Romania January 2026: Dacia Duster and Skoda Octavia top mediocre market (-33.5%)
The Skoda Octavia is up to a record 2nd place in January.
Mediocre start of the year for the Romanian new car market with sales down a painful -33.5% year-on-year to just 7,927. In all European markets we have covered so far (France, Spain and Italy), Dacia has endured appalling falls. It’s even more true at home where the brand is off a devastating -64% to just 18.2% share, which points at potential supply issues on top of unfavourable market conditions in Romania (December was particularly high and may have triggered pull forward sales). This is Dacia’s weakest market share since February 2021 (16.1%). Toyota (-19.4%) and Skoda (-22.6%) are both up one spot on last month to #2 and #3 respectively, taking advantage of Renault’s freefall (-64.9%), falling from #2 to #10. Volkswagen (-21.7%) is up two ranks to #4 while Mercedes (-13.3%) resists and gains 6 spots to #5, a record last reached almost 10 years ago in March 2015. BMW (-13.9%) and Ford (-18.3%) also contain their loss somewhat but the hero of the month is BYD (+311100%) cracking the Romanian Top 10 for the first time at #9 with 3.9% share, its previous best being #12 and 1.9% just last month.
Looking at the models charts, the Dacia Duster (-41.9%) is the faraway leader, selling more than twice as much as any other vehicle in market. It share (8.2%) is however below its Full Year 2025 level at 9%. The Skoda Octavia (-31.5%) is up six spots to #2, a record for the nameplate, last reached in April 2017. This means perennial leader the Dacia Logan (-75.7%) – #1 for the past 21 straight years – is down to #3, its lowest ranking at home since September 2022 (#4). The Toyota Yaris Cross (+27.8%) is up 8 spots on last month to a best-ever #4 (previous best #9), followed by the Toyota Corolla (+12.8%), both models actually up year-on-year. The new Dacia Bigster is down just one rank on December to #6 while the Tesla Model Y is up 333.3% to #8 and the new BYD Seal U breaks into the Top 10 at #9.
Previous post: Romania Full Year 2025: Dacia Logan and Duster each win 6 months
One year ago: Romania January 2025: Dacia Logan holds back Duster in disappointing market
Full January 2026 Top 51 All brands and Top 272 All models below.
Romania January 2026 – brands:
PosBrandJan-26%/25Dec1Dacia1,44218.2%– 64.0%12Toyota7649.6%– 19.4%33Skoda6908.7%– 22.6%44Volkswagen6568.3%– 21.7%65Mercedes4225.3%– 13.3%116Hyundai3904.9%– 42.4%57BMW3854.9%– 13.9%108Ford3764.7%– 18.3%79BYD3123.9%+ 31100.0%1210Renault2553.2%– 64.9%211Suzuki2503.2%– 29.4%1512Audi2322.9%+ 5.5%1313Tesla2322.9%+ 85.6%2714Peugeot2152.7%+ 186.7%2415Chery 2122.7%new1616Kia1432.7%– 32.5%1817Volvo1431.8%+ 36.2%2218Mazda1211.5%– 19.9%1919MG921.2%– 60.3%920Cupra791.0%+ 5.3%2521Nissan670.8%– 15.2%1722SsangYong/KG Mobility590.7%– 73.3%823Geely570.7%+ 