Norway July 2025: BEVs at record 97.2% share, BYD hits all-time high share

The BYD Sealion 7 is up to #4 in Norway in July.

New car sales in Norway are euphoric in July at +48.1% year-on-year to 9,563 units. To be fair, July 2025 was particularly weak The YTD volume is up an equally impressive +25.6% to 85,079. BEVs surge 56.6% to 9,291, hitting a new all time share record at 97.2% vs. 91.9% a year ago. They are up 38.1% so far this year to 80,040 units and 94.1% share vs. 85.6% over the same period in 2024. In contrast PHEVs are off -34% to just 101 sales, HEVs down -62.5% to 60, petrol at -44.4% to 25 and diesel at -47.6% to 86. 

Volkswagen (+29.8%) leads the way in the brands charts for the 4th time this year with 11.7% share, still way behind the 14.1% it commands year-to-date. Volvo (+53.9%) and Skoda (+84.8%) also beat the market to round out the podium while Tesla (+83.4%) posts an unusually strong July volume as a large number of vehicles were delivered at the end of the month. MG is back up 7 spots to #5, distancing BMW (+2.1%) weak at #6. Mercedes (+203.8%) and Ford (+166.1%) also shine just as BYD (+167.1%) repeats at a record #8 and reaches an all-time high 4.8% share. All in all, Chinese carmakers hold a record 18.6% share, that’s more than double Japanese brands (8.3%). 

The Tesla Model Y (+355.4%) is boosted by late month deliveries to hold onto the top spot if the models charts. The Skoda Enyaq (+54.7%) is up five spots on June to #2 while the VW ID.4 (-31.2%) is in difficulty at #3, a ranking it also holds YTD. The new BYD Sealion 7 is up to #4 and accounts for 82% of the brand’s volume for the month. The Volvo EX40 (+108.1%) and VW ID.7 (+293.3%) surge ahead as do the Ford Explorer (+1247.4%) and VW ID.3 (+121.6%) in the remainder of the Top 10. A Top 10 in which the new Volvo EX90 breaks into for the first time at #8. Notice also the Xpeng G6 (+1114.3%) up to #11.

Previous month: Norway June 2025: Tesla Model Y holds 27.2% share, Exlantix lands

One year ago: Norway July 2024: Volkswagen #1, Xpeng breaks ranking record

Full July 2025 Top 50 All brands and Top 175 All models below.

Norway July 2025 – brands:

