Dacia sales are finally up in Morocco.

First positive market since last July in November at +22% year-on-year to 13,772 units. This includes 12,021 passenger cars (+21.4%) and 1,751 light commercials (+26.6%). The year-to-date tally for passenger cars is at 129,395 units, tilting back into positive territory at +0.4% year-on-year. For the first time since October 2022, market leader Dacia (+3.5%) manages year-on-year growth and ends the month with a dominant 23.6% share. Renault (+53.1%) is once again catching up at 17.9% share vs. 16.2% so far this year. It is also an excellent month for Peugeot (+74.6%) up to 9.5% share vs. 7.8% year-to-date whereas Hyundai (-18.6%) falters. Only Kia (+134.8%) beats the market in the remainder of the Top 10.

Previous month: Morocco October 2023: Peugeot, Opel, Audi defy market down -2.2%

One year ago: Morocco November 2022: Audi, Renault, Opel shine in market off -12.8%

Full November 2023 Top 35 All brands ranking below.

Morocco November 2023 – brands:

PosBrandNov-23%/22Oct2023%/22PosFY221Dacia2,83423.6%+ 3.5%130,25023.4%– 14.1%112Renault2,14817.9%+ 53.1%220,95816.2%+ 9.9%223Peugeot1,1479.5%+ 74.6%310,0687.8%+ 5.4%444Hyundai6595.5%– 18.6%413,34510.3%+ 5.8%335Volkswagen6525.4%+ 20.1%57,7176.0%+ 54.1%586Kia5944.9%+ 134.8%84,6953.6%+ 5.0%897Opel5524.6%+ 26.9%66,2054.8%– 1.8%658Toyota4073.4%+ 1.8%104,0853.2%– 24.9%979Citroen3893.2%+ 6.9%74,9233.8%– 12.1%7610Audi3653.0%+ 9.6%93,9643.1%+ 12.7%10n/a11Fiat3322.8%– 21.1%113,4632.7%– 13.4%111012BMW3042.5%+ 57.5%123,0862.4%+ 21.3%13n/a13Skoda2722.3%– 7.5%133,3442.6%+ 40.7%12n/a14Seat 2452.0%+ 22.5%142,4651.9%– 2.5%14n/a15Mercedes2001.7%+ 7.5%152,3471.8%+ 4.3%15n/a16Volvo1291.1%+ 43.3%179760.8%+ 21.5%18n/a17MG1291.1%new184920.4%new23n/a18Ford1000.8%– 27.5%191,0180.8%– 38.9%16n/a19Nissan1000.8%– 3.8%239450.7%– 38.5%19n/a20Jeep840.7%+ 21.7%169790.8%– 17.2%17n/a21Land Rover740.6%+ 23.3%208530.7%+ 28.7%20n/a22Cupra590.5%new245430.4%new21n/a23DFSK440.4%– 38.0%225100.4%+ 15.9%22n/a24Alfa Romeo360.3%+ 140.0%262360.2%+ 5.4%26n/a25Porsche300.2%+ 20.0%213810.3%+ 27.4%24n/a26DS290.2%n/a252880.2%+ 3.2%25n/a27Honda250.2%+ 8.7%271740.1%– 23.7%30n/a28Suzuki230.2%n/a302060.2%+ 43.1%28n/a29Mini180.1%+ 1700.0%292170.2%+ 17.3%27n/a30Lexus180.1%+ 28.6%281480.1%+ 38.3%32n/a31Jaguar130.1%– 7.1%321120.1%– 13.2%33n/a32BYD80.1%new33280.0%new34–33Alpine20.0%new3450.0%new36 –34Mitsubishi  00.0%– 100.0%351810.1%– 3.7%29n/a35Mahindra00.0%– 100.0%311550.1%– 25.8%31n/a

Source: Manufacturers