Subaru Crosstrek sales climb up 140.8% in January.

According to data by local consultancy DesRosiers Automotive, the Canadian new light vehicle market is up a very solid 14.9% year-on-year in January to 112,862 units. This is higher than pre-pandemic January 2020 (110,470). Notably the seasonally adjusted annualised rate of sales (SAAR) stands at 2.06 million, passing the 2 million milestone for the first time since February 2020. Among groups still reporting monthly figures, Toyota Motor (+20.7%) is in excellent shape as is Honda Canada (+43.3%) with Hyundai-Kia (+11%) a little shy. Brand-wise, Subaru (+85.6%) posts the largest gain, with Honda (+57.9%), Mazda (+42.4%), Toyota (+29.1%) and Kia (+23.9%) also very strong.

As for models with monthly results available, the Toyota RAV4 (+37.4%) and Honda CR-V (+72.2%) fare splendidly, but the Subaru Crosstrek (+140.8%) posts the best improvement near the top, with the Subaru Forester (+139.4%), Toyota Tundra (+112.3%) and Kia Sportage (+107.2%) also more than doubling their sales year-on-year. Notice also the Toyota Corolla (+43.1%), Hyundai Kona (+52%), Honda Civic (+43.7%), Kia Seltos (+75.4%) and Mazda CX-5 (+47.3%) all excelling.

Previous post: Canada Full Year 2023: Ford F-Series #1 for 15th straight year, Toyota RAV4 threatens Ram Pickup for #2

One year ago: Canada January 2023: Lexus, Kia shine in market up 7.5%

Full January 2024 sales for selected groups, brands and models below.

Canada January 2024 – groups:

GroupJan-24/23Toyota Motor Co.15,526+ 20.7%Hyundai-Kia13,986+ 11.0%Honda Canada8,165+ 43.3%Subaru5,675+ 85.6%Mazda4,474+ 42.4%Volvo Cars Canada593– 19.5%

Canada January 2024 – brands:

Toyota13,653+ 29.1%Honda7,455+ 57.9%Hyundai7,061+ 0.7%Kia6,523+ 23.9%Subaru5,675+ 85.6%Mazda4,474+ 42.4%Lexus1,873– 18.0%Acura710– 27.4%Volvo593– 19.5%Genesis402+ 22.6%

ModelJan-24/23Toyota RAV45,071+ 37.4%Honda CR-V3,061+ 72.2%Toyota Corolla2,256+ 43.1%Hyundai Kona2,172+ 52.0%Subaru Crosstrek2,165+ 140.8%Honda Civic1,759+ 43.7%Kia Seltos1,726+ 75.4%Mazda CX-51,610+ 47.3%Kia Sportage1,608+ 107.2%Subaru Forester1,391+ 139.4%Subaru Outback1,374+ 65.5%Hyundai Tucson1,345– 3.7%Hyundai Elantra1,331– 13.2%Honda HR-V1,250+ 64.5%Toyota Tundra1,119+ 112.3%Mazda CX-301,058+ 24.5%Toyota Corolla Cross1,053+ 30.5%Kia Forte762– 34.5%Mazda3736+ 28.0%Toyota Prius688+ 782.1%Lexus NX670– 27.1%Toyota Highlander610– 60.6%Hyundai Venue605– 12.2%Mazda CX-50596+ 173.4%Lexus RX586– 33.6%Toyota Grand Highlander582newHonda Pilot483+ 85.1%Toyota bZ4X441+ 108.0%Kia EV6438+ 484.0%Toyota 4Runner437+ 31.2%Mazda CX-90434newToyota Sienna432+ 84.6%Hyundai Ioniq 5399+ 36.2%Kia Sorento388– 36.7%Kia Carnival382+ 28.6%Hyundai Santa Fe376– 46.1%Kia Niro360n/aKia Rio358– 22.7%Acura RDX316– 37.2%Honda Odyssey313+ 6.1%Hyundai Palisade309– 44.4%Acura MDX303– 2.3%Hyundai Ioniq 6294newGenesis GV70290+ 79.0%Subaru WRX288+ 54.8%Toyota Camry278– 33.7%Toyota Venza261+ 128.9%Kia Telluride254– 19.6%Toyota Tacoma247– 73.7%Honda Accord236+ 4620.0%Hyundai Santa Cruz216– 29.6%Lexus UX211+ 39.7%Lexus TX203newHonda Ridgeline199– 7.4%Subaru Ascent193– 27.7%Kia Soul175– 60.7%Honda Passport154– 15.4%Subaru Impreza137– 21.7%Subaru Solterra93+ 13.4%Toyota Crown74newLexus IS68– 48.9%Lexus ES59– 31.4%Toyota Sequoia53+ 103.8%Kia EV950newAcura TLX47– 63.3%Genesis GV8044– 37.1%Acura Integra43+ 38.7%Genesis G7035– 23.9%Toyota Land Cruiser33– 10.8%Lexus LX31+ 40.9%Lexus RZ29newMazda MX-3027+ 17.4%Subaru BRZ24+ 84.6%Genesis GV6021+ 40.0%Toyota Supra16+ 6.7%Kia K515– 86.2%Hyundai Sonata14– 87.6%Mazda MX-5 Miata12– 73.9%Genesis G8011– 64.5%Subaru Legacy10– 60.0%Kia Stinger7– 68.2%Lexus GX5– 94.0%Lexus RC5+ 150.0%Lexus LC3+ 50.0%Lexus LS3– 25.0%Toyota 862– 84.6%Acura ILX1– 83.3%Genesis G901– 75.0%Mazda CX-91– 99.7%

Source: Manufacturers