Mexico January 2024: Kia K3 and VW Virtus at record levels, sales up 18.7%

The Kia K3 replaces the Rio in Mexico.

112,099 new light vehicles hit Mexican roads in January, a sturdy 18.7% year-on-year gain coming on the back of sales up 20.1% a year ago. The Mexican market has been indeed in an excellent shape lately. Nissan (+16.5%) trails the global evolution but remains at roughly the same level as during the Full Year 2023 at 17.7% share. Chevrolet (+49.4%) rallies back up on a weak year-ago basis as does Volkswagen (+40.6%). Toyota (+10.9%) is weaker and distances Kia (+9.3%) and Mazda (-3.9%) also in difficulty. Note the Top 6 carmakers are in the same order as for the FY2023. Only Ford (+29.3%) manages to beat the market in the remainder of the Top 10. Below, Chirey (-15.5%) disappoints but ranks #13 vs. #14 over FY2023, while Jeep (+64.2%) and Mitsubishi (+42.3%) impress. We welcome DFSK in the charts, albeit with just 22 sales so far. 

Over in the models ranking, the podium stays the same as over the Full Year 2023, with the Nissan Versa (+93.7%) in the lead above the Nissan NP300 (-6.2%) and Chevrolet Aveo (+71.3%), The new Kia K3, which replaces the Rio, climbs to a record 4th place for the month vs. #6 in December. The MG 5 (+48.6%) and Nissan March (+33%) follow with great gains, as do the VW Virtus (+84.3%) and Nissan Kicks (+29.5%) further down the Top 10, the former hitting a record #8 also reached in February and October 2023. 

Previous post: Mexico Full Year 2023: Nissan Versa reclaims lead in market up 24.4%

One year ago: Mexico January 2023: Nissan NP300 best-seller, Chirey lands in market up 20.1%

Full January 2024 Top 45 All brands and Top 320 All models below.

Mexico January 2024 – brands:

PosBrandJan-24%/23DecFY231Nissan19,97017.8%+ 16.5%112Chevrolet14,43012.9%+ 49.4%223Volkswagen10,6959.5%+ 40.6%334Toyota9,2648.3%+ 10.9%445Kia8,2047.3%+ 9.3%656Mazda6,3355.7%– 3.9%767Ford4,3403.9%+ 29.3%998MG4,0083.6%+ 13.3%579Hyundai 3,7653.4%+ 15.0%11810Honda3,4603.1%+ 8.9%131111Renault3,3012.9%+ 17.7%101012Suzuki3,2752.9%+ 17.3%121213Chirey1,9331.7%– 15.5%151414JAC1,7011.5%– 0.3%141515Ram1,6721.5%+ 25.7%81316Jeep1,6221.4%+ 64.2%191917Seat1,5621.4%+ 17.1%171818Mitsubishi1,5351.4%+ 42.3%181719Peugeot1,2621.1%+ 16.9%232220Dodge1,2291.1%+ 1.2%161621Fiat 1,1151.0%+ 29.2%242422BMW9810.9%– 5.5%202123Mercedes8830.8%+ 14.8%212024Audi8720.8%– 13.7%222325GMC7530.7%+ 44.3%252626Omoda6670.6%– 6.6%262527Changan5480.5%+ 26.0%282728Subaru3220.3%– 4.2%272929Volvo3060.3%+ 0.7%292830Cupra2970.3%+ 27.5%313031Mini2550.2%– 13.9%303132Lexus2290.2%+ 41.4%323233Porsche1890.2%+ 78.3%363534Buick1800.2%– 0.6%333335BAIC1390.1%+ 139.7%343736Land Rover1220.1%+ 159.6%353437Lincoln1160.1%+ 11.5%403838JMC1110.1%+ 909.1%384139Infiniti1010.1%+ 77.2%414240Cadillac950.1%+ 55.7%393941Isuzu900.1%+ 0.0%373642Acura770.1%– 26.7%424043Alfa Romeo540.0%+ 440.0%434344DFSK220.0%new – –45Jaguar110.0%+ 22.2%4445

Mexico January 2024 – models:

PosModelJan-24%/23DecFY231Nissan Versa6,5955.9%+ 93.7%112Nissan Pickup (NP300)5,0244.5%– 6.2%423Chevrolet Aveo4,1113.7%+ 71.3%234Kia K34,0703.6%new6575MG 52,2762.0%+ 48.6%356Nissan March2,1972.0%+ 33.0%967Nissan Sentra2,1791.9%– 47.2%778VW Virtus2,1411.9%+ 84.3%13149Mazda32,0721.8%– 16.2%14810Nissan Kicks1,8661.7%+ 29.5%101211Renault Kwid1,8311.6%+ 514.4%81112Kia Seltos1,7901.6%+ 6.6%231013Mazda CX-301,7731.6%+ 688.0%314114Toyota Hilux1,6981.5%+ 16.7%171615Chevrolet Groove1,6111.4%+ 154.1%122216Chevrolet S10 Max1,5731.4%+ 25.9%241717Chevrolet Onix1,5711.4%+ 169.0%111518VW Taos1,4501.3%– 6.1%221319VW Saveiro1,4361.3%+ 62.3%411920Toyota RAV41,4321.3%+ 43.5%202421Chevrolet Captiva1,4281.3%+ 7.9%191822VW Tiguan1,3551.2%– 7.9%333023Toyota Yaris1,2481.1%– 13.0%502724Hyundai Grand i101,2461.1%– 19.2%152625Mazda CX-51,1631.0%+ 11.1%273426Hyundai Creta1,1461.0%+ 54.2%282027Nissan X-Trail1,1431.0%+ 46.5%182928Chevrolet Tornado Van1,0871.0%+ 1.4%422529Mitsubishi L2001,0270.9%+ 67.8%394230Toyota Avanza1,0130.9%– 14.3%493831Ford Territory9950.9%+ 22.4%323232Honda CR-V9900.9%– 23.6%353133VW Taigun9720.9%new384434Suzuki Swift9540.9%– 13.0%373635Ford F-Series/Lobo9520.8%+ 11.3%263336Toyota Corolla9160.8%– 36.3%293937Chevrolet Tracker9020.8%– 12.7%343538Mazda28700.8%– 65.3%30939Seat Ibiza8580.8%+ 13.5%475640Dodge Attitude8450.8%+ 153.0%445141Kia Forte8360.7%– 20.2%403742Honda HR-V7720.7%+ 84.7%465043Nissan Urvan7660.7%+ 283.0%364744VW Jetta7570.7%– 43.7%212145Toyota Raize7110.6%– 19.5%554646Chevrolet Silverado/Cheyenne7070.6%+ 22.3%564047Chirey Tiggo 27040.6%new456748Hyundai HB207030.6%+ 33.4%574349JAC Frison6560.6%+ 14.3%515850VW Polo6520.6%+ 12940.0%6413451Ram 1500-40006320.6%– 44.5%52352Ford Transit Courier6090.5%+ 625.0%15315153Kia Sportage6080.5%n/a656154Renault Oroch5930.5%+ 96.4%1359155Ram 7005920.5%+ 604.8%162856Chirey Tiggo 75900.5%– 41.7%704857Honda City5800.5%+ 323.4%686358Jeep Renegade5540.5%+ 361.7%597059Suzuki Ertiga5470.5%– 7.1%485460Suzuki Ignis5410.5%+ 95.3%625561MG ZS5280.5%– 41.9%435262Toyota Corolla Cross5020.4%+ 4083.3%719563Toyota Prius4940.4%+ 1397.0%538664Hyundai Tucson4910.4%+ 87.4%525965Chirey Tiggo 44350.4%– 44.4%724966Peugeot Partner4350.4%+ 31.4%927267Omoda C54320.4%– 39.5%674568Honda BR-V4240.4%– 17.5%748069VW T-Cross4160.4%+ 10300.0%1087470Kia Rio4100.4%– 89.9%66471Jeep Compass4090.4%+ 30.7%777372MG RX54070.4%new617573GMC Sierra3810.3%+ 42.2%738974Fiat Pulse3780.3%– 41.2%806575Ford Ranger3700.3%– 29.3%546976Ram ProMaster Rapid3620.3%+ 1192.9%1007877Chevrolet Trax3600.3%n/a9412278Suzuki Baleno3580.3%+ 67.3%839379Suzuki Fronx3530.3%new11123180VW Cross Sport3410.3%+ 11266.7%17315981Peugeot 20083370.3%+ 2006.3%849782Toyota