PosBrandJul-25%/24Jun2025%/24PosFY241Volkswagen1,11611.7%+ 29.8%212,02014.1%+ 64.5%222Volvo  8889.3%+ 53.9%36,2577.4%+ 4.0%443Skoda  8859.3%+ 84.8%64,0014.7%+ 59.8%664Tesla8388.8%+ 83.4%113,87716.3%+ 26.7%115MG5515.8%n/a122,5173.0%– 42.1%13106BMW5325.6%+ 2.1%55,1186.0%+ 70.9%557Ford4634.8%+ 166.1%93,0343.6%+ 81.7%9128BYD4624.8%+ 167.1%82,8733.4%+ 133.6%11139Mercedes4044.2%+ 203.8%132,9443.5%+ 96.9%101110Toyota  3904.1%– 34.6%47,2358.5%– 19.2%3311Hyundai3623.8%– 9.3%112,8213.3%– 21.7%12712Audi3473.6%+ 1.5%103,5724.2%+ 31.9%7813XPeng3233.4%+ 83.5%141,9902.3%+ 162.9%151514Kia2833.0%+ 218.0%161,8002.1%+ 139.4%161915Nissan2542.7%– 37.0%153,1273.7%+ 3.2%8916Polestar1932.0%+ 107.5%72,0442.4%+ 57.6%141417Peugeot1501.6%– 21.1%211,2091.4%+ 44.4%171618Renault1491.6%+ 47.5%196000.7%+ 55.4%242419Lexus1471.5%+ 54.7%181,0981.3%+ 31.0%182020Porsche1301.4%+ 550.0%178561.0%+ 207.9%191821Zeekr1231.3%+ 2975.0%235730.7%+ 14225.0%254422Honda1101.2%+ 358.3%283380.4%– 40.0%262523Opel951.0%+ 30.1%227610.9%+ 86.5%202224Mini911.0%+ 295.7%247440.9%+ 520.0%212825Citroen640.7%+ 113.3%207110.8%+ 220.3%222726Mazda 370.4%– 79.3%256400.8%– 39.2%231727Voyah340.4%+ 88.9%301920.2%+ 106.5%313628NIO310.3%– 58.7%312160.3%– 52.6%302329Dongfeng170.2%new332590.3%new284330Hongqi160.2%+ 433.3%272750.3%+ 759.4%273331Maxus150.2%+ 15.4%32790.1%– 70.0%382932Lucid110.1%n/a47140.0%+ 180.0%455533KGM/Ssangyong100.1%+ 0.0%261260.1%+ 37.0%343434Deepal70.1%new –70.0%new53 –35JAC50.1%– 28.6%37830.1%– 15.3%363536Land Rover50.1%+ 0.0%34790.1%+ 3.9%373837Fiat40.0%– 33.3%38370.0%– 71.3%403238Suzuki30.0%– 85.0%361610.2%– 81.5%322139Jeep30.0%– 86.4%35700.1%– 65.9%393040Dacia30.0%+ 200.0%40100.0%+ 66.7%475841Maserati20.0%+ 100.0%5180.0%– 57.9%504642Bygg Bil20.0%n/a4670.0%n/a525443Subaru10.0%– 92.3%441240.1%– 69.2%352644Cupra10.0%+ 0.0%45310.0%– 75.8%413745Alfa Romeo10.0%+ 0.0%39150.0%+ 400.0%445946Lotus10.0%– 50.0% –130.0%– 23.5%464247Ferrari10.0%– 50.0%4180.0%– 42.9%484848Lamborghini10.0%+ 0.0%4280.0%+ 33.3%495049Bentley10.0%n/a5070.0%+ 133.3%516150Amatør Bil10.0%– 50.0%5520.0%+ 0.0%5857

Norway July 2025 – models:

PosModelJul-25%/24Jun2025%/24PosFY241Tesla Model Y7157.5%+ 355.4%111,72113.8%+ 36.7%112Skoda Enyaq5746.0%+ 54.7%72,4922.9%+ 92.3%763VW ID.44084.3%– 31.2%34,3315.1%+ 6.2%344BYD Sealion 73804.0%new51,8972.2%new10965Volvo EX403103.2%+ 108.1%101,6491.9%+ 557.0%12236VW ID.72953.1%+ 293.3%93,3704.0%+ 805.9%4147Toyota bZ4X2923.1%– 24.5%25,0936.0%+ 48.7%258Volvo EX902853.0%new121,2851.5%new181349VW ID.32572.7%+ 121.6%63,2103.8%+ 60.1%5810Ford Explorer2562.7%+ 1247.4%151,6541.9%+ 3575.6%112611Xpeng G62552.7%+ 1114.3%241,2711.5%+ 5677.3%193712Nissan Ariya2522.6%– 12.2%133,0603.6%+ 84.3%6713Skoda Elroq2482.6%new229431.1%new27 –14Volvo EX302422.5%– 25.1%82,2582.7%– 44.9%8315BMW ix12242.3%+ 58.9%111,6301.9%+ 90.0%131516MG 42102.2%n/a251,3691.6%– 44.1%161117MG S52012.1%new303720.4%new48 –18Mercedes EQB1761.8%+ 388.9%331,0481.2%+ 254.1%242819Kia EV31631.7%new351,1581.4%new217820Audi Q4 e-Tron1581.7%– 22.9%231,3611.6%– 33.2%17921VW ID.Buzz1391.5%+ 717.6%219791.2%+ 486.2%257322MG ZS1341.4%n/a363950.5%– 57.6%443223Mercedes EQA1321.4%+ 230.0%297750.9%+ 122.7%293024Audi Q6 e-tron1301.4%+ 106.3%171,4781.7%+ 2246.0%142425Ford Capri1261.3%new346230.7%new3410926Hyundai Kona1171.2%– 49.8%201,1771.4%– 45.1%201027BMW iX1161.2%+ 31.8%169731.1%+ 58.7%262928Hyundai Ioniq 51151.2%+ 1.8%281,0831.3%+ 3.6%231729Honda e:NY11081.1%+ 369.6%543070.4%– 39.7%554130Renault 51081.1%new382800.3%new59 –31Porsche Macan1031.1%n/a326900.8%+ 34400.0%303132Tesla Model 31021.1%– 65.4%42,1202.5%– 7.9%9233Zeekr 7×931.0%new412270.3%new62 –34Polestar 4860.9%new189221.1%new287535Lexus UX740.8%+ 5.7%454650.5%+ 28.1%394636Lexus RZ730.8%+ 192.0%406330.7%+ 41.3%333337BMW i4720.8%– 57.6%191,4781.7%+ 116.7%151338Polestar 2710.7%– 11.3%275550.7%– 56.2%372239Kia EV6710.7%+ 6.0%513950.5%– 10.6%433940BMW iX2690.7%+ 53.3%434830.6%+ 36.1%383641Xpeng G9660.7%– 55.4%316820.8%– 4.2%322742Peugeot 2008640.7%+ 48.8%643260.4%+ 29.4%525043Audi A6 (e-Tron)560.6%+ 2700.0%396840.8%+ 5161.5%3114044Opel Frontera550.6%new461590.2%new81 –45Hyundai Inster540.6%new374030.5%new42 –46Mini Aceman520.5%new603300.4%new5113147Kia EV9490.5%+ 145.0%682400.3%+ 47.2%696448Toyota Yaris Cross480.5%– 42.9%261,0961.3%– 37.0%221249Hyundai Ioniq 9440.5%new –440.1%new115 –50Skoda Enyaq Coupe390.4%– 2.5%653110.4%+ 5.4%544251Polestar 3360.4%+ 176.9%145670.7%+ 1790.0%356652Toyota RAV4340.4%– 41.4%423670.4%– 71.3%491853Volvo EC40340.4%– 29.2%502980.4%+ 254.8%578154Renault Scenic320.3%– 62.4%552680.3%+ 49.7%605155Hyundai Ioniq 6320.3%– 39.6%801140.1%– 72.6%904056Mercedes EQE SUV320.3%+ 166.7%564230.5%+ 72.7%414457Peugeot 5008320.3%+ 1500.0%783870.5%+ 892.3%458258Ford Puma320.3%n/a491630.2%+ 379.4%7914459Voyah Courage290.3%new791140.1%new91 –60BMW i5280.3%+ 7.7%573060.4%+ 