jan2026%/24PosFY251Dacia18422.6%+ 868.4%236116.4%+ 1237.0%242Kia12515.3%+ 66.7%326011.8%+ 35.4%313Toyota9611.8%– 7.7%51838.3%+ 6.4%434Tesla658.0%+ 58.5%24693.1%– 15.9%925Hyundai445.4%+ 76.0%145920.9%+ 398.9%156BYD404.9%+ 300.0%10853.9%+ 431.3%787Nissan313.8%– 41.5%18411.9%– 28.1%12148Xpeng242.9%+ 140.0%13401.8%+ 53.8%13139MG232.8%+ 2200.0%41245.6%+ 1966.7%52410Land Rover202.5%+ 17.6%6914.1%+ 102.2%61011Skoda172.1%– 41.4%25211.0%– 57.1%19612Volvo162.0%– 46.7%12361.6%– 30.8%15913Leapmotor141.7%new11381.7%new144514Peugeot 141.7%+ 133.3%20231.0%+ 27.8%171715Mitsubishi121.5%+ 1100.0%9602.7%+ 5900.0%112016Smart121.5%n/a16261.2%+ 766.7%162717Volkswagen111.3%– 8.3%22170.8%+ 0.0%211218Mercedes101.2%– 54.5%8693.1%+ 15.0%81119Polestar91.1%+ 12.5%27120.5%– 20.0%232320Ford81.0%– 11.1%29100.5%– 37.5%252121Mazda70.9%– 72.0%15211.0%– 40.0%182222BMW60.7%– 25.0%14200.9%– 9.1%201823Lexus50.6%– 66.7%2690.4%– 67.9%272524Porsche50.6%– 44.4%2880.4%– 57.9%283125Audi40.5%– 69.2%17160.7%– 20.0%221526Subaru30.4%– 40.0%3240.2%– 69.2%303027KGM/Ssangyong20.2%– 77.8%2370.3%– 41.7%291628Opel20.2%– 33.3%3130.1%– 50.0%312929Dethleffs10.1%n/a –10.0%n/a375030FAW Hongqi10.1%+ 0.0% –10.0%– 50.0%353231Great Wall Motors10.1%– 50.0% –10.0%– 92.9%363532Honda10.1%– 90.0%2190.4%– 50.0%262633Ineos10.1%+ 0.0%3320.1%+ 100.0%324034Renault10.1%– 50.0%7612.8%+ 306.7%1019

Iceland February 2026 – models:

PosModelFeb-26%Jan2026%PosFY251Dacia Duster1309.4%324611.2%222Kia Sportage1087.8%222610.3%333Tesla Model Y614.4%n/a653.0%714Dacia Bigster443.2%51054.8%565Toyota Yaris Cross372.7%19532.4%9296Toyota bZ4X322.3%n/a371.7%13357BYD Dolphin292.1%n/a321.5%15478Hyundai Tucson161.2%137116.9%199Xpeng G6161.2%21331.5%141310Land Rover Defender141.0%9462.1%101511Toyota Yaris  141.0%10442.0%121412Hyundai i20130.9%n/a130.6%262213Hyundai Kona120.9%n/a200.9%213014Mitsubishi Outlander120.9%7673.0%63215MG ZS110.8%41095.0%4n/a16Nissan X-Trail110.8%n/a180.8%23n/a17Dacia Jogger100.7%n/a100.5%18n/a18Leapmotor C10100.7%20251.1%18n/a19Nissan Qashqai100.7%n/a110.5%302720BYD Sealion 790.6%8452.0%111821Skoda Elroq90.6%n/a120.5%281922Smart #590.6%n/a221.0%19n/a

Source: Manufacturers