Sienna3360.3%+ 60.0%608583Jeep Grand Cherokee3310.3%+ 68.9%1059884Toyota Highlander3290.3%+ 32800.0%958285Dodge Journey3230.3%– 52.1%785386Toyota Camry3150.3%+ 96.9%7510287VW Nivus3140.3%– 54.0%766688Ford Maverick3110.3%+ 51.0%9311789MG One3090.3%new6912890VW Teramont3030.3%+ 126.1%14514391Fiat Fastback2990.3%new11714892Cupra Formentor2970.3%+ 27.5%858393Honda Civic2880.3%– 29.2%1139494Mitsubishi Xpander2880.3%– 6.8%798195Chevrolet Montana2730.2%new8916796Ford Escape HEV2730.2%+ 102.2%12812497Suzuki Grand Vitara2720.2%new10718398Renault Logan2710.2%+ 120.3%256099Seat Arona2700.2%– 32.3%9171100Ford Bronco Sport2680.2%+ 3.1%11092101MG GT2550.2%– 58.8%8162102Ford Transit2420.2%+ 90.6%6368103JAC Sei4 Pro2370.2%+ 109.7%88106104Mercedes Sprinter2350.2%– 10.0%10176105Omoda O52350.2%new123144106Mazda CX-502340.2%new133135107GMC Terrain2330.2%+ 145.3%97113108BMW X12300.2%+ 69.1%90115109Audi Q32190.2%+ 35.2%118127110Renault Duster2180.2%– 75.7%9864111Chevrolet Colorado2170.2%+ 178.2%140154112Suzuki Jimny2150.2%– 56.2%10687113JAC Sunray2120.2%+ 5.0%58116114Changan CS35 Plus2080.2%+ 10.1%182123115Seat Leon2080.2%+ 372.7%116131116JAC Sei22000.2%– 16.3%122119117Fiat Mobi1980.2%+ 288.2%132105118Audi A31950.2%+ 35.4%99110119Mercedes GLE1930.2%– 20.2%8296120Kia Soul1880.2%– 50.7%139104121Chirey Tiggo 81850.2%– 62.5%11484122Chevrolet Cavalier1830.2%– 23.4%102109123Fiat Argo1740.2%+ 3.6%141138124Mini Cooper1740.2%+ 1.8%120112125Toyota Hiace1740.2%– 16.7%96118126Jeep Wrangler1680.1%– 11.1%121103127Seat Ateca1650.1%+ 25.0%104126128Renault Koleos1620.1%– 66.7%137108129Honda Odyssey1590.1%– 54.8%144142130Kia Sorento1590.1%– 30.0%143121131Mitsubishi Mirage G41540.1%+ 0.0%10977132Peugeot Landtrek1520.1%+ 3700.0%180286133Volvo XC401500.1%– 5.7%124101134VW Transporter1490.1%+ 148.3%169146135Renault Kangoo1470.1%– 69.8%11990136Subaru Forester1450.1%– 48.9%115129137Peugeot Rifter1440.1%+ 82.3%138133138Changan CS55 Plus1410.1%+ 18.5%152125139Jeep Gladiator1410.1%– 15.6%146141140Chevrolet Tahoe1400.1%+ 21.7%147155141Chevrolet Suburban1360.1%– 28.4%129120142Kia Niro1360.1%+ 23.6%170147143Audi Q51350.1%– 60.1%10399144MG HS1320.1%– 64.4%8779145BMW X51310.1%– 9.0%131140146BMW X41300.1%– 37.2%130150147Honda Pilot1270.1%+ 154.0%207185148VW Golf/Gti1270.1%n/a185266149Peugeot 30081230.1%– 72.5%177130150Mazda MX-51220.1%+ 7.0%112162151Subaru Crosstrek1210.1%new134165152VW Amarok1210.1%+ 9.0%160158153Honda Accord1200.1%+ 3900.0%197220154Changan Alsvin1140.1%– 10.2%149111155JMC Vigus1110.1%+ 909.1%157176156BMW X31090.1%– 8.4%171157157BMW 3 Series1030.1%– 18.9%127139158JAC X3501030.1%+ 586.7%214210159VW Crafter1030.1%– 14.9%126107160BAIC X351020.1%+ 126.7%150163161MG RX81010.1%– 