161.5%568061Ford F-150 Lightning270.3%+ 8.0%702100.2%+ 55.6%637264Peugeot 208270.3%+ 440.0%621870.2%+ 12.0%736865Mazda MX-30260.3%– 84.5%535580.7%– 43.1%362166BYD Dolphin260.3%– 80.6%583740.4%+ 27.2%474567BYD Seal U250.3%+ 257.1%662500.3%+ 354.5%665768Skoda Kodiaq240.3%– 33.3%522360.3%+ 12.4%704969Mercedes Vito230.2%+ 0.0%673310.4%+ 31.9%505470Mini Countryman220.2%+ 100.0%612560.3%+ 255.6%658862Citroen e-C4210.2%– 25.0%591710.2%– 1.2%776563Peugeot 3008200.2%– 82.6%822470.3%+ 24.7%685271Zeekr 001200.2%+ 900.0%861400.2%+ 6900.0%8617672Mercedes Sprinter190.2%+ 280.0%731520.2%+ 157.6%849373Citroen e-C3190.2%new474300.5%new4016174Tesla Model S180.2%+ 800.0%156240.0%– 11.1%14213875Mini Cooper170.2%+ 41.7%741580.2%+ 229.2%828776Dongfeng Nammi Box170.2%new812560.3%new6415077NIO EL6150.2%+ 25.0%941110.1%+ 6.7%926178Hongqi E-HS7150.2%new711560.2%new83 –79Opel Grandland X140.1%n/a771890.2%n/a7223180Ford Mustang Mach-E130.1%– 89.9%442480.3%– 82.2%671681BYD Tang130.1%+ 62.5%761310.2%– 68.0%884882Citroen e-C3 Aircross130.1%new83650.1%new101 –83BMW X5120.1%+ 100.0%120500.1%– 7.4%10710484Lucid Air110.1%n/a146140.0%+ 180.0%15720285Opel Corsa100.1%– 41.2%871640.2%+ 124.7%787686VW ID.5100.1%+ 25.0%134640.1%– 66.7%1047987Citroen e-C4X100.1%+ 400.0%130330.0%– 10.8%12511288Zeekr X100.1%+ 400.0%1002060.2%+ 10200.0%7120789Renault Megane90.1%– 43.8%89500.1%– 72.1%1098590Porsche Taycan90.1%+ 12.5%85680.1%+ 38.8%10010791Opel Mokka80.1%– 68.0%96930.1%+ 5.7%957492Volvo XC6080.1%– 63.6%1573130.4%+ 47.6%536093Volvo XC9080.1%– 61.9%993820.4%+ 104.3%465694BYD Seal80.1%+ 300.0%691850.2%+ 255.8%756795Mercedes E Class80.1%n/a84410.0%n/a119 –96NIO ET570.1%– 36.4%95440.1%– 43.6%11310597Deepal S0770.1%new –70.0%new186 –98Ford Tourneo Custom70.1%n/a91640.1%n/a10228699Toyota Proace Verso70.1%n/a901860.2%+ 210.0%74102100BYD Atto 360.1%– 53.8%101290.0%– 85.1%13384101KGM Torres EVX60.1%– 25.0%107430.1%– 37.7%116103102Maxus Euniq660.1%– 14.3%108370.0%– 83.6%12371103Porsche Cayenne Coupe 60.1%+ 50.0%127220.0%– 74.1%146114104MG Cyberster60.1%new185450.1%new112188105NIO Firefly60.1%new –60.0%new190 –106Porsche Cayenne60.1%n/a126210.0%– 73.1%148111107Voyah Free50.1%– 72.2%103520.1%– 44.1%10698108Toyota Yaris50.1%– 70.6%722870.3%– 68.4%5825109Porsche 91150.1%– 16.7%88440.1%– 15.4%114122110Maxus Mifa 950.1%+ 66.7%93230.0%+ 91.7%143142111Mercedes EQS SUV50.1%+ 66.7% –120.0%– 87.1%164108112BMW 5 Series50.1%+ 150.0%129380.0%+ 660.0%122162113VW Transporter/Caravelle40.0%– 92.0% –40.0%– 98.5%20263114Opel Astra40.0%– 86.2%132990.1%– 56.0%9459115BYD Han40.0%– 55.6% –70.0%– 96.9%18183116Fiat 600e40.0%+ 0.0%110330.0%– 5.7%126123117Maxus Euniq540.0%+ 33.3%122170.0%+ 0.0%153153118KGM Korando40.0%+ 100.0%48830.1%+ 822.2%97168119JAC