Brazil January 2024: BYD and GWM break records in strong market (+16.6%)
BYD is inside the Brazilian Top 10 for the 2nd straight month.
152,062 new light vehicles hit Brazilian roads in January, up 16.6% year-on-year. Brands leaders Fiat (+7.9%) and Volkswagen (+10.5%) can’t quite catch up with the market growth and lodge 20.3% and 14.6% share, below their respective Full Year 2023 levels. Chevrolet (-16.6%) is in real trouble at just 12.4% share vs. 15.1% over FY2023. Hyundai (+23.6%) is in great shape at #4 and 9.4% share with Toyota (+10.5%) a little soft at #5. Honda (+57.5%) and Nissan (+49.9%) also shine in the remainder of the Top 10 just as BYD breaks its share record at 2.8% and spends a second consecutive (and ever) month inside the Top 10 at #10. Fellow Chinese GWM also reaches an all-time high share at 1.5%, ranking at a best-ever #14. Ram (+283.3%), Chery (+161.5%), Ford (+92.5%) and Peugeot (+45.4%) impress below.
Over in the models ranking, the Fiat Strada (+14.6%) is back to the top spot it held over the Full Year 2023 with a so-so 5.3% share. The Hyundai HB20 (+54.5%) is up two ranks on December to #2, distancing last month’s leader the VW Polo (+243.2%). The Chevrolet Onix (-20.2%) struggles at #4 ahead of the Hyundai Creta (-1.4%) down year-on-year but holding on to a splendid 5th place overall. The Fiat Argo (+9.7%) is up 8 spots on last month to #6, with the Nissan Kicks (+36.5%) and VW Saveiro (+33.8%) both beating the market in the remainder of the Top 10. The Fiat Fastback (+21.6%) is up to a record #15, with its previous best being #20 in January and August 2023. The BYD Dolphin advances to a record #30.
Previous post: Brazil Full Year 2023: Fiat Strada #1 again, VW Polo storms into 2nd place, Chinese advance
One year ago: Brazil January 2023: Chevrolet (+73.1%) places 3 models in Top 4, Onix #1, market up 11.9%
Full January 2024 Top 20 brands and Top 130 models below.
Brazil January 2024 – brands:
PosBrandJan-24%/23DecFY231Fiat 30,85220.3%+ 7.9%112Volkswagen22,14414.6%+ 10.5%223Chevrolet18,91212.4%– 16.6%334Hyundai 14,2379.4%+ 23.6%455Toyota 13,7229.0%+ 10.5%546Jeep7,8855.2%– 7.5%767Renault 7,2964.8%+ 4.4%678Nissan6,0634.0%+ 49.9%889Honda5,1553.4%+ 57.5%9910BYD4,2992.8%n/a101511Chery3,4702.3%+ 161.5%111212Ford 2,8041.8%+ 92.5%131313Peugeot2,4291.6%+ 45.4%121014GWM2,3161.5%new151815Ram2,2731.5%+ 283.3%141616Citroen 2,1871.4%+ 14.2%171117Mitsubishi1,4010.9%+ 23.2%161418BMW8690.6%+ 11.4%181719Volvo6680.4%– 18.6%191920Mercedes5070.3%– 2.5%212121Kia4620.3%+ 13.2%n/an/a22Audi4050.3%+ 10.1%202023Land Rover3730.2%n/an/a23
Brazil January 2024 – models:
PosModelJan-24%/23DecFY231Fiat Strada8,0225.3%+ 14.6%312Hyundai HB207,4784.9%+ 54.5%443VW Polo 7,2584.8%+ 243.2%124Chevrolet Onix5,7143.8%– 20.2%235Hyundai Creta4,8983.2%– 1.4%5106Fiat Argo4,6963.1%+ 9.7%1487Chevrolet Tracker4,2802.8%– 19.2%998Nissan Kicks4,0742.7%+ 36.5%15159Fiat Mobi3,7192.4%– 11.6%8610VW Saveiro3,6312.4%+ 33.8%131911Jeep Compass3,5922.4%– 13.2%231212Chevrolet Onix Plus3,5592.3%– 42.3%10513VW Nivus3,5382.3%+ 14.1%121314VW T-Cross3,3582.2%– 24.6%7715Fiat Fastback3,2922.2%+ 21.6%222416Toyota Hilux3,2772.2%– 4.6%192017Fiat Toro3,2192.1%– 1.9%161418Renault Kwid3,0962.0%– 6.4%61119Toyota Corolla Cross3,0842.0%+ 18.4%182320Jeep Renegade3,0192.0%– 1.0%261821Fiat Cronos2,9261.9%+ 17.9%111622Fiat Pulse2,8331.9%– 6.0%172123Honda HR-V2,8311.9%+ 305.6%201724VW Virtus2,3721.6%+ 384.1%242825Toyota Corolla2,1421.4%– 4.3%212226Toyota Yaris