Subaru Forester sales are up 124.7% year-on-year this month.

Local consultancy DesRosiers Automotive has the Canadian new light vehicle market up 5.6% year-on-year to 165,000. This remains below the 180,000 units the market used to achieve pre-pandemic. The SAAR for the month is at a solid 1.81 million units vs. 1.65 million in August 2023. The year-to-date volume is now up 8.9% to 1,220,000 units.

Among manufacturers still sharing monthly data, Toyota Motor (-3.1%), Hyundai-Kia (-2.7%) and Honda Canada (-0.4%) all go against the market with year-on-year declines. Brand-wise, Toyota (-2.5%) is weak as is Honda (+0.2%), Hyundai (+3.2%) does a little better yet can’t catch up with the market growth. Mazda (+57.4%) once again posts a stellar lift as do Subaru (+33.6%) and Genesis (+17.6%).

Looking at models with available monthly results, the Honda CR-V (-4.6%) overtakes its archenemy the Toyota RAV4 (-6.1%), a very rare event: the last time it happened was in October 2021. The Mazda CX-5 (+96.7%) and Subaru Crosstrek (+69.4%) both deliver exceptional gains unlike the Honda Civic (-7.1%). Notice also the Toyota Sienna (+246.4%), Hyundai Ioniq 5 (+197.2%), Toyota bZ4X (+185.7%), Kia Sorento (+183.6%) and Subaru Forester (+124.7%).

Previous month: Canada July 2024: Mazda shoots up 51.4%, Honda CR-V teases Toyota RAV4

One year ago: Canada August 2023: Kia (+63.2%) stands out, 10th consecutive month of sales growth

Full August 2024 data for selected groups, brands and models below.

Note: These rankings only feature the manufacturers still sharing monthly data.

Canada August 2024 – groups:

GroupAug-24/232024/23Toyota Motor Co.19,103– 3.1%161,823+ 10.0%Hyundai-Kia18,769– 2.7%152,720+ 9.9%Honda Canada12,689– 0.4%87,719+ 7.0%Mazda8,443+ 57.4%48,408+ 26.6%Subaru5,868+ 33.6%46,831+ 36.1%Volvo Cars Canada1,078– 4.1%8,573+ 9.4%

Canada August 2024 – brands:

BrandAug-24/232024/23Toyota16,683– 2.5%142,175+ 13.2%Honda11,694+ 0.2%79,802+ 8.1%Hyundai10,697+ 3.2%88,006+ 15.9%Mazda8,443+ 57.4%48,408+ 26.6%Kia7,412– 11.4%60,160+ 2.6%Subaru5,868+ 33.6%46,831+ 36.1%Lexus2,420– 6.9%19,648– 8.6%Volvo1,078– 4.1%8,573+ 9.4%Acura995– 7.5%7,917– 2.2%Genesis660+ 17.6%4,554+ 4.2%

Canada August 2024 – models:

ModelAug-24/232024/23Honda CR-V5,492– 4.6%36,645+ 5.7%Toyota RAV45,475– 6.1%52,540+ 6.8%Mazda CX-53,727+ 96.7%17,129+ 11.8%Subaru Crosstrek2,840+ 69.4%20,014+ 66.4%Honda Civic2,609– 7.1%19,428+ 11.1%Hyundai Tucson2,171+ 7.4%19,482+ 9.7%Hyundai Kona1,960– 22.2%22,273+ 58.0%Toyota Corolla1,805– 37.1%18,485+ 2.3%Hyundai Elantra1,804– 6.8%13,520– 4.4%Honda HR-V1,672+ 38.1%9,977+ 43.3%Toyota Tundra1,571+ 7.5%9,659+ 16.5%Kia Seltos1,533– 18.8%14,239+ 6.2%Kia Sportage1,480– 23.8%12,884+ 8.8%Hyundai Santa Fe1,299+ 61.0%7,875– 4.3%Toyota Sienna1,285+ 246.4%7,612+ 194.6%Subaru Forester1,247+ 124.7%11,078+ 159.1%Mazda CX-301,192+ 23.7%9,933+ 27.2%Hyundai Ioniq 51,156+ 197.2%6,757+ 107.1%Kia Sorento1,109+ 183.6%6,466+ 35.6%Kia Forte1,098+ 27.1%7,655– 5.0%Mazda CX-901,079+ 82.9%4,747+ 121.3%Toyota bZ4X1,057+ 185.7%4,203+ 82.2%Mazda CX-501,048+ 86.1%6,771+ 134.4%Toyota Corolla Cross1,039– 35.1%11,490+ 50.5%Mazda31,027– 8.3%6,930+ 3.5%Hyundai Venue989– 26.6%7,775– 6.0%Toyota Tacoma952– 24.2%6,845– 32.7%Toyota Prius921+ 91.9%3,489+ 72.6%Lexus RX864– 17.8%6,953– 13.5%Subaru Outback819– 13.8%7,839– 14.9%Toyota Highlander805+ 99.8%5,684– 41.2%Lexus NX795– 4.3%5,752– 20.8%Hyundai Palisade749+ 49.5%5,440+ 3.7%Honda Pilot746+ 17.5%4,325– 8.9%Acura RDX575+ 15.0%3,974– 1.7%Kia EV6515– 3.9%4,567+ 134.6%Toyota Land Cruiser446+ 619.4%1,312+ 217.7%Toyota Camry439+ 26.5%8,112+ 32.1%Kia EV9436new2,501newKia Niro435– 44.6%4,579+ 35.7%Genesis GV70401+ 36.4%2,902+ 33.5%Honda Odyssey399+ 54.7%2,950+ 0.3%Toyota 4Runner376– 14.5%3,103– 19.5%Honda Accord317– 20.6%2,219– 20.6%Kia Telluride308– 14.4%2,187– 38.7%Lexus UX284+ 4.8%1,973+ 4.9%Mazda CX-70282new1,710newAcura MDX280– 20.7%2,734+ 17.4%Toyota Venza272– 27.5%3,575+ 97.5%Kia Carnival271– 69.1%3,108– 38.2%Subaru WRX249– 21.5%1,785– 32.3%Subaru Impreza244+ 73.0%2,314+ 52.6%Kia Soul223– 48.1%1,265– 48.3%Subaru Ascent223– 38.4%1,784– 31.1%Honda Ridgeline220– 7.6%2,336+ 6.5%Hyundai Sonata211+ 26.3%1,236+ 0.2%Honda Passport182– 50.3%1,825– 11.5%Hyundai Santa Cruz180– 20.4%1,746– 28.9%Hyundai Ioniq 6178– 60.5%1,902+ 51.7%Lexus IS176+ 14.3%1,281– 8.6%Subaru Solterra168– 22.9%1,346+ 17.9%Genesis GV80147+ 51.5%772– 4.1%Lexus ES112+ 15.5%746– 20.6%Mazda MX-5 Miata88+ 72.5%898– 1.5%Acura Integra81– 47.4%622– 29.1%Genesis G7077– 28.7%571– 25.6%Toyota Sequoia76+ 8.6%692+ 60.2%Subaru BRZ74– 43.5%557– 25.5%Toyota 8664+ 20.8%624+ 77.8%Lexus GX61+ 48.8%429– 16.5%Lexus LX59– 7.8%491– 32.9%Honda Prologue57new96newToyota Crown49– 47.9%612– 24.4%Acura TLX44– 35.3%544– 32.6%Lexus RZ35– 36.4%398– 19.3%Toyota Supra35– 41.7%190– 42.1%Genesis GV6028+ 0.0%171– 39.4%Acura ZDX15new40newLexus RC13+ 18.2%87– 9.4%Lexus TX11new1,412newToyota Crown Signia10new10newLexus LC8– 61.9%106– 3.6%Genesis G807– 76.7%126– 59.4%Toyota Grand Highlander5– 99.5%3,923+ 156.6%Subaru Legacy4– 90.2%114– 58.4%Kia Stinger2– 94.1%25– 96.0%Lexus LS2– 50.0%20– 9.1%Kia K51– 96.9%30– 95.5%Kia Rio1– 99.6%654– 77.6%Toyota Mirai1+ 0.0%15+ 7.1%

Source: Manufacturers