83.9%3324Leapmotor390.5%– 17.0%2625Porsche350.4%+ 2.9%3526Opel310.4%+ 93.8%2127Honda250.3%– 41.9%2328Fiat210.3%– 22.2%1429Lexus200.3%– 44.4%3230Jeep180.2%– 84.6%2831Citroen170.2%– 70.7%2032DS150.2%+ 400.0%3833Land Rover140.2%– 70.2%3134Lynk & Co140.2%+ 600.0%3635Seat140.2%– 30.0%2936Mini130.2%– 59.4%4037Mitsubishi100.1%– 37.5%3038Omoda90.1%new –39Jaecoo70.1%new –40Subaru70.1%+ 75.0%3941Alfa Romeo60.1%– 66.7%3442Bentley30.0%– 57.1%4143DFSK30.0%– 72.7%3744Maserati30.0%+ 200.0%4545Aston Martin20.0%+ 100.0%4646Ferrari20.0%+ 100.0%4847Avantier Commuter10.0%new –48BAIC10.0%– 80.0%4449Lamborghini10.0%+ 0.0%4250Rolls-Royce10.0%– 66.7% –51Zeekr10.0%n/a –
Romania January 2026 – models:
PosModelJan-26%/25Dec1Dacia Duster6488.2%– 41.9%12Skoda Octavia3043.8%– 31.5%83Dacia Logan2793.5%– 75.7%24Toyota Yaris Cross2623.3%+ 27.8%125Toyota Corolla2543.2%+ 12.9%76Dacia Bigster2393.0%new57Hyundai Tucson2142.7%– 32.3%98Tesla Model Y1431.8%+ 333.3%749BYD Seal U1351.7%new2510Ford Puma1351.7%+ 26.2%2011Dacia Jogger1261.6%– 59.0%612VW Golf1211.5%– 36.3%1813Suzuki Vitara1191.5%– 14.4%4014Skoda Kodiaq1131.4%– 17.5%2815BYD Dolphin Surf1121.4%new3816Renault Clio1121.4%– 50.2%317Kia Sportage1071.3%+ 2.9%3418VW Tiguan1041.3%– 29.7%1919Ford Kuga991.2%– 49.5%1120Mercedes GLC981.2%– 10.9%5621Peugeot 3008971.2%+ 259.3%10022Peugeot 2008941.2%+ 754.5%13223Suzuki SX4 S-Cross941.2%– 34.3%4124Hyundai Kona881.1%+ 3.5%2125Dacia Sandero861.1%– 89.4%426Toyota RAV4861.1%– 62.8%1027VW Polo861.1%+ 22.9%6728Tesla Model 3851.1%– 5.6%9729Mercedes GLE791.0%– 26.2%5430VW Touareg750.9%– 10.7%5731Skoda Superb720.9%– 10.0%3232Chery Tiggo 8710.9%new4333VW Taigo710.9%– 48.2%4634Skoda Scala690.9%+ 1.5%2435Dacia Spring640.8%– 89.8%1636Chery Tiggo 7590.7%new3637Chery Tiggo 4580.7%new9438Mazda CX-30580.7%– 13.4%6239Toyota Yaris570.7%– 54.8%3740BMW X1560.7%+ 30.2%6641Audi A5540.7%+ 100.0%10142Audi A3530.7%+ 55.9%6843BMW X5530.7%+ 26.2%6144Skoda Kamiq530.7%– 28.4%5345Audi Q5520.7%+ 246.7%4546Volvo XC90480.6%+ 100.0%9047BMW 3 Series470.6%+ 4.4%7248Toyota C-HR460.6%– 32.4%1749MG4440.6%+ 1000.0%13150Skoda Karoq430.5%+ 13.2%7551Cupra Formentor410.5%– 10.9%9252VW T-Cross410.5%– 10.9%11453Nissan Juke400.5%+ 150.0%7154Ford Transit Custom390.5%– 4.9%14755Volvo XC60390.5%+ 5.4%7856Leapmotor T03380.5%– 19.1%4757VW Passat380.5%– 30.9%8058BMW X6370.5%– 2.6%11559Renault 5360.5%new3960VW T-Roc360.5%– 34.5%4961BMW X3350.4%+ 0.0%6362Mercedes C Class340.4%+ 183.3%14363Suzuki Swift340.4%– 29.2%5064Ford Explorer330.4%+ 200.0%6465VW ID.4330.4%+ 312.5%11266Geely Cityray320.4%new12167Mercedes GLA320.4%– 17.9%12568Skoda Fabia320.4%– 33.3%10369Toyota Camry320.4%+ 68.4%7670KG Mobility Torres290.4%+ 45.0%4271BMW 4 Series280.4%– 30.0%9972BMW 5 Series280.4%+ 47.4%10673Cupra Terramar280.4%+ 64.7%7774Mazda3280.4%– 20.0%5575Ford Focus270.3%– 50.0%8276Hyundai Inster270.3%new9377Audi Q3260.3%+ 36.8%7978Hyundai