3.8%151149162Hyundai Elantra1000.1%+ 61.3%203160163Nissan Frontier990.1%+ 33.8%156164164Ford Mustang980.1%+ 188.2%155192165Audi A1960.1%– 13.5%178156166Isuzu Elf900.1%+ 0.0%154152167Mercedes GLC890.1%+ 21.9%166114168Ram ProMaster860.1%+ 7.5%196195169Changan UNI-K850.1%new162224170Volvo XC60830.1%+ 9.2%168168171BMW 2 Series820.1%+ 22.4%165166172JAC J7820.1%+ 17.1%190172173Lexus NX810.1%+ 55.8%175179174Porsche Cayenne800.1%+ 81.8%217216175Renault Sandero/Stepway790.1%– 62.7%167136176Audi Q2780.1%– 4.9%136145177Ford Bronco780.1%– 25.7%174153178Ford Explorer770.1%– 28.0%159169179Mercedes CLA750.1%+ 294.7%161189180GMC Yukon/XL690.1%– 23.3%176173181Fiat Ducato660.1%+ 6500.0%231201182JAC E10X660.1%– 57.7%186137183Infiniti QX60650.1%+ 306.3%210207184Mazda CX-90640.1%new125177185Mercedes C-Class640.1%+ 700.0%148180186Mini Countryman610.1%– 37.8%164175187Seat Tarraco610.1%+ 1933.3%179186188Lexus RX590.1%+ 78.8%193196189Mercedes G-Class590.1%+ 353.8%194221190VW Caddy580.1%– 21.6%187171191BMW X6550.0%– 25.7%158161192Cadillac Escalade ESV550.0%+ 120.0%188214193Buick Envision520.0%+ 333.3%206219194Nissan Pathfinder520.0%+ 2.0%163178195Porsche 911520.0%+ 271.4%243242196Buick Envista500.0%new235267197Chevrolet Blazer500.0%– 47.9%181184198Mitsubishi Outlander PHEV500.0%n/a201209199Toyota Tundra490.0%+ 58.1%198222200Hyundai Palisade480.0%– 48.9%261225201Nissan Altima460.0%+ 4.5%142181202Peugeot Expert460.0%+ 228.6%202212203Porsche Macan460.0%+ 35.3%208194204Audi A5450.0%– 8.2%200188205GMC Canyon450.0%new270254206JAC Sei7 Pro450.0%– 39.2%209203207Range Rover Sport450.0%+ 221.4%229230208BMW 4 Series440.0%+ 4.8%195182209Buick Encore430.0%– 63.9%191174210JAC Sei6 Pro430.0%– 64.8%199170211JAC X200430.0%+ 22.9%222215212Ford Expedition410.0%– 42.3%227190213Lincoln Corsair400.0%+ 90.5%228233214Lincoln Navigator400.0%+ 21.2%218232215Volvo XC90400.0%– 7.0%184193216Lexus UX390.0%+ 62.5%211229217Toyota Sequoia390.0%+ 160.0%238251218Chevrolet Traverse380.0%+ 15.2%192199219Mazda CX-3370.0%– 73.4%236132220Acura RDX360.0%n/a233218221Mercedes A-Class360.0%– 36.8%223198222Subaru Outback360.0%+ 63.6%204227223Buick Enclave350.0%– 30.0%215204224Mercedes GLS330.0%+ 120.0%219249225Volvo C40330.0%+ 230.0%213228226Alfa Romeo Tonale320.0%new241250227Mercedes GLA320.0%+ 100.0%183202228Hyundai Santa Fe310.0%– 27.9%225217229Mercedes GLB310.0%+ 933.3%224206230Land Rover Defender300.0%+ 66.7%212205231Dodge Challenger270.0%+ 0.0%239259232GMC Acadia250.0%– 63.8%232213233Acura MDX240.0%– 71.8%248223234Cadillac Escalade240.0%+ 50.0%230234235Audi A4230.0%– 52.1%257226236BAIC X55230.0%new240281237Peugeot Manager230.0%+ 2200.0%189197238Range Rover Evoque230.0%+ 1050.0%220238239Suzuki Ciaz210.0%– 