Italy July 2024: Fiat (-28.7%) sees its lowest ever share cut from 9.3% to 8.2%

Fiat Panda sales crash -17.6% year-on-year in July.

124,806 new cars found an Italian buyer in July, a 4.7% year-on-year improvement. This way, the year-to-date tally is up 5.2% or over 50,000 units to 1,011,259. This is still -18.2% below the pre-pandemic January-July 2019 figure. Local association UNRAE predicts a Full Year 2024 tally at 1,620,000 sales, up 3.4% on 2023 but down -15% on 2019. Private sales advance 14.2% to 77,959 and 61.7% share vs. 56.3% a year ago, self registrations do even better at +16.3% to 16,764, long term leases sink -21.8% to 22,480, short term rentals drop -29.1% to 1,679 and company sales edge up 1% to 7,448. Year-to-date, private sales also beat the market at +8.7% to 570,961 and 55.8% share vs. 53.9% over the same period in 2023, self-registrations soar 31.7% to 116,784, long term leases skid -16.3% to 208,552, short term rentals surge 28.5% to 70,934 and company sales are up 1.3% to 56,232.

As for sales by alimentation, petrol edges up 3.6% to 35,910 and 28.4% share vs. 28.6% in July 2023, diesel freefalls -25.5% to 16,281 and 12.9% vs. 18%, LPG climbs 21.2% to 14,364 and 11.4% vs. 9.8%, HEVs advance 17% to 50,581 and 40.1% share vs. 35.7% including 14,485 full hybrids (+56.9%) and 36,096 mild hybrids (+6.2%). PHEVs are in difficulty at -8.8% to 4,889. After hitting a record 8.3% share last month, BEVs (+4%) fall back to 3.4% in July at 4,292 sales. Over the first 7 months of the year, petrol is up 13% to 306,834 and 30% share vs. 27.9% last year, diesel is off -21.7% to 146,841, LPG climbs 9.4% to 95,834, HEVs are up 16.1% to 399,224 and 39% share vs. 35.3%, including 111,294 full hybrids (+22.7%) and 287,930 mild hybrids (+13.7%). PHEVs are down -24.5% to 34,124 and BEVs up just 6.6% to 39,380 and 3.8% share, the same as over the first 7 months of 2023.

Fiat (-28.7%) is in freefall once again and implodes to its lowest ever market share at home at just 8.2%. It lowers the mark by more than one percentage point over its last worst of 9.3% hit just 2 months ago last May. Toyota (+145.1%) and Dacia (+36.3%) are just below at 7.8% share each, the latter hitting its highest ever level. Volkswagen (-2.6%) is in decline at #4 while the next five carmakers all beat the market: Renault is the fastest at +27.8%, followed by Peugeot at +15%, BMW at +11.7%, Audi at +5.6% and Jeep at +4.8%. Note Audi climbs from #10 to #7 in the YTD charts. Further down, Opel (+43.1%), MG (+35.5%) and Kia (+22.6%) stand out.

Over in the models charts, the Fiat Panda (-17.6%) falls to its lowest share in almost a year at 5.9% vs. 5.4% in August 2023. Now that the new Grande Panda has been unveiled, expect Panda sales to fall further in the coming months. The Dacia Sandero (+70.2%) remains at very high levels at #2 with 4.7% share vs. 3.9% so far this year. The Renault Clio (+117%), Toyota Yaris Cross (+226.1%), Opel Corsa (+130%) and Jeep Avenger (+54.4%) all post surreal gains below. The Dacia Duster (+2.9%) is up seven spots on June to #7 while the Lancia Ypsilon (-16.1%) is eagerly awaiting the arrival of the new generation as it falls to #8 vs. #4 year-to-date. Excellent month also for the Renault Captur (+30.4%) at #9.

Previous month: Italy June 2024: Market up 15%, Dacia and Tesla at all-time highs

One year ago: Italy July 2023: Dacia lodges 2nd ever podium finish, Jeep Avenger up to #11

Full July 2024 Top 50 All brands and Top 50 models below.