i30260.3%– 78.7%2379MG HS260.3%– 67.1%2280Opel Frontera260.3%new5981Volvo XC40260.3%+ 44.4%11182Chery Tiggo 9240.3%new18283Mercedes E Class240.3%+ 4.3%10584Mercedes G Class240.3%– 11.1%12385BYD Atto 2230.3%new14986Renault Austral230.3%– 41.0%3087BYD Saalion 7220.3%new11388Renault Symbioz220.3%+ 214.3%4489Nissan Qashqai210.3%– 38.2%2990Volvo EX30210.3%+ 0.0%10891Mercedes CLA200.3%+ 11.1%10292BMW X2190.2%+ 5.6%16193Renault Captur190.2%– 89.6%1494VW Tayron180.2%new6595KG Mobility Korando170.2%– 84.8%1596Mercedes GLS170.2%+ 6.3%16997BMW 1 Series160.2%– 73.3%5898Fiat Tipo160.2%+ 77.8%2699Mercedes V Class160.2%– 48.4%96100Porsche Cayenne160.2%– 27.3%119101Renault Rafale160.2%+ 45.5%83102Audi Q8150.2%– 54.5%98103DS 4150.2%+ 1400.0%221104Mercedes Vito150.2%n/a136105Peugeot 208150.2%– 34.8%91106Audi Q3 Sportback140.2%– 22.2%192107BYD Seal140.2%+ 1300.0%140108Ford Tourneo Courier140.2%+ 55.6%180109Geely Coolray140.2%– 36.4%150110Kia Xceed140.2%– 64.1%122111Mazda2140.2%+ 40.0%153112BMW i4130.2%+ 18.2%178113Porsche 911130.2%+ 160.0%170114VW ID.3130.2%– 35.0%109115Honda CR-V120.2%+ 1100.0%133116Hyundai Santa Fe120.2%– 33.3%107117Mercedes A Class120.2%+ 0.0%157118Mercedes EQA120.2%+ 50.0%166119Ford Capri110.1%+ 266.7%81120Mazda6110.1%+ 1000.0%130121MG ZS110.1%– 88.8%27122BMW 7 Series100.1%– 61.5%160123Geely Starray100.1%+ 11.1%151124Mini100.1%– 58.3%202125Toyota Land Cruiser 150/200100.1%– 68.8%181126BMW 2 Series 90.1%+ 0.0%177127BMW X790.1%– 10.0%162128Land Rover Defender90.1%– 10.0%156129Lexus NX90.1%– 25.0%142130Mercedes Sprinter90.1%+ 800.0%188131Audi A680.1%– 50.0%124132Lexus RX80.1%– 38.5%134133Lynk & Co 0880.1%new195134Mercedes GLB80.1%– 20.0%154135MG 380.1%– 81.4%89136Mitsubishi ASX80.1%+ 14.3%70137Renault Mégane80.1%– 87.3%35138Citroen C370.1%– 63.2%48139Honda HR-V70.1%– 12.5%84140Jaecoo 7 PHEV70.1%n/a –141Jeep Avenger70.1%– 92.1%60142Peugeot 30870.1%+ 0.0%189143Seat Leon70.1%+ 75.0%159144VW Caddy70.1%– 56.3%148145VW Caravelle70.1%n/a172146BMW iX160.1%+ 0.0%179147Cupra Leon60.1%– 33.3%193148Ford Tourneo Custom60.1%– 78.6%194149Hyundai i2060.1%– 92.1%85150Hyundai Ioniq 560.1%+ 500.0%155151Kia EV360.1%+ 200.0%224152Kia EV460.1%new –153Mazda CX-6060.1%– 53.8%117154Mercedes CLE60.1%– 14.3%186155Nissan X-Trail60.1%– 60.0%88156Renault Arkana60.1%– 85.4%13157Renault Megane E-Tech60.1%– 94.3% –158Alfa Romeo Junior50.1%– 61.5%86159BMW 2 Series Tourer50.1%+ 25.0%127160BYD Seal 650.1%new –161Jeep Compass50.1%– 72.2%223162KG Mobility Actyon50.1%new87163Mercedes AMG GT50.1%+ 66.7%227164Mercedes S Class50.1%– 61.5% –165Omoda 950.1%new –166Toyota Proace City Verso50.1%+ 150.0%277167Audi Q740.1%– 84.6%128168Citroen C5 Aircross40.1%+ 300.0%163169Cupra Tavascan40.1%+ 100.0%198170Ford Bronco40.1%n/a236171Ford Transit40.1%n/a183172Hyundai Ioniq 640.1%+ 100.0%201173KG Mobility Rexton40.1%– 80.0%33174KG Mobility Tivoli40.1%– 94.2%31175Omoda 