The Renault Clio is up 27.3% year-on-year in July.

The Italian new car market is solid again in July with sales up 3.9% year-on-year to 123,184 units. This leads the year-to-date up 8.9% to 1,060,175. This is however still -14.3% inferior to the same period in pre-pandemic 2019. Private sales beats the market again at +6.3% to 71,791 and 57.4% share vs. 56.4% a year ago (+11.4% to 53.3% YTD), self registrations edge up 0.4% to 18,092 and 14.5% share vs. 15% last year (+6.3% to 10.6% share YTD), long term leases drop -6.2% to 23,027 and 18.4% share vs. 20.4% in July 2025, short term rentals shoot up 143.7% to 4,211 and 3.4% share vs. 1.4% a year ago (+41.2% to 9.8% share YTD) and company sales edge down -0.7% to 7,880 and 6.3% share vs. 6.6% last year (+1.1% to 5.3% share YTD).

HEV sales are up 11.4% to 59,420 units and 47.5% share vs. 44.5% a year ago, including 21,406 full hybrids (+31.3%) and 38,014 mild hybrids (+2.7%). PHEVs soar 45.5% to 13,103 and 10.5% share vs. 7.5% in July 2025 and BEVs gain 24.9% to 7,368 and 5.9% share vs. 4.9% a year ago and 10.1% last month. This means rechargeable vehicles are up 37.4% to 20,471 and 16.4% share vs. 12.4% in July 2025 and 20.7% last month. Year-to-date, BEVs are up 71.4% to 86,991 and 8.1% share vs. 5.2% over the same period in 2025.

The Omoda 5 ranks #26 in Italy in July.

In the brands ranking, Fiat (+27.4%) vastly outpaces its home market to 11.4% share, its highest since last March. Toyota (+1.4%) is more discreet but stays at #2 ahead of Dacia (-1.6%) and Volkswagen (+0.9%), replicating the June Top 4. Renault (+10.8%) advances to #4 ahead of Audi (-2.2%) and BMW (-14.1%). Mercedes (+8.3%) is sturdy at #8, up two spots on June, but the hero of the Top 10 is once again BYD, up 127% year-on-year to 3.6% share and down one rank on last month to #10. Omoda+Jaecoo (+168.5%) does even better and reaches a record ranking (#13) and share (3.1%). Leapmotor (+202.9%) also makes itself noticed at #26. Tesla is down -77% to just 105 sales.

Model-wise, the Fiat Panda (+7.6%) climbs back up to 6.9% share, its highest since last February. The Dacia Sandero (+9.5%) confirms it has returned to its traditional 2nd place but still trails the Jeep Avenger (-26%) year-to-date at #3. The Renault Clio (+27.3%) is up 9 spots on last month to #3 vs. #9 so far this year. The Fiat Grande Panda (+170.9%) repeats at #4, a ranking it also holds year-to-date. The Citroen C3 (+46.2%), in fantastic shape, rounds out the Top 5 as it does year-to-date. The Toyota Aygo X (+47.7%) returns to the Top 10 at #10, with the Toyota Yaris (+3.7%) also up at #9 but the Dacia Duster (-26.3%) and Toyota Yaris Cross (-15.1%) both struggle. The Audi Q3 (+148.9%) reaches #15, its highest ranking since May 2024 and the Mercedes GLA (+69.9%) is up to #17 which is a new record for the nameplate (previous best #18 in December 2022). Up to #3 last month, the new BYD Atto 2 falls back to #20.

Previous month: Italy June 2026: BYD Atto 2 up to record third place

One year ago: Italy July 2025: BMW up to record #5, Fiat Grande Panda finally lands in Top 50

Full July 2026 Top 59 All brands and Top 50 models below.

Italy July 2026 – brands:

PosBrandJul-26%/25Jun2026%/25PosFY251Fiat14,09511.4%+ 27.4%1120,84411.4%+ 29.2%112Toyota9,1667.4%+ 1.4%274,1357.0%– 0.7%223Dacia8,6257.0%– 1.6%357,7615.4%– 8.8%444Volkswagen8,3186.8%+ 0.9%471,6176.8%+ 1.6%335Renault6,3405.1%+ 10.8%650,8444.8%+ 3.9%566Audi5,4044.4%– 2.2%749,2074.6%+ 14.5%787BMW5,2084.2%– 14.1%845,8874.3%+ 0.2%878Mercedes4,7233.8%+ 8.3%1035,1233.3%+ 4.1%11129Peugeot4,5843.7%– 4.9%550,2334.7%– 6.7%6510BYD4,4663.6%+ 127.0%933,9733.2%+ 194.7%132111Kia4,2893.5%+ 2.6%1231,2152.9%+ 14.4%151512Citroen4,0953.3%+ 9.3%1137,6753.6%+ 1.4%101113Omoda+Jaecoo3,7863.1%+ 168.5%1624,6922.3%+ 269.0%182514Ford3,7813.1%– 21.2%1332,9203.1%– 23.1%141015MG3,6963.0%– 1.4%1434,8513.3%+ 5.5%121316Jeep3,4412.8%– 30.3%1538,5083.6%– 8.0%9917Skoda2,8902.3%– 5.6%1924,3542.3%+ 6.4%191618Suzuki2,7032.2%+ 5.7%2019,4191.8%– 5.1%221919Hyundai2,6582.2%– 28.6%2121,1842.0%– 27.2%211420Opel2,5892.1%– 5.5%1726,2632.5%+ 6.2%161721Nissan1,8761.5%+ 1.8%2321,7542.1%– 1.5%201822DR Motor1,6581.3%– 1.7%258,3330.8%– 26.3%272323Cupra1,5101.2%+ 3.3%2413,8381.3%+ 6.1%242224Mini1,4711.2%+ 18.5%2611,1971.1%+ 24.6%252425Alfa Romeo1,2411.0%– 36.5%2714,1301.3%– 24.8%232026Leapmotor1,1240.9%+ 202.9%1825,3982.4%+ 1210.5%173227Volvo1,0810.9%– 15.4%298,8790.8%+ 1.3%262628Honda9580.8%+ 19.6%307,8050.7%+ 40.0%302929Mazda7860.6%– 5.2%317,9600.8%+ 22.2%292830Porsche6240.5%– 12.5%363,7890.4%– 11.2%363331Lancia6130.5%– 23.4%345,8750.6%– 4.8%313032Lexus5730.5%+ 7.1%334,1360.4%+ 3.8%353633Seat5420.4%+ 23.7%325,2210.5%– 0.8%323134Land Rover5250.4%– 23.8%374,1850.4%– 13.4%343435EMC5030.4%+ 87.0%393,6300.3%+ 118.7%373836EVO4700.4%– 1.1%284,7400.4%+ 23.7%333537Geely4010.3%new353,0560.3%new38 –38DFSK3050.2%+ 190.5%402,0520.2%+ 210.9%404339Subaru2290.2%– 3.0%421,6610.2%+ 2.8%413940KGM2270.2%+ 129.3%431,3980.1%+ 470.6%435041DS1520.1%– 56.7%382,4090.2%– 26.0%393742Lynk & Co1380.1%+ 91.7%441,1720.1%+ 337.3%444543Ich-X1290.1%+ 1333.3%419640.1%+ 653.1%45n/a44Mitsubishi1160.1%– 29.3%494660.0%– 59.3%514245Ferrari1140.1%+ 18.8%466990.1%+ 27.6%474446Sportequipe1110.1%– 19.0%481,5000.1%+ 23.5%424047Tesla1050.1%– 77.0%228,0230.8%+ 15.9%282748Deepal1040.1%new503530.0%new53 –49Lamborghini720.1%+ 33.3%514910.0%+ 27.9%504850Maserati690.1%– 62.1%457040.1%– 41.4%464151Smart630.1%– 42.2%542690.0%– 52.6%554652SWM580.0%– 37.0%526960.1%+ 81.2%48n/a53Tiger380.0%– 13.6%555540.1%+ 17.6%49n/a54Alpine310.0%+ 3.3%532820.0%+ 48.4%54n/a55Polestar280.0%+ 3.7%474130.0%+ 52.4%524956Aston Martin160.0%+ 128.6%56870.0%+ 19.2%575357Lotus150.0%– 34.8%571070.0%– 35.9%565158Jaguar00.0%– 100.0%5870.0%– 96.2%585259Mahindra00.0%– 100.0% –10.0%– 99.8%5947 –Others2510.2%– 17.7% –1,2160.1%+ 0.3% – –

Italy July 2026 – models:

PosModelJul-26%/25Jun2026%/25PosFY251Fiat Panda8,4606.9%+ 7.6%171,3126.7%+ 1.6%112Dacia Sandero4,7853.9%+ 9.5%226,9482.5%– 16.0%323Renault Clio3,2032.6%+ 27.3%1220,4331.9%+ 7.9%994Fiat Grande Panda2,9312.4%+ 170.9%425,9962.5%+ 859.3%4375Citroen C32,8982.4%+ 46.2%623,6942.2%– 13.7%546Toyota Yaris Cross2,8292.3%– 15.1%821,4252.0%– 2.9%757Dacia Duster2,6912.2%– 26.3%1418,0551.7%– 25.0%1378Jeep Avenger2,6032.1%– 26.0%730,3712.9%– 2.1%239Toyota Yaris2,5802.1%+ 3.7%918,6521.8%– 14.3%11610Toyota Aygo X2,2451.8%+ 47.7%1520,5041.9%+ 46.6%81411VW T-Roc2,0711.7%+ 0.8%1817,4801.6%+ 9.1%151112Peugeot 2082,0461.7%– 5.5%519,8861.9%– 15.4%10813Kia Sportage2,0071.6%+ 7.9%1914,6681.4%+ 21.0%192014MG ZS1,9391.6%– 12.0%1618,3461.7%– 5.5%121015Audi Q31,9191.6%+ 148.9%1714,5341.4%+ 98.9%204016Renault Captur1,7391.4%– 11.6%1117,7081.7%+ 10.0%141317Mercedes GLA1,7381.4%+ 69.9%338,5370.8%+ 8.0%373318Ford Puma1,6981.4%– 19.8%2115,3181.4%– 11.0%161219VW Tiguan1,6691.4%– 14.1%2014,5301.4%– 2.0%211520BYD Atto 21,5671.3%new314,9961.4%new18n/a21VW T-Cross1,5261.2%– 14.4%2215,2911.4%+ 8.8%171722Opel Corsa1,5131.2%+ 7.9%2314,4671.4%– 4.4%221823BMW X11,4521.2%– 20.5%2513,8271.3%+ 0.2%231624Suzuki Swift1,4161.1%+ 46.7%279,3540.9%+ 36.8%323525Fiat 5001,2571.0%+ 1144.5%2810,6311.0%+ 814.1%27n/a26Omoda 51,2241.0%+ 126.2%269,6930.9%+ 243.1%31n/a27BYD Seal U1,1911.0%– 15.7%n/a8,8300.8%+ 2.8%352628Peugeot 20081,1220.9%+ 10.0%3111,7401.1%– 11.3%262129Toyota C-HR9910.8%– 2.3%369,6950.9%– 5.1%302430VW Golf9860.8%+ 4.9%389,0010.8%– 0.1%342931Fiat 6009790.8%– 33.4%n/a10,4371.0%– 31.7%281932Kia Picanto9680.8%– 34.9%399,0350.9%+ 5.4%333033Jeep Compass9450.8%– 0.9%377,8690.7%+ 38.7%39n/a34Hyundai Tucson9240.8%– 22.2%408,7740.8%+ 7.8%363235Kia Stonic9130.7%n/an/an/an/an/an/an/a36Audi A38940.7%– 23.5%357,7160.7%– 21.1%402537VW Polo8900.7%+ 152.8%n/an/an/an/an/an/a38Jaecoo 78800.7%n/a43n/an/an/an/an/a39Peugeot 30088600.7%– 21.9%1311,8211.1%+ 15.1%252340Ford Kuga8560.7%+ 6.9%476,7600.6%– 4.7%444341BMW X38530.7%+ 5.4%446,6190.6%+ 22.8%454742Nissan Qashqai8470.7%– 12.5%3012,7021.2%+ 7.3%242243MG 38450.7%– 6.0%4110,2671.0%+ 11.5%293144DR 58230.7%– 1.4%342,0310.2%– 65.2%n/a4945MG HS8190.7%n/an/an/an/an/an/an/a46Suzuki Vitara8180.7%– 4.7%466,5990.6%+ 0.1%464147Audi Q58010.7%– 11.3%326,2560.6%+ 46.0%47n/a48Alfa Romeo Junior7820.6%– 21.0%n/a7,2880.7%– 22.8%412849Nissan Juke7600.6%+ 19.5%n/a6,9020.7%– 13.1%423450Mini Countryman7450.6%n/an/an/an/an/an/an/an/aSkoda Fabia7450.6%– 16.4%n/a6,8600.6%+ 2.6%4336n/aHyundai i207030.6%+ 23.3%426,0250.6%+ 19.9%49n/an/aSkoda Kamiq6920.6%– 20.1%n/a6,1610.6%– 5.5%4838n/aCitroen C3 Aircross6570.5%– 42.7%508,1170.8%n/a38n/an/aMercedes GLC5430.4%– 24.4%456,0040.6%+ 24.2%50n/an/aLeapmotor T035170.4%+ 83.3%1022,3582.1%+ 1362.3%6n/a

Source: UNRAE