38.2%249241240Chevrolet Camaro200.0%+ 150.0%265285241Lincoln Aviator200.0%– 39.4%258256242Audi Q8190.0%– 40.6%216208243Chirey Arrizo 8190.0%new – –244Dodge Charger190.0%– 36.7%86100245Jeep Wagoneer190.0%+ 533.3%244257246BMW X7180.0%– 40.0%234240247Lexus ES180.0%– 5.3%256248248Acura Integra170.0%+ 13.3%253275249Alfa Romeo Stelvio170.0%+ 325.0%281300250Audi Q7170.0%+ 30.8%226235251Lexus TX160.0%new254313252Lincoln Nautilus160.0%– 5.9%285239253Mitsubishi Montero Sport160.0%+ 300.0%247247254Audi A6150.0%+ 150.0%289291255Chevrolet Express150.0%– 21.1%255244256Dodge Durango150.0%– 89.9%221187257Ford Edge150.0%– 51.6%269246258BMW iX140.0%– 62.2%205236259Infiniti QX50140.0%+ 133.3%263278260Suzuki S-Cross140.0%– 82.9%267211261BAIC D20130.0%+ 160.0% –340262JAC X250130.0%– 23.5%251284263Mini E130.0%– 48.0%245258264Range Rover130.0%+ 8.3%264261265BMW 1 Series120.0%– 62.5%237237266BMW i5120.0%new292324267Infiniti QX80120.0%– 33.3%273271268Audi A7110.0%+ 22.2%259282269Audi e-Tron110.0%+ 37.5%274276270Ford Mustang Mach-E110.0%+ 83.3%296298271Lexus LX110.0%– 52.2%271260272Mercedes EQE SUV110.0%new260304273Cadillac XT5100.0%+ 11.1%272270274DFSK 500100.0%new – –275Infiniti QX55100.0%– 41.2%280269276Subaru BRZ100.0%– 60.0%276265277Subaru Impreza/WRX100.0%+ 233.3%246262278BMW iX390.0%– 40.0%250273279DFSK E590.0%new – –280Audi R880.0%+ 166.7%252297281BMW X280.0%+ 300.0%262245282Jaguar F-Pace80.0%+ 300.0%303307283Kia EV670.0%new288334284Mini Clubman70.0%+ 250.0%300293285BMW i460.0%+ 500.0%293292286Cadillac Lyriq60.0%new323350287Mercedes EQB60.0%– 62.5%317279288Porsche Cayman60.0%+ 0.0%307311289Range Rover Velar60.0%+ 500.0%268255290Alfa Romeo Giulia50.0%– 16.7%295308291BMW Z450.0%+ 66.7%297301292Chevrolet Corvette50.0%+ 66.7%284290293Land Rover Discovery Sport50.0%n/a298302294Mercedes EQS SUV50.0%new279310295BMW 5 Series40.0%+ 300.0%319317296BMW XM40.0%new302305297Mercedes EQE40.0%new301295298Mercedes SL-Class40.0%new291321299Porsche Taycan40.0%+ 100.0%266289300Toyota Supra40.0%n/a287325301Toyota Tacoma40.0%– 98.6%17288302BMW iX130.0%new278287303DFSK 60030.0%new – –304Jaguar F-Type30.0%– 50.0%305318305Lexus IS30.0%– 72.7%306264306Nissan Z30.0%– 84.2%277283307BMW 7 Series20.0%n/a286315308Chevrolet Bolt EUV20.0%+ 0.0%242272309Mercedes AMG GT20.0%+ 100.0%290314310Peugeot E-Partner20.0%new318306311BAIC BJ4010.0%– 83.3%299320312Chevrolet Cruze10.0%n/a –353313JAC E Sunray City10.0%new312326314Lexus LC10.0%new –331315Lexus LS10.0%n/a –348316Mercedes E-Class10.0%– 87.5% –319317Mercedes EQA10.0%– 92.9%282280318Mercedes EQS10.0%– 75.0%311322319Mercedes S-Class10.0%– 75.0%283288320Porsche Boxster10.0%– 50.0%308316

Source: INEGI

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