Dacia Logan taxi in Chefchaouen, Morocco

In December and January I was lucky enough to visit Fès and Chefchaouen in Morocco. This was a great opportunity to observe the local car landscape and confirm the 2025 sales ranking is reflected in the streets of the country.

Dacia Sandero 2 and 3 red taxis

The first striking element when arriving in Fès is the omnipresence of red taxis, absolutely everywhere. They are almost exclusively composed of Dacia Logan 2 and Sandero 2 and have for sure contributed to the two nameplates’ high national volumes each year. The Logan and Sandero 3 are also seen but much less often.

Dacia Sandero 2 and 3 red taxis

Other much rarer red taxis include the Fiat Punto, Citroen C3, Citroen C-Elysée, Peugeot 208, Fiat Palio and Albea.

Dacia Logan 2 and Sandero 2 taxis in Chefchaouen

Taxis are blue in Chefchaouen, the blue city with its houses painted in striking blue colours.

Taxis are yellow in Ouazzane, halfway between Fès and Chefchaouen.

Dacia Logan 3, 2 and 1

Outside of taxis, the Logan and Sandero also very numerous in the streets, reflecting the models ranking for the country. I noticed a slight advantage for the Logan in terms of private car numbers, illustrating 2025’s new sales ranking. The Logan 1 is relatively rare, compared to the 2 and 3.

Dacia Sandero 3 in Chefchaouen

Another observation is the quasi absence of Sandero Stepway variants, even though this is the favourite across Europe. There are also almost no Sandero 1 in the Moroccan streets.

#1 in the country from 2018 to 2020, the Dacia Dokker is indeed frequent in Fès streets, potentially the third most frequent model in the country alongside the Dacia Duster (almost no last gen though for the Duster).

The renewal of the “white taxis” fleet pushed the Dacia Lodgy up to #5 overall in 2020. White taxis are longer distance taxis, travelling on trips such as centre town to airport. Other taxis in Fès were tiny Suzuki Minivans (see above).

I could only see a handful of Dacia Jogger during the trip.

The Renault Kardian is an instant blockbuster in Morocco, already ranking #6 for its first full year in the charts and already seen often, even in small towns like Chefchaouen.

Reassuringly, the rest of the 2025 Top 10 is well represented in Moroccan streets: the Renault Clio, Express, Peugeot 208, Dacia Duster, Hyundai Tucson, Opel Corsa and VW Tiguan are all seen often.

Hyundai CretaCitroen C4Hyundai Grand i10Kia Sportage Toyota Corolla

As expected, pickup trucks are more popular in the countryside, where the Toyota Hilux is present but the Mitsubishi L200 almost holds a monopoly on this segment. As for vans, the Peugeot Partner, Citroen Berlingo, Renault Kangoo and Fiat Doblo are very successful there, with some towns completely devoid of any other type of vehicle.

The Chinese are here, but still very discreet. I only saw a couple of BYD SUVs, the Jaecoo pictured above and the Dongfeng Pickup above. To be fair, the best-selling Chinese carmaker in Morocco, BYD, ranked at a lowly #15 in December, followed by MG (#16) and Geely (#17). One thing is for sure, the Chinese invasion hasn’t started quite yet in Morocco.

Citroen C15Fiat Uno 2, Citroen C5Peugeot 309Renault 19

As for the general car landscape, it is very French, with old Renault, Peugeot and Citroen models flooding the streets. There is also a big heritage of Fiat Uno 2 and Palio.

That’s all for our visit to Morocco! Next stop Qatar.