Italy July 2024 – brands:

PosBrandJul-24%/23Jun2024%/23PosFY231Fiat10,2268.2%– 28.7%1105,83410.5%– 2.0%112Toyota9,7947.8%+ 145.1%376,2047.5%+ 35.3%233Dacia9,6867.8%+ 36.3%261,7266.1%+ 14.8%444Volkswagen8,9917.2%– 2.6%474,4707.4%– 3.9%325Renault7,5116.0%+ 27.8%554,4995.4%+ 14.9%566Peugeot6,3585.1%+ 15.0%750,1465.0%– 6.6%677Audi6,2655.0%+ 5.6%844,8214.4%+ 5.8%798BMW5,7634.6%+ 11.7%1043,1994.3%+ 20.7%10109Jeep5,7314.6%+ 4.8%944,6234.4%– 1.7%8810Ford5,2084.2%– 7.2%1143,8454.3%– 16.6%9511Kia4,7633.8%+ 22.6%1530,1213.0%+ 3.5%141412Opel4,1703.3%+ 43.1%1629,7992.9%+ 0.9%151613Mercedes3,9983.2%+ 0.7%1430,3723.0%+ 1.8%131214Hyundai3,8163.1%– 1.7%1331,4893.1%+ 7.7%121315Citroen3,5952.9%– 4.7%642,7984.2%+ 35.8%111116MG3,3432.7%+ 35.5%1924,6042.4%+ 47.4%172017Suzuki3,2532.6%+ 9.3%2023,7022.3%+ 12.2%191818Skoda2,8732.3%– 0.9%2122,3152.2%+ 9.7%201919Lancia2,8142.3%– 16.1%1727,5052.7%+ 0.5%161520Nissan1,7991.4%– 36.1%1824,3032.4%+ 17.7%181721Alfa Romeo1,7181.4%– 24.1%2513,8961.4%– 17.7%212122DR Motor1,6511.3%– 35.8%2410,9961.1%– 32.9%232223Volvo1,5501.2%+ 5.1%2212,2571.2%+ 11.7%222524Mazda1,2831.0%– 2.5%268,9390.9%– 5.2%262725Cupra1,2031.0%– 26.6%2310,6191.1%+ 10.1%242426Land Rover8530.7%– 9.4%296,4350.6%+ 8.2%292927Mini8510.7%– 55.6%277,8980.8%– 36.0%282328Seat7270.6%– 29.0%288,4510.8%+ 6.5%272829EVO6440.5%– 7.5%333,9090.4%+ 10.2%323130Honda6370.5%+ 32.4%314,7370.5%+ 42.0%313331Lexus5670.5%+ 162.5%303,4390.3%+ 58.3%343632Porsche5530.4%– 11.4%345,2980.5%+ 18.4%303033Tesla4740.4%– 0.8%1210,6051.0%+ 17.9%252634DS3880.3%– 30.1%353,5550.4%– 28.2%333235Lynk & Co2800.2%+ 60.0%478110.1%– 74.3%393736BYD2020.2%+ 861.9%386070.1%+ 1345.2%43n/a37Mitsubishi1640.1%+ 113.0%372,4840.2%+ 205.5%354038Maserati1610.1%– 51.8%361,6050.2%– 37.2%373539Smart1420.1%– 62.1%322,3070.2%– 18.9%363440EMC1110.1%+ 60.9%407640.1%+ 67.9%40n/a41Ferrari1090.1%+ 73.0%435250.1%+ 13.4%444342Subaru990.1%– 58.4%398770.1%– 48.5%383843Jaguar680.1%– 62.4%416990.1%– 38.5%423944Lamborghini400.0%+ 14.3%423260.0%+ 20.7%464445Lotus390.0%+ 200.0%452300.0%+ 194.9%474646SsangYong330.0%+ 10.0%483720.0%+ 101.1%454547Sportequipe270.0%– 32.5%447240.1%+ 479.2%41n/a48Mahindra140.0%– 61.1%491550.0%– 70.1%484249Polestar140.0%– 78.8%461170.0%– 81.3%494150Aston Martin70.0%– 36.4%50620.0%+ 0.0%5047 –Others2400.2%+ 133.0% –1,1850.1%+ 142.3% – –

Italy July 2024 – models:

PosModelJul-24%/23Jun2024%/23PosFY231Fiat Panda7,3375.9%– 17.6%171,3837.1%+ 19.8%112Dacia Sandero5,9254.7%+ 70.2%239,7453.9%+ 34.2%223Renault Clio3,7313.0%+ 117.0%422,5092.2%+ 64.3%7134Toyota Yaris Cross3,4342.8%+ 226.1%922,9642.3%+ 10.5%645Opel Corsa3,2062.6%+ 130.0%1616,4621.6%+ 9.2%15176Jeep Avenger3,1692.5%+ 54.4%724,0332.4%+ 149.5%5187Dacia Duster3,1222.5%+ 2.9%1417,8241.8%– 9.0%12108Lancia Ypsilon2,8122.3%– 16.1%627,5002.7%+ 0.5%439Renault Captur2,6802.1%+ 30.4%819,5511.9%+ 5.3%9710VW T-Roc2,4251.9%– 14.6%1319,4471.9%– 5.7%10611Citroen C32,3851.9%– 4.0%328,7602.8%+ 73.3%3812Peugeot 2082,2801.8%+ 11.3%2218,6171.8%+ 34.5%111413Peugeot 20082,2501.8%+ 18.5%1816,0991.6%+ 17.4%161514Toyota Yaris2,1901.8%+ 65.5%1219,7482.0%+ 33.5%81615Ford Puma2,1791.7%– 3.2%2417,5201.7%– 5.5%14916Audi Q32,0911.7%+ 38.9%2111,9741.2%+ 16.9%223117MG ZS2,0791.7%+ 14.2%1517,7211.8%+ 83.4%132218VW T-Cross1,9691.6%+ 26.5%1914,9721.5%+ 15.2%182019Toyota Aygo X1,9331.5%+ 210.3%1713,9491.4%+ 108.5%203020Kia Sportage1,8761.5%+ 5.3%2314,1311.4%+ 18.6%192321BMW X11,8221.5%+ 44.8%2511,7631.2%+ 47.4%233222VW Tiguan1,6311.3%+ 77.1%2010,4021.0%– 3.4%272823Jeep Compass1,5491.2%– 6.7%3910,4921.0%– 31.8%261924Kia Picanto1,3991.1%+ 30.1%297,3950.7%+ 2.6%393925Hyundai i101,2831.0%+ 21.7%279,9521.0%+ 20.9%283326Fiat 5001,2491.0%– 43.9%515,9441.6%– 27.7%17527Alfa Romeo Tonale1,1160.9%– 25.5%469,7611.0%– 19.5%292528Hyundai Tucson1,1000.9%+ 17.1%377,2090.7%– 23.4%403429Jeep Renegade1,0820.9%– 41.3%3110,7801.1%– 50.1%251130Toyota C-HR1,0790.9%n/a329,0840.9%n/a30n/a31Mercedes GLA1,0380.8%+ 12.3%418,0640.8%+ 25.8%343732Cupra Formentor1,0140.8%– 13.6%386,9480.7%– 9.8%423633Ford Kuga1,0010.8%– 6.9%408,7330.9%– 24.3%322734Suzuki Ignis9700.8%+ 49.5%336,9110.7%+ 17.3%444335Fiat 6009660.8%newn/an/an/anewn/an/a36Audi A39650.8%– 12.3%458,0560.8%+ 17.0%354137Suzuki Vitara9460.8%+ 1.6%n/a6,9130.7%+ 11.6%435038Kia Stonic9330.7%n/an/an/an/an/an/an/a39DR 5.09250.7%– 2.1%n/an/an/an/an/an/a40Peugeot 30089160.7%+ 9.6%287,8610.8%– 50.3%362441VW Polo9070.7%– 41.5%359,0670.9%– 16.5%312642Volvo XC408930.7%+ 13.2%505,7320.6%– 8.4%50n/a43Skoda Kamiq8780.7%n/a425,8710.6%n/a48n/a44Audi Q28550.7%n/an/an/an/an/an/an/a45Ford Tourneo Courier8450.7%newn/a4,7170.5%newn/an/a46VW Taigo8270.7%+ 27.0%n/a7,0000.7%+ 6.9%414947Audi A18240.7%+ 0.6%47n/an/an/an/a4748Nissan Qashqai7990.6%– 53.5%1113,6691.4%+ 14.0%212149Suzuki Swift7830.6%+ 0.6%43n/an/an/an/an/a50Ford Focus7790.6%– 21.2%n/a7,5900.8%– 30.6%3829n/aHyundai i207310.6%– 45.7%496,8230.7%+ 18.8%46n/an/aSkoda Fabia7170.6%n/an/a5,7460.6%+ 39.9%49n/an/aCitroen C3 Aircross6740.5%– 9.7%308,6240.9%+ 2.3%3335n/aNissan Juke6480.5%– 28.6%n/a7,6180.8%n/a3740n/aOpel Mokka5770.5%– 16.7%n/a6,0790.6%– 17.9%4742n/aVW Golf5570.4%– 17.2%486,8770.7%– 8.5%4545n/aTesla Model Y2790.2%– 30.1%264,9380.5%– 5.6%n/an/an/aFiat 500X2450.2%– 90.0%n/a10,9331.1%– 43.0%2412n/aTesla Model 31760.1%+ 162.7%105,5200.5%+ 66.8%n/an/a

Source: UNRAE

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