Hatch2,0031.3%– 3.3%303227Chery Tiggo 5X1,9791.3%+ 575.4%374028Citroen C31,8791.2%+ 26.3%392929Peugeot 2081,8251.2%+ 52.0%322730BYD Dolphin1,8201.2%new365431Chevrolet Montana1,7921.2%+ 1891.1%342632Renault Duster1,7821.2%+ 19.2%273033Ford Ranger1,7761.2%+ 81.8%353534Hyundai HB20S1,7021.1%+ 1.1%292535Toyota Yaris Sedan1,6851.1%+ 53.3%313436Ram Rampage1,6851.1%new334937Chevrolet S101,6201.1%– 20.5%283138GWM Haval H61,6191.1%new384539Fiat Fiorino1,5421.0%+ 18.3%253340BYD Song Plus1,5201.0%new415341Toyota Hilux SW41,3930.9%+ 48.7%403842Jeep Commander1,1160.7%– 13.4%463743Chevrolet Spin1,1010.7%– 22.2%433644VW Taos1,0940.7%– 7.6%443945Renault Oroch1,0640.7%+ 48.6%454146Nissan Versa9380.6%+ 199.7%494847Honda City9270.6%– 15.0%514348Chery Tiggo 88740.6%+ 48.6%474749Renault Master8150.5%+ 22.7%484650Honda City Hatch7940.5%– 44.9%534451Mitsubishi L2007550.5%– 3.6%424252Nissan Frontier7420.5%+ 12.3%505053GWM Ora 036960.5%new55n/a54BYD Seal6120.4%new529855Chery Tiggo 75870.4%+ 57.8%575556Ford Territory5100.3%n/a869057Mitsubishi Eclipse Cross5030.3%+ 134.0%586258Renault Sandero4390.3%– 10.0%545259Chevrolet Silverado4370.3%n/a71n/a60Honda ZR-V3960.3%new59n/a61VW Amarok3590.2%– 36.7%565162Fiat Scudo3360.2%+ 21.3%676563Nissan Sentra3080.2%+ 6060.0%666064Volvo XC602850.2%– 50.7%605965VW Tiguan2850.2%n/a62n/a66BYD Yuan Plus2740.2%+ 246.8%617867Peugeot e20082690.2%newn/an/a68Fiat Ducato2600.2%+ 2500.0%79n/a69BMW 320i2370.2%– 6.7%645870BMW X12330.2%n/a636371VW Jetta2240.1%+ 1393.3%726972Kia K25002020.1%– 5.6%766873Citroen C4 Cactus1930.1%– 23.7%736474Volvo XC401920.1%+ 23.1%707675Chevrolet Equinox1890.1%– 40.2%686176Ram 15001880.1%+ 276.0%1058977VW/MAN Express1830.1%+ 46.4%877578Ford Transit1710.1%– 34.2%786779Ford Bronco1570.1%new949680Ram Classic1560.1%– 6.0%837081Honda Civic1510.1%+ 259.5%125n/a82Audi Q31430.1%+ 81.0%758183Mitsubishi Pajero1430.1%+ 3.6%777384Land Rover Discovery1340.1%n/a748385Ram 35001340.1%– 50.4%926686Ford Maverick1320.1%+ 67.1%918687Audi Q51220.1%+ 22.0%697188Kia Sportage1220.1%+ 52.5%n/an/a89Effa V211210.1%+ 95.2%104n/a90Jeep Gladiator1210.1%+ 656.3%100n/a91Toyota RAV41190.1%n/an/an/a92Peugeot Expert1130.1%– 23.6%847493JAC E-JS11110.1%+ 382.6%n/an/a94Ram 25001100.1%+ 2.8%888495Volvo XC901080.1%n/a979496Chevrolet Cruze Sedan1040.1%+ 20.9%909297Peugeot 2008960.1%– 39.2%998098Citroen Jumpy890.1%– 48.6%897799Iveco Daily 880.1%– 34.3%10179100Iveco Daily 30-130860.1%+ 855.6%112n/a101Porsche 911800.1%+ 1.3%9897102Mercedes Sprinter 315770.1%+ 20.3%8088103Peugeot Partner760.0%– 25.5%8282104Renault Logan720.0%– 74.8%6557105Mercedes C Class570.0%– 47.2%85n/a106Audi A3 Sedan560.0%+ 21.7%106n/a107Mercedes CLA200490.0%n/a115n/a108Hyundai HR480.0%n/a109n/a109Porsche Boxster420.0%n/a108n/a110Honda Accord390.0%n/a114n/a111Chevrolet Cruze Hatch350.0%+ 40.0%113n/a112Effa V22290.0%+ 26.1%121n/a113Porsche Panamera250.0%+ 25.0%110n/a114BMW 330E240.0%– 68.8%129n/a115Audi A3230.0%– 28.1%119n/a116Chevrolet Camaro220.0%+ 450.0%n/an/a117Porsche Taycan220.0%+ 10.0%117n/a118BYD Han190.0%+ 11.8%n/an/a119Audi A5170.0%– 61.4%118n/a120Ford F-150170.0%+ 466.7%11699121Chery Arrizo 6160.0%– 73.8%124100122Ford Mustang150.0%– 42.3%123n/a123Lexus ES300150.0%n/a130n/a124Mercedes Sprinter 517150.0%n/an/an/a125Porsche Cayman140.0%+ 40.0%126n/a126Honda Civic Type-R130.0%n/an/an/a127Peugeot Boxer130.0%n/a128n/a128Audi A490.0%– 67.9%111n/a129BMW 420i90.0%– 43.8%122n/a130Chevrolet Corvette90.0%+ 50.0%n/an/a131Effa V2590.0%n/an/an/a
Source: Fenabrave