540.1%new –176Skoda Elroq40.1%new190177Subaru Forester40.1%+ 300.0%207178Tesla Model S40.1%+ 300.0% –179Toyota bZ4X40.1%– 20.0%208180Toyota Prius40.1%+ 300.0% –181Audi Q630.0%+ 0.0%219182BMW i530.0%+ 0.0%256183BMW iX330.0%– 25.0% –184BMW XM30.0%– 80.0%209185Fiat 60030.0%– 82.4%164186Hyundai i1030.0%– 88.5%69187Hyundai Staria30.0%+ 200.0%165188Jeep Grand Cherokee30.0%n/a –189Jeep Wrangler30.0%– 70.0%138190Kia Picanto30.0%+ 0.0%212191Kia Stonic30.0%– 66.7%118192Lynk & Co 0130.0%+ 50.0%152193Lynk & Co 0230.0%new239194Maserati Grecale30.0%+ 200.0%240195Mazda CX-8030.0%– 83.3%135196MG S530.0%new243197Mini Countryman30.0%– 57.1%270198Porsche Panamera30.0%+ 200.0%230199Range Rover 30.0%– 75.0%174200Seat Arona30.0%– 57.1%171201Subaru Crosstrek30.0%n/a231202Suzuki Across30.0%– 25.0%274203Toyota Proace30.0%+ 50.0%137204Volvo EX9030.0%+ 200.0% –205Volvo V6030.0%n/a217206VW ID.730.0%+ 200.0%191207VW Multivan30.0%– 40.0%176208Aston Martin DBX20.0%#DIV/0!251209Audi Q420.0%#DIV/0! –210Bentley Continental GT20.0%– 50.0%255211BMW X420.0%– 81.8%220212Citroen e-C320.0%– 50.0%210213Fiat 50020.0%+ 100.0% –214Ford Mustang Mach-E20.0%+ 0.0%211215Honda Civic20.0%– 91.7%116216Honda Jazz20.0%+ 100.0%184217Kia Ceed20.0%– 95.3%110218Kia Sorento20.0%– 71.4%185219Lexus LBX20.0%– 50.0%141220Mercedes EQB20.0%– 33.3%214221Mercedes EQS20.0%– 77.8%268222Mitsubishi Outlander20.0%n/a167223Opel Grandland X20.0%n/a203224Opel Mokka20.0%– 75.0%158225Porsche Macan20.0%– 33.3%215226Renault 420.0%new168227Renault Kangoo20.0%+ 100.0%145228Renault Scenic E-Tech20.0%– 93.3%126229Seat Ateca20.0%– 77.8%205230Seat Ibiza20.0%n/a73231Volvo EX4020.0%n/a246232Alfa Romeo Giulia10.0%+ 0.0%248233Audi E-Tron GT10.0%#DIV/0! –234Avantier Commuter10.0%new –235BAIC X7510.0%– 75.0%254236Bentley Continental Flying Spur10.0%n/a235237BMW iX10.0%– 50.0% –238BMW ix210.0%n/a197239BMW Z410.0%n/a257240BYD Seal 6 Touring10.0%new –241Citroen C3 Aircross10.0%n/a129242Citroen C410.0%– 94.1%95243Citroen C4 X10.0%n/a –244Citroen Jumpy/Spacetourer10.0%– 92.9%120245DFSK E510.0%– 90.0%146246DFSK Fengon 60010.0%+ 0.0%261247DFSK Seres 310.0%n/a –248Ferrari 12cilindri10.0%new –249Ferrari Purosangue10.0%new262250Ford Mustang10.0%– 80.0% –251Ford Tourneo Connect10.0%– 75.0%200252Geely EX510.0%new222253Honda E:NY110.0%new263254Honda ZR-V10.0%– 88.9%139255Hyundai ix3510.0%n/a –256Lamborghini Urus10.0%+ 0.0%213257Land Rover Discovery Sport10.0%– 75.0%173258Leapmotor C1010.0%new225259Lexus ES10.0%+ 0.0%226260Mazda MX-510.0%– 50.0%241261Mercedes Citan Tourer10.0%n/a267262Mercedes EQE10.0%– 90.9%242263Opel Corsa10.0%– 80.0%51264Peugeot 40810.0%– 50.0% –265Peugeot 50810.0%+ 0.0%244266Porsche Taycan10.0%+ 0.0%273267Range Rover Evoque10.0%– 75.0%196268Renault Trafic10.0%– 95.5% –269Rolls-Royce Cullinan10.0%n/a –270Toyota Aygo X10.0%– 94.7%175271Volvo EC4010.0%+ 0.0%278272Zeekr 00110.0%n/a –
Source: DRPCIV
