Slowing economic growth, ongoing ‘war for talent’ worry Minneapolis-St. Paul business leaders

Twin Cities business leaders are sounding the alarm after a new report shows innovation and economic growth has slowed over the last decade.

The MSP Regional Indicators Dashboard, which is led by Greater MSP, the Minneapolis St. Paul Regional Economic Development Partnership, tracks 58 metrics in order to compare the region’s performance to similar areas, and this year’s stats show the Twin Cities trailing in important categories.

“The data clearly shows a slowdown in job growth and innovation in our region,” Greater MSP CEO Peter Frosch said at a virtual event Tuesday. “That threatens our prosperity. Not someday in the distant future but soon, in the next five years, unless we put this region on a new, higher trajectory of growth and opportunity.”

The 2025 dashboard was unveiled earlier this month at the University of St. Thomas in front of hundreds of the area’s business leaders, including representatives from the St. Paul Area Chamber and the Minneapolis Regional Chamber.

First launched in 2015, the dashboard was created with the help of Wilder Research, the Metropolitan Council, the St. Paul and Minnesota Foundation and the University of Minnesota’s Center for Urban and Regional Affairs, among others.

The data, collected from 15 counties in the metropolitan area, is stacked up against 11 “peer regions” that were chosen based on demographic and economic characteristics, location and competition with the Minneapolis-St. Paul metro for business or talent.

The 11 peer regions are: Atlanta; Austin, Texas; Boston; Charlotte, N.C.; Chicago; Dallas-Fort Worth; Denver; Pittsburgh; Portland, Ore.; San Francisco; and Seattle.

Here are five takeaways from the report:

Nearly last in job growth

The Minneapolis-St. Paul metropolitan area ranks 11th for annual job growth and ninth among its peers for economic growth.

At 2.9%, this year’s job growth is better than the previous year, but worse than a decade ago when Minneapolis-St. Paul ranked fifth.

The Twin Cities has experienced less competitive job growth in many high-productivity sectors like utilities, real estate and information, said Nathan Arnosti, director of research and intelligence for Greater MSP, at Tuesday’s event.

This year, for example, the Twin Cities ranked 11th in yearly growth in tech jobs, coming in at just 1.2%.

“Over the past 10 years, these highly productive sectors account for about 31% of job growth in Minneapolis-St. Paul, but across our peer regions, it’s about 41% of job growth,” Arnosti said.

From 2014 to 2023, the Twin Cities metro lost over 20% of its information workers, according to the data.

“We are not creating enough good jobs in these high-growth, high-productivity sectors,” Arnosti said. Sectors where Minneapolis-St. Paul is holding its own include manufacturing, construction and health care.

‘War for talent’

“Young adults are driving in-migration to Minnesota,” Arnosti said, “whereas college-bound students and seniors are driving out-migration.”

From 2018 to 2022, the data shows that individuals ages 25 to 29 account for the state’s largest influx of migration. Those ages 15 to 19 were handily driving out-migration, followed by individuals ranging in age from 60 to 79.

“It really matters that this region retains and attracts young adults who will then stay and build their careers here for the next several decades,” Arnosti said. “This is a really significant demographic.”

One thing to note, Arnosti said, is that there are fewer young adults today than there were in recent years because millennials, the nation’s largest generation, are aging out of the 25 to 34 range and Gen Z is aging in.

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“Without migration, there would be about 10,000 fewer young adults in this region every year for the foreseeable future,” Arnosti said. “There’s increased competition for the young adult cohort.”

Unlike many of its peer regions, the Minneapolis-St. Paul region experienced a decline in young adults migrating to the region during the early years of the pandemic. During those same years from 2020 to 2022, Dallas, Seattle, Denver, Austin, Atlanta and Charlotte saw an increase in migration.

“New data is suggesting that we’re rebounding,” Arnosti said, noting an uptick in young adults migrating to Minneapolis-St. Paul in 2023. “But this is very much an ongoing war for talent and a need to be competitive to ensure that we are building and growing this young adult population.”

Employment gap inequality

The gap between white workers and people of color in the workforce lowered to 6%, continuing a declining trend, though Minneapolis-St. Paul still ranks 10th among its peers.

In 2019, Minneapolis-St. Paul ranked 11th with an 8.6% employment gap between white workers and workers of color, up from its 12th-place rank in 2015 due to its 13% gap at the time.

Despite the low ranking, Arnosti said employment rates have been climbing across many communities.

Compared to 2014, Black workers are nearly 9 percentage points more likely to be employed, Asian workers 8.4 percentage points, Hispanic workers 6, American Indian workers 4.2 and white workers are 2 percentage points more likely to be employed.

“There are still significant variations in employment rates by race and ethnicity, which suggests there is much more work to do to accelerate the solutions and efforts that have been underway to close these gaps,” Arnosti said.

Progress in racial equity

The wage gap between white workers and workers of color is at 23.3%, putting Minneapolis-St. Paul in fourth place. In 2019, Minneapolis-St. Paul ranked fifth with a wage gap of 66.7%.

“We are making tangible progress on (racial) economic inclusion that can and must be accelerated,” Frosch said.

Inflation-adjusted wages are higher than a decade ago across many communities, Arnosti said.

Compared to 2014, the typical Hispanic worker is earning an additional $12,000, a typical Black worker is earning nearly $10,000 more, a typical Asian worker is earning an additional $7,000, a typical American Indian worker is earning an additional $2,100 and a typical white worker is earning an extra $2,000, Arnosti said.

Poverty rates are continuing to fall, most predominantly for residents of color.

Since 2014, poverty rates have declined 15 percentage points for Black residents, 8.7 for Hispanic residents, 6.9 for Asian residents, 4.3 for American Indian residents and 0.5 for white residents.

“These are very significant declines in poverty rates that show this is a real trend and something that is worth appreciating,” Arnosti said.

Second in sustainable wage

Minneapolis-St. Paul ranked second for jobs that pay “a family sustaining wage,” with nearly 70% of jobs reaching the benchmark.

The report cites a wage of $44,866, or “one-half the annual wage an individual must earn to support a set of typical expenses for necessities for a family of four with one working adult and two children.”

With a median home purchase price of $379,900, Minneapolis-St. Paul ranks fourth among its peers. The annual change in median rent for a two-bedroom apartment in Minneapolis-St. Paul is 3%, putting the region in third place.

As for cost-burdened households, which includes those that pay 30% or more of their income on monthly housing costs, Minneapolis-St. Paul ranks second with 32.2% of households falling into the category. Of the 11 other regions, only one has fewer cost-burdened households than Minneapolis-St. Paul.

Five additional stats to consider

Graduation rates: Minnesota ranks first for six-year graduation rates at four-year institutions at 77.2%. A significant climb in the ranks, Minnesota was in sixth place in 2015 and fifth place in 2019.

Foreign workers: More than 80% of the foreign-born population ages 16 to 64 in Minneapolis-St. Paul is employed, putting the region in the top spot.

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Commutes: Minneapolis-St. Paul ranks first for job access, as nearly 68% of workers commute less than 30 minutes to work.

Black homeowners: Black homeownership increased by 33% between 2017 and 2023, according to data from the Minneapolis Fed and the Itasca Project’s Regional Housing Affordability Dashboard. Before the pandemic, 1 in 4 Black households owned their home; today, 1 in 3 Black families owns their home.

Black businesses: Nearly 1,500 new Black-owned businesses were established in Minneapolis-St. Paul between 2017 and 2022, resulting in a 157% increase, according to research from the Brookings Institute.

The dashboard can be found at http://pipr.es/SieDaBu.

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