Fiat holds 10.1% of the Turkish market in May vs. 8.6% at home in Italy

New light vehicle sales in Turkiye advance 7.4% year-on-year in May to 107,730 units. This is the second best May volume below the 111,356 of May 2023. The year-to-date tally however is at record pace, up 3.7% to 489,366, eclipsing its previous best of 471,743 after five months established just last year. Fiat (+22.9%) bounces back to its first monthly win since last November with a generous 10.1% share vs. 8.6% so far this year. Renault (-16.8%), Volkswagen (-14.4%) and Ford (-9.7%) all disappoint below whereas Peugeot (+33.5%) shines at #5. Toyota (+68.3%), Opel (+60%) and Citroen (+41.9%) are also very strong but it’s BYD (+2380.8%) that delivers the best year-on-year performance in the Top 10 again at #10 with 4.7% share. Notice also Tesla up 15350% YoY to #20.

Over in the passenger car models charts, the Renault Clio (-5.7%) holds onto the top spot with a dominant 5.2% share, followed by the Fiat Egea Sedan (+28.4%) up one rank on last month to #2. The local EV Togg T10X (-11.2%) is down year-on-year but up one spot on April to a splendid #3. The BYD Seal U scores another fantastic result at #4 overall, distancing a surging VW Taigo (+27%) up 25 ranks to #5. Below a struggling Renault Megane Sedan (-13%), the Fiat Egea Cross (+63.8%) catches up on lost time at #7. Note that adding the Egea Sedan and Cross makes the Egea nameplate the best-selling vehicle in the country by far with 7.1% share for the month and 6.9% YTD. The Citroen C4 X (+210%) is back inside the Top 10 for the 2nd time in the past 3 months, confirming Turkiye is the only country in the world where it is successful. 

Previous month: Turkiye April 2025: Record market, BYD Seal U up to #2

One year ago: Turkiye May 2024: Fiat sinks, Renault Clio takes the lead, Togg T10X repeats at #2

Full May 2025 Top 53 All brands and Top 40 models below.

Turkiye May 2025 – brands:

PosBrandMay-25%/24Apr2025%/24PosFY241Fiat10,84610.1%+ 22.9%242,1488.6%– 27.6%212Renault9,0258.4%– 16.8%149,05910.0%– 8.7%123Volkswagen8,3797.8%– 14.4%436,1907.4%+ 2.9%544Ford8,1757.6%– 9.7%338,0077.8%+ 1.9%335Peugeot7,0646.6%+ 33.5%534,2927.0%+ 30.9%656Opel6,0035.6%+ 60.0%727,2295.6%+ 24.0%777Toyota5,7655.4%+ 68.3%636,3827.4%+ 53.8%498Citroen5,5485.1%+ 41.9%1022,8554.7%– 4.9%989Hyundai5,5015.1%+ 5.7%826,2285.4%+ 7.6%8610BYD5,0364.7%+ 2380.8%918,6443.8%+ 1650.6%102611Skoda3,7923.5%– 8.9%1315,6693.2%– 1.2%121112Togg3,6783.4%– 11.2%1214,0032.9%+ 24.1%141413Mercedes2,9702.8%+ 3.2%1415,8773.2%+ 12.0%111214Chery2,9072.7%– 53.2%1512,5392.6%– 53.5%151015BMW2,6322.4%+ 21.2%1114,0292.9%+ 87.3%131616Nissan2,5412.4%+ 42.8%239,5932.0%+ 12.3%171517Audi2,4042.2%+ 88.7%169,1711.9%+ 44.4%191918Kia2,2002.0%+ 10.8%1710,8892.2%+ 33.2%161819Dacia2,1822.0%– 35.5%189,4351.9%– 43.3%181320Tesla1,5451.4%+ 15350.0%335,0851.0%+ 1134.2%222421Mini1,5241.4%+ 507.2%215,1261.0%+ 603.2%212822Cupra1,1981.1%+ 61.0%204,4460.9%+ 37.0%252523Volvo1,1351.1%+ 3.2%224,8461.0%– 13.6%242124KG Mobility9240.9%– 12.4%194,9441.0%– 8.3%232325Honda8900.8%– 71.4%245,3131.1%– 48.8%201726Seat8160.8%– 1.7%253,2590.7%– 11.5%262227Suzuki6170.6%– 36.7%272,2740.5%– 35.7%282728Jaecoo6010.6%new262,8780.6%new273029Iveco3100.3%+ 1.3%291,5690.3%+ 32.2%292930Jeep2530.2%+ 24.0%301,1420.2%– 17.5%303131MG2170.2%– 90.5%281,1230.2%– 88.2%312032Alfa Romeo1700.2%+ 277.8%346440.1%+ 57.8%343533Land Rover1550.1%– 46.7%328740.2%– 16.1%323234DS1480.1%+ 16.5%317580.2%– 24.7%333435Porsche1160.1%+ 17.2%365000.1%+ 11.1%353636Isuzu850.1%– 69.6%403160.1%– 67.7%393337Foton670.1%new354580.1%new36 –38DFSK/Seres600.1%– 30.2%373220.1%– 7.2%383739Tenax560.1%new393290.1%new37 –40Subaru410.0%+ 64.0%412220.0%+ 47.0%414041Lexus390.0%– 25.0%382570.1%– 8.9%403842Skywell370.0%+ 48.0%431000.0%– 40.1%423943Leapmotor270.0%+ 58.8%45520.0%– 46.9%454444Maserati200.0%– 9.1%42930.0%– 16.2%444345Maxus120.0%– 45.5%44950.0%– 50.0%434146Karsan60.0%– 50.0%49390.0%– 64.5%464547Aston Martin30.0%#DIV/0!47140.0%+ 100.0%485248Bentley30.0%+ 0.0%46120.0%– 29.4%494949Lamborghini30.0%+ 50.0%5070.0%– 22.2%515150Ferrari10.0%– 66.7%4870.0%– 36.4%505051Hongqi10.0%– 50.0%5140.0%– 42.9%525352Alpine10.0%– 50.0%  –10.0%– 85.7%535453Farizon10.0%– 66.7%  –10.0%– 66.7%5455