E30X40.0%new143520.1%new105180120Toyota Land Cruiser40.0%n/a133140.0%+ 1300.0%158195121Peugeot 30830.0%– 87.5%152120.0%– 91.8%16570122Jeep Avenger30.0%– 85.7%92680.1%– 65.8%9969123Suzuki Swift30.0%– 70.0%106640.1%– 22.9%10392124Mazda CX-6030.0%– 25.0%112300.0%– 9.1%132133125Mercedes EQE30.0%+ 0.0%148110.0%– 87.4%170119126Tesla Model X30.0%+ 0.0%190120.0%– 75.5%167120127Land Rover Defender30.0%+ 200.0%145260.0%+ 188.9%139177128Peugeot Traveller30.0%+ 200.0%97430.1%+ 53.6%117139129Dacia Bigster30.0%new13850.0%new192 –130Mazda630.0%n/a –50.0%n/a195 –131VW Crafter30.0%n/a158480.1%+ 6.7%111126132NIO EL820.0%– 71.4%125330.0%+ 312.5%127149133Xpeng P720.0%– 71.4%109290.0%+ 31.8%135136134Mazda MX-520.0%– 60.0%113130.0%– 38.1%160160135BMW 3 Series20.0%– 33.3%165120.0%– 45.5%163143136Mercedes eVito Tourer20.0%+ 0.0%123500.1%+ 177.8%108146137Opel Combo20.0%+ 0.0%187230.0%+ 187.5%145174138Audi e-Tron GT20.0%+ 100.0% –90.0%– 30.8%174166139BMW X720.0%+ 100.0% –80.0%+ 300.0%176226140Honda Jazz20.0%+ 100.0%141280.0%– 28.2%136129141Mazda CX-3020.0%+ 100.0%147210.0%+ 31.3%147148142Opel Zafira Life20.0%n/a115340.0%+ 142.9%124170143Nissan Leaf 10.0%– 99.1%131230.0%– 98.2%14419144BMW iX310.0%– 96.4%1041030.1%– 42.8%9358145NIO ES810.0%– 93.3% –10.0%– 99.3%27694146Subaru Solterra10.0%– 92.3%1551240.1%– 69.2%8955147JAC E-JS410.0%– 85.7%111310.0%– 68.4%13099148BMW X110.0%– 80.0%119160.0%– 73.8%154124149Volvo V9010.0%– 75.0%98400.0%– 28.6%12191150Range Rover 10.0%– 66.7%116180.0%– 50.0%152135151Mercedes V Class10.0%– 50.0%114240.0%+ 200.0%141141152Porsche Panamera10.0%– 50.0%18890.0%+ 28.6%175156153Ford Mustang10.0%+ 0.0% –20.0%+ 0.0%224238154Lotus Eletre10.0%+ 0.0% –100.0%– 33.3%172154155Mercedes EQV10.0%+ 0.0%182130.0%– 38.1%161147156Alfa Romeo Junior10.0%new117140.0%new156 –157Amatør Bil Rat Rod10.0%new –10.0%new278 –158Audi Q810.0%n/a135100.0%+ 900.0%171248159Bentley Bentayga10.0%n/a –20.0%+ 100.0%218273160Bygg Bil Factory Five Cobra10.0%new –10.0%new279 –161Bygg Bill G-Rex Porsche 962 10.0%new –10.0%new280 –162Citroen Berlingo10.0%n/a12170.0%+ 133.3%182203163Cupra Tavascan10.0%new137200.0%new149 –164Ferrari Roma10.0%n/a17530.0%+ 50.0%210259165Ford Transit Custom10.0%n/a140270.0%n/a138228166Hongqi EH710.0%new142310.0%new129 –167Lamborghini Revuelto10.0%new17820.0%new227 –168Maserati GranTurismo10.0%n/a –10.0%n/a275302169Maserati Grecale10.0%n/a17970.0%– 61.1%184167170Mazda CX-8010.0%new18080.0%new177223171Mercedes Maybach SL10.0%new –10.0%new281 –172Mercedes SL10.0%n/a –20.0%+ 100.0%233266173Nissan Qashqai10.0%n/a186400.0%+ 11.1%120128174Peugeot 40810.0%n/a –10.0%– 50.0%277245175Range Rover Evoque10.0%n/a –20.0%n/a235 –

Source: OFV

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