Turkiye May 2025 – models:

PosModelMay-25%/24Apr2025%/24PosFY241Renault Clio4,3955.2%– 5.7%120,2195.1%– 2.9%122Fiat Egea Sedan3,6894.3%+ 28.4%316,9174.3%– 24.6%213Togg T10X3,6784.3%– 11.2%414,0033.6%+ 24.1%554BYD Seal U3,6554.3%n/a213,9103.5%n/a6n/a5VW Taigo3,3103.9%+ 27.0%306,3701.6%+ 53.9%17196Renault Megane Sedan2,9373.5%– 13.0%515,6554.0%– 10.4%337Fiat Egea Cross2,3732.8%+ 63.8%810,4202.6%– 7.0%868Citroen C4 X2,1482.5%+ 210.0%179,1202.3%+ 35.0%11129Peugeot 20082,1042.5%+ 86.9%610,3912.6%+ 72.2%91110Hyundai i202,1012.5%– 5.4%129,2862.4%+ 10.1%10811Dacia Sandero Stepway2,0732.4%+ 88.1%138,6942.2%+ 69.8%121712Toyota C-HR1,8542.2%+ 1003.6%910,6432.7%+ 304.8%73113Toyota Corolla Sedan and Estate1,8532.2%– 29.8%714,7793.7%+ 9.6%4414Chery Tiggo 8 Pro Max1,8032.1%– 40.7%315,1581.3%– 54.5%22715Nissan Qashqai1,6792.0%+ 77.7%376,8501.7%+ 35.7%161016Tesla Model Y1,5451.8%n/an/a5,0851.3%n/a242617Mini Countryman1,4571.7%n/a234,9051.2%n/a27n/a18Opel Corsa1,4261.7%+ 52.8%118,1372.1%+ 46.7%132019Hyundai Bayon1,2251.4%+ 19.3%187,3201.9%+ 18.8%151320VW T-Roc1,1921.4%+ 216.2%225,1451.3%+ 3.6%232721Peugeot 30081,1651.4%– 23.2%107,3471.9%+ 14.2%141622Ford Focus Sedan and Estate1,0931.3%– 0.4%165,9941.5%+ 60.8%192123Hyundai Tucson1,0591.2%+ 38.4%215,3941.4%+ 33.1%212824BMW X11,0451.2%+ 73.3%146,1411.6%n/a18n/a25Citroen C5 Aircross1,0171.2%n/a362,4640.6%n/an/an/a26Opel Frontera9971.2%new –n/an/anewn/a –27Skoda Kamiq9661.1%– 38.5%333,1900.8%– 21.7%383428Cupra Formentor8381.0%n/a352,8200.7%n/an/an/a29Peugeot 4088080.9%– 14.9%344,9931.3%– 7.0%262430Skoda Octavia8050.9%– 33.4%323,6420.9%– 35.0%322531Renault Duster7900.9%new243,9731.0%new29n/a32Skoda Superb7610.9%n/a283,8471.0%n/a303533Toyota Corolla Cross7030.8%n/a205,0411.3%n/a25n/a34BYD Atto 36900.8%n/an/an/an/an/an/an/a35Ford Puma6060.7%– 22.4%n/a2,2600.6%– 45.4%n/a3736Chery Tiggo 7 Pro Max6010.7%– 65.1%155,4141.4%– 36.4%20937Jaecoo 75940.7%newn/a2,8780.7%new39n/a38Opel Grandland 5900.7%– 32.0%293,7801.0%+ 28.2%313239KG Mobility Torres5900.7%– 10.6%263,4770.9%+ 3.1%343840Kia EV35640.7%new273,3890.9%new36n/an/aKia Sportage5320.6%n/a403,5180.9%n/a33n/an/aVW Tiguan4500.5%– 57.3%254,2261.1%+ 9.4%2823n/aRenault Austral3880.5%– 57.5%n/a3,3580.9%– 7.5%3740n/aHonda HR-V3130.4%n/an/a2,8560.7%n/a40n/an/aVW Polo1540.2%– 93.6%n/a3,4310.9%– 48.6%